Eres un autónomo que busca destacar. ¿Cómo puedes hacer que tu marca personal sea inolvidable?

- Identify your target audience and niche to create a compelling value proposition. - Craft a unique and impactful tagline to grab attention. - Showcase your standout portfolio to impress. - Inject personality into your pitches to be memorable. - Leverage social media platforms to maximize your presence. - Deliver top-notch work consistently to leave a lasting impression.

- Craft unique, punchy tagline. - Showcase standout portfolio, dazzle 'em! - Inject personality in pitches, be memorable. - Leverage social media, be everywhere! - Deliver top-notch work, be unforgettable!

Saber a quienes les va a hablar es el primer paso, conoce tu nicho para poder formular una propuesta de valor coherente y diferenciada.

Here's how you choose a niche for your personal brand: - Must be small (without competition) - Must be full of spenders - Must be growing It's a big mistake to pick the wrong niche! You can always change your niche, but that takes even more time and resources...

Selection of niche is a very important part of any business arrangement. Here is the order of priority that I feel everyone should follow when selecting his/her niche. 1. Make sure you have adequate credentials to display on the topic. You have to be able to convince people you are an authority on the topic so they'd listen to you. 2. Make sure you prioritize the list of problems people have in your niche. Most niches have more than one problem. Your job is to select the problem that the majority of people in your niche have. But that's not the only thing. You also have to make sure you can provide people with a solution to that problem. In addition, if you can provide a digital solution, it will be easier to scale your business.

- Utilize your story to boost your personal brand. - Share your story to create empathy and demonstrate the results of your work. - Your story holds power; leverage it to your advantage.

Here's how to shine a light on your story: - Use the BAB (Before-After-Bridge) framework - Your "before" = Your audience's "now" - Your "Now" = Your audience's "Dream" - Your "Bridge" is explained (not hidden) It's an easy system, but powerful!

Impulsa tu marca personal con tu historia. Si tienes una historia digna de ser contada, utilizada a tu favor, crearas empatía y mostraras los resultados de tu trabajo. Tu historia es poder, utilízala.

Authenticity and relatability are key in personal branding. The audience knows when you are insincere, a scammer and a hustler whose out to sell a service or product. So when sharing a story, be you and share your why and how. Once the audience can relate, they start to build familiarity and then comes the trust.

Here's how you create content: - Create long-form evergreen content - Create short-form promotional content - Build a content funnel with organic reach platforms and your newsletter

Here's how to create content effectively: - Develop long-form evergreen content. - Produce short-form promotional content. - Construct a content funnel utilizing organic reach platforms and your newsletter. Start by creating valuable content typically sold, provided for free. Hook your community by showcasing your capabilities. The more value you deliver, the more likely people will want to collaborate with you.

Crear contenido "Freemiun" es el primer paso, contenido de verdadero valor por el que generalmente pagarían, entrégalo "gratis". Engancha a tu comunidad, que vean lo que puedes hacer, entre mas valor entregues, es inevitable que muchas personas quieran trabajar contigo.

Content is only valuable when its built on your unique values and pillars and how you approach and deal with the challenges that you have encountered. If they are relatable then they are meaningful to the audience and how you know that you have hit a vein, is based on the engagement that you get from the comments on your posts and the new connections and followers that you build from the exercise.

- Seeming, saying, and doing should align seamlessly within your personal brand. - Consistency between online presence and real-world actions is crucial. - Your personal brand is evident in all aspects of your life. - Authenticity is key to avoiding mistakes and maintaining integrity.

Parecer, decir y hacer son cosas distintas, pero en el contexto de tu marca personal deben trabajar en total sincronía. No puedes ser un rockstar en redes y en el mundo real no tomar acción. Tu eres tu marca personal en todo momento y sentido. Ser tu mismo siempre es la mejor forma que tienes de no equivocarte.

Consistency is everything. Write from your values and challenges. I write my posts on a Saturday morning, cup of coffee in hand at my favourite cafe. I dedicate two hours asking myself what happened in the week gone by. I write a one-liner comment for every challenge I encountered and a one-line answer for how I overcame it. Then, I craft posts from that and schedule it ahead of time.

- Interacting with your audience is crucial. - Respond to comments and host live sessions. - Encourage community participation. - Your brand will grow as your followers engage. - Remember to act responsibly at all times.

Generar ese contacto con tu audiencia es crucial. Si ya consumen tu contenido y saben lo que haces, ahora querrán interactuar contigo, saber que estas ahí para ellos. Responde comentarios, genera lives, estimula la participación de tu comunidad y veras que en poco tiempo, tus mismos seguidores harán crecer mas y mejor tu marca. Actúa responsablemente siempre.

Its useless pressing LIKE and leaving no comment. Thats what bots do. Leave a comment and make it encouraging - people appreciate it and it creates a sense of community which essentially is what Linkedin is - for professionals.

Personal brands standout only if you are unique. It is important for you to understand your niche and improve your expertise by upskilling and learning. Share your learnings, your stories in your style. Don't try to be somebody else or like your thought leader. Learn from their stories but share it in your style. Be You= Be YoUnique!