If you want more people to love your game, have you thought about making it accessible to disabled players? Players with accessibility needs are part of your target audience. 🦾 There are millions of them worldwide. Disabled players account for 31% of US gamers and 29% in the UK. Consider all the budget, time, sweat, tears of despair (and joy) you've already put into your title. Why would you keep it unplayable for thousands of players among your target audience, leaving real money on the table? We've identified some 💡typical low hanging fruits💡 if you don't know where and how to begin but agree that game accessibility should never fall on the back burner. 🔹Allowing players to skip or pause cutscenes ensures that those with cognitive or attentional difficulties can enjoy the narrative at their own pace. It’s a small change which can make a huge difference in a player’s experience. 🔹Ensuring all dialogue and important audio cues are accompanied by subtitles and closed captions helps players who are deaf or hard of hearing to fully engage with your game's story and mechanics – even more so when the text size, font and background opacity can be adjusted. 🔹Allowing players to customize controls to suit their needs can be a game-changer for players with limited motricity, or lack of fine motor skills, providing them with the flexibility to play comfortably and independently. 🔹A colourblind-friendly design ensures that your game does not rely on colour to convey information, which is key in including colourblind players in your experiences. Alternatively, allowing players to customise the colour palette is a great way to circumvent this barrier. 🔹Providing audio description for cutscenes, on-screen action and narration for menus will greatly help your visually impaired players navigate and immerse into the game’s story and its interfaces. 🔹Being transparent with players about which accessibility considerations are present in the game is a great way to build trust with the community, by allowing them to make informed purchase decisions. You can add this information on your game’s official website and share via social media posts. These are just a few starting points. There's so much more you can do to make your game accessible. Let's talk about how we can collaborate to make your game a shining example of inclusivity and accessibility in the industry. Reach out to us to get started! P.S. Marvel's Spider-Man 2 is a game offering plenty of accessibility options. Check out the video below to get a better idea of the above. #AdvancingAccessibility
Keywords Studios
Computer Games
Dublin, Ireland 154,324 followers
We help the world's best game companies Imagine More for their players and fans.
About us
We provide creative services to the global video games industry and beyond through our end-to-end platform, supercharged by our own technology. Our goal is to help you imagine more for your IP, bringing to life digital content that entertains, connects, and educates people worldwide. Established in 1998, we are a team of over 13,000 based across more than 70 studios in 25+ countries. We provide game-ready art, marketing services, game development, functional and localization testing, text and audio localization, everything from casting to audio post production, community management, player support, content moderation, and everything else you need across your game's entire lifecycle. Talk to us about your external game development needs, no matter where you're at with your project. We have the experts to provide you with a bespoke solution tailored to your needs and budget.
- Website
-
https://www.keywordsstudios.com/?utm_source=linkedin&utm_medium=social_profile&utm_campaign=brand_aw&utm_id=2402-brand-aw&utm_content=linkinbio
External link for Keywords Studios
- Industry
- Computer Games
- Company size
- 10,001+ employees
- Headquarters
- Dublin, Ireland
- Type
- Public Company
- Specialties
- Engineering, Functionality QA, Localization, Localization QA, Player Support, Marketing Services, Community Management, Game Development, PR, Game Art, Game Audio, Content Moderation, Game Accessibility, UX, Media and Entertainment, Video Games, and AI Technology
Locations
Employees at Keywords Studios
Updates
-
Our team at Waste Creative made a 1-meter high cake for Supercell 🎂 How? Watch the video below. Why? Read the case study here: https://loom.ly/gKsACwA #BoomBeach #CreativeAgency #GameMarketing
-
Defining a robust Trust & Safety protocol is good for your players and your business. Register for tomorrow's webinar with online safety experts Kaila Jarvis and Claire Quinn, who will unravel how you can apply the major safety and privacy lessons from children's platforms to any audience: https://loom.ly/cFobXWs If you can't make it live, you can still sign up and watch the recording on demand. #ContentModeration
