Vous envisagez des tactiques publicitaires non conventionnelles. Comment convaincre les investisseurs peu enclins à prendre des risques ?

Conducting a thorough risk assessment is vital! 🔍 Analyze the market and potential risks. Prepare to explain how these risks are manageable with clear contingency plans. This shows investors you've thought of everything, boosting their confidence in your preparedness and strategy.

Estrategias creativas...impacto seguro. Si bien no se logran las métricas, de seguro podrás generar viralidad, si es lo suficientemente creativa, pero esto va en la naturaleza y el ADN de la marca, si está dispuesta al riesgo. Finalmente todo se puede planificar con métricas y Kpi´s, análisis predictivas. Ya no es como en los 90´s, la IA está a nuestro favor para ser más libres con nuestras ideas.

Risk assessment is crucial for understanding your market. By identifying potential risks early, you can hyper-target your audience and avoid unnecessary mistakes. A thorough risk assessment simplifies the creation of an execution plan and equips you with the knowledge to educate investors and stakeholders about potential risks. This foresight also allows you to develop contingency plans, ensuring you're prepared for any unforeseen events.

Unconventional advertisements are like bold fashion statements, polarizing with the potential to even be confusing. What may be memorable to a minority just might not work with the majority. Risk assessment is like pre-emptive crises management to instil confidence in yourself and your investors. Remember when Netflix changed its DVD service name to Qwikster? Backlash from confused customers led to a hasty retreat. Mitigate this by conducting thorough market research and sensitivity testing.

Win over risk-averse investors by presenting thorough research and data demonstrating the potential success of unconventional tactics. Show case studies and examples of successful campaigns. Highlight the unique value and competitive edge these tactics offer. Prepare a detailed risk assessment and mitigation plan. Emphasize potential ROI and align the tactics with overall strategic goals. Provide a phased approach with measurable milestones to monitor progress and adapt as needed.

Understanding market trends is crucial! 📈 Highlight the shift towards innovative advertising and changing consumer behavior. Audiences crave unique experiences that traditional ads can't offer. Show how successful pioneering campaigns capture attention, making unconventional advertising a strategic response to evolving demands. 🚀

Analítica SEO, predicción de compra con IA, tácticas digitales de la competencia, comparativas web, todo está a nuestro alcance para mitigar el riesgo y tener cifras que nos resplanden.

We have lost trust from consumers in products and services over the last hundred years give or take. How do you establish trust? , well with honesty , reliability and compassion to the consumer. It is actually not all about the price, it's about how well does your product or service interact with the consumer with what memories and the timing of convenience your products and services had on the consumer.

Understanding market trends is really important and vital for a company's growth and market competitive strategy and getting an overall edge.

Unconventional advertising can provide a vital competitive edge! 🌟 In a saturated market, standing out is crucial. An offbeat campaign creates buzz and makes your brand memorable. Show investors that you're positioning your brand as a leader, setting trends rather than following them. 🚀

Just like conventional relationships, communications and interactions with the consumer is key in unconventional marketing tactics at the Point Of Information ( POI ). Let the consumer know your products or services intentions by giving the consumer the option to weigh the pro's and con's of your products or services at the Point Of Decision ( POD ). Never entrap a consumer with a product or service that has no beneficial uses or impact on a consumers daily life. It is not about how much you sell, It is about repeat purchases from the consumer and rewarding them for there loyalty by gaining trust that makes a company/product/service successful.

We already know that people love to talk about what's different. Though, the looming L-word for investors when it comes to an unconventional campaign is longevity. Will it create a sensation that attracts viewers for years to come or more realistically, will it capture attention and soon fade into the saturated world of impressions. Am I shooting someone in space for the buzz it'll create or am I doing this to send a message that will strengthen my brand's identity? I'm referring to Red Bull's Stratos Jump in 2012 where Felix Baumgartner's record breaking freefall from the edge of space was streamed live globally, and positioned Red Bull as a brand synonymous with daring and adrenaline, far beyond just an energy drink. Sell longevity!

Just like conventional relationships, communications and interactions with the consumer is key in unconventional marketing tactics at the Point Of Information ( POI ). Let the consumer know your products or services intentions by giving the consumer the option to weigh the pro's and con's of your products or services at the Point Of Decision ( POD ). Never entrap a consumer with a product or service that has no beneficial uses or impact on a consumers daily life. It is not about how much you sell, It is about repeat purchases from the consumer and rewarding them for there loyalty by gaining trust that makes a company/product/service successful.

Competitive edge matters alot when you had drive positive and several other changes in your vicinity, career, life and at the workplaces. You need to look forward to the certain ideas, domains and sectors whenever there's any nred of it specifically when you had to look for the various other opportunities at many other and at different forums and levels as well.

You have an unconventional idea, you want to execute it and you don't want to spend time and resources on a small scale version of your grand idea. But what if you had an unconventional pilot? Dollar Shave Club (DSC), a subscription based razor company, disrupted the razor market in 2012 with a single low budget YouTube video titled "Our Blades Are F***ing Great." The video featured the founder, Michael Dubin, explaining DSC's value proposition in a comedic and irreverent manner. Initially, shared to a small audience to test response on cost effective channels, it quickly went viral accumulating millions of views within days. DSC saw significant uptick in website traffic, subscriptions and investor interest! Pilots don't have to be painful.