-
-
New friends were made in Brighton last week! 💙 Thank you to TrailerFarm and Big Farmer for hosting another exceptional Develop lunch in your office rooms, and thank you to everyone who came by and asked questions about Virtual Production, Cinematics, Game Trailers and more. We love kicking off the new week by sharing these cool team photos with you. If you couldn't make it to #DevelopConf last week, you can catch the team at #gamescom, or simply browse our Creative Production page to find out more about our game marketing capabilities: https://loom.ly/NUAS5EI
-
-
-
-
-
+3
-
-
Keywords Studios reposted this
🗓 Live Accessibility Webinar - Friday, July 19th (Microsoft Teams) 💡 Join us for an insightful conversation on game accessibility fundamentals and the business case for prioritizing this mission as part of your development process. Get equipped with facts, solutions and services to help you kickstart this journey at your company, or to support your on-going accessibility efforts. RSVP today to secure your spot, and invite your colleagues and fellow game industry peers! RSVP link: https://lnkd.in/eJdVgpP9 #AdvancingAccessibility #a11y #GameAccessibility #GameDev
This content isn’t available here
Access this content and more in the LinkedIn app
-
Here is why your game might need some GaaSaaS! 👇 Imagine you just shipped your new title and it quickly turns profitable. Who do you assign to maintain and further improve your game? You could keep your dedicated dev team assigned to it. But to be honest, teams that excel at building games and teams that excel at running games require different skills, sometimes to the point of being in total opposition. To keep your risk low and prevent your team from unsustainable internal growth, you could turn to Games as a Service, as a Service (GaaSaaS). Our team at Lively Studio is specialised in this area and Live Ops as a whole. Studio Design Director Mark Sorrell shares his insight in our newest blog post: https://loom.ly/FTWJ_tI P.S. Can we agree on how to pronounce this beast - [gaßazz]? 😅
-
-
We’re honoured to have been named 'Best QA & Localisation Provider' at the Develop:Star Awards. 🏆 Massive congratulations to our passionate Globalize teams! This award wouldn't have been possible without your amazing work, flexibility, and adaptability in approaching each partner and client IP with fresh eyes. ✨ Many thanks to all our industry peers who voted for us and trust us to imagine more for their IPs. Your affirmation means the world to us. 💙 #DevelopConf #DevelopStars #GamesIndustry
-
-
🎮 We're back for the final day at Develop:Brighton! If you're around, do visit our talented Create teams to chat about co-development, end-to-end dev and live-ops. You can find d3t at booth A26, Lively Studio and Electric Square at booth A49, and The Multiplayer Group (MPG) at booth B42/44. 🌟 If you're looking for your next career step, we recommend meeting our Create talent acquisition team at stand N16. Don't be shy - ask them what to include on the perfect game dev application letter or how to tweak your art portfolio to stand out among other applicants. Hope to see you around! #DevelopConf #GameJobs #GameDev #GameArt
-
-
Authenticity isn't just a buzzword in video game marketing - it's a necessity! Gamers are among the most passionate audiences out there, and creating genuine connections with them will boost your game's success. That's why authenticity is at the heart of who we are and what we do. Here are five approaches that help our marketing teams create authentic trailers and content for your game: https://loom.ly/DRlfOMM Contact us to find out more. 🤝 #GameMarketing #CreativeProduction
-
Trust and Safety folks, make sure to join this LinkedIn live session on July 11! Sharon Fisher, our Global Head of T&S, will be joining to share her thoughts on the biggest T&S issues of the year so far, such as data, GenAI, and child safety. This session will be focused on best practices - bring your questions! #ContentModeration
Join the Gaming Safety Coalition's founding members, Modulate, Keywords Studios, ActiveFence, and Take This, Inc., for a check-in on the state of #TrustAndSafety in #Gaming. Hear from industry experts Mike Pappas, Eve Crevoshay, Sharon Fisher, and Tomer Poran on the trends and impactful research from the first half of 2024, and where we should expect to go in the future when it comes to player safety and well-being. #LinkedInLive #OnlineSafety #GamingSafety #GamingSafetyCoalition
Gaming Safety Coalition Live: The State of Trust & Safety in Gaming
www.linkedin.com