Since 1949, we’ve believed in the power of movement to promote positivity and free the mind. Our journey has always been about more than just winning or medals. It's about moving, step by step, towards an uplifted mind. Press play on our latest brand video to see, hear, and feel how we're inspiring the world through our movement of movement. We are ASICS. ‘Anima Sana in Corpore Sano’, a Sound Mind in a Sound Body. #ASICS #SoundMindSoundBody #manifesto
ASICS EMEA
Detailhandel
Hoofddorp, North Holland 106.100 volgers
We are ASICS. And our five letters have meaning. ‘Anima Sana in Corpore Sano’ or a Sound Mind in a Sound Body.
Over ons
We’ve always believed in the positive benefits of movement on the body, and the mind. It’s why we’re called ASICS which stands for ‘Anima Sana In Corpore Sano’, or a Sound Mind in a Sound Body. Our founder, Kihachiro Onitsuka, saw that sport had the power to lift spirits, project positivity and propel people and whole communities forward. We still believe this. Which is why all of us are committed to supporting more people to move for body, and for mind.
- Website
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http://www.asics.com
Externe link voor ASICS EMEA
- Branche
- Detailhandel
- Bedrijfsgrootte
- 1.001 - 5.000 medewerkers
- Hoofdkantoor
- Hoofddorp, North Holland
- Type
- Particuliere onderneming
- Opgericht
- 1949
- Specialismen
- Sales, Product development, Retail, Sportswear, Performance Footwear, running, apparel, innovation, technology, mental health en lifestyle footwear
Locaties
Medewerkers van ASICS EMEA
Updates
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🤾🏻♂️ Handball #UpliftCourt in Paris. Super grateful for having been part of the inauguration of the new street handball court on Square Motholon in collaboration with Ville de Paris and Pierre Rabadan. The purpose of our program « Paris bouge ton esprit » made a lot of sense when I saw hundred of kids smiling the whole day while playing with the French champions 🇫🇷 Dylan Nahi and Océane SERCIEN-UGOLIN. Plus, it is always a pleasure to educate the new generation of players on our new footwear collection which, without a doubt, will bring a lot of gold medals to our ASICS EMEA athletes this summer.🥇 Big thanks to the team anthony marguet, Ahmad Alex Solh, Rene Zandbergen, Dewi Grootenboer, Linh TK Nguyen, Nico Fagiolo, Lucie Perche, Louis Rouach, Peter Hermanns, Lindsay Mandeville, Eddy Ferhi, Xavier Caldichoury, Maxime Piednoir, Hannes Lindt, We Are Etendart, Michael Verburg, Fred Piter and more. 📸 Axel Tshilo
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A disorganised mind can be overwhelming, making it hard to find your focus. However, exercise increases blood flow to the brain, improving mental clarity, focus, and concentration. It also helps increase the release of brain-derived neurotrophic factor (BDNF), which stimulates new connections and cells to grow in the brain. It’s true—when we move our bodies, we move our minds. Thank you, Romina Christina T., for inspiring this wellbeing reminder. We are ASICS. ‘Anima Sana In Corpore Sano’, a Sound Mind in a Sound Body. #ASICS #SoundMindSoundBody #MentalHealth #DeclutterYourMind
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From uncertainty to another incredible run in SW19. Yesterday was not the day, Novak, but it will come. We are ASICS. ‘Anima Sana In Corpore Sano’, a Sound Mind in a Sound Body. #ASICS #SoundMindSoundBody #SW19 #TeamASICS #Tennis #partnership
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Your time will come, Jasmine. Until then, we���re proud to be with you every step of the way. We are ASICS. ‘Anima Sana In Corpore Sano’, a Sound Mind in a Sound Body. #ASICS #SoundMindSoundBody #SW19 #TeamASICS #Tennis #partnership
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We are incredibly proud of our ASICS FrontRunner community. They are the true ambassadors of our purpose, and each have a unique story to tell of overcoming adversity. One of them is Sandra Piñeiro Fungueiriño from our Spanish community who battled an eating disorder. She had several obstacles to overcome on her journey to recovery. Today she is an Ironman finisher. “Preparing for an Ironman isn't easy, let's be honest. It involves spending a lot of time alone, facing my thoughts and learning to coexist and reason with that inner voice. I can now say that I am stronger than my disorder. “ Thank you, Sandra, for sharing your triumphant story. Your resilience and dedication are truly inspiring, and it’s great to have you as part of our ASICS family. We are ASICS. ‘Anima Sana In Corpore Sano’, a Sound Mind in a Sound Body. #ASICS #SoundBodySoundMind #MoveYourMindwithASICS #MoveYourMind #ASICSFrontRunner
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Today, we reaffirm our commitment to supporting athletes' mental wellbeing with a new initiative to combat online harassment and cyberbullying. With rising incidents of online harassment, we're offering sponsored athletes access to cybersecurity services to minimise exposure to abusive content during major sporting events. Partnering with Signify, we will provide AI-driven Threat Matrix services to protect athletes, helping them engage with their audiences without fear of abuse. This initiative is part of our broader Mind and Body Athlete Support Programme, which enhances physical and mental wellbeing and promotes clean sports. At ASICS, our name stands for Anima Sana In Corpore Sano, or 'a Sound Mind in a Sound Body.' Caring for athletes' wellbeing is at our core. We prioritise their health over winning at any cost, supporting them to reach their performance goals without compromising their wellbeing. We're keenly aware of the impact of online harassment on mental health and are dedicated to protecting our athletes from online abuse. “Sadly, online abuse is something that pretty much every elite athlete must deal with these days. Personally, I receive a barrage of abusive messages and comments, especially when I compete. That abuse is almost never about my performance but almost always about my body and the way I look. Over the years, I’ve become accustomed to the comments, and I stand up for myself. But it is not OK. The constant abuse that athletes face is unacceptable, and it’s getting worse. I’m grateful to have the support of ASICS and this new initiative to help block and remove harmful content, so my mind can focus on the things I love most: running and competing.” - Eilish McColgan, three-time Olympian, Commonwealth Games champion and European Champion medallist. We are ASICS. ‘Anima Sana in Corpore Sano’, a Sound Mind in a Sound Body. #ASICS #SoundMindSoundBody #MentalWellbeing #CyberSecurity #AthleteSupport
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Expressing your true self and thriving feels like an impossible task when you’re stuck in a rut. However, getting into an exercise routine is a great way to build discipline, which will inevitably manifest in other areas of life and help improve your goal-setting skills. Soon enough, you’ll find your motivation and bloom. Thank you, Elisa Molinar for inspiring this wellbeing reminder. We are ASICS. ‘Anima Sana In Corpore Sano’, a Sound Mind in a Sound Body. #ASICS #SoundMindSoundBody #MentalHealth #FindYourThrive #Motivation
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What word comes to mind when you think about ASICS? For Tim Focht from ASICS Germany, it’s “achtsamkeit”. “Since working at ASICS, words like mindfulness have become increasingly important. I used to focus only on activities because they were good for my body, rather than paying attention to my mental wellbeing. This focus has shifted so that I am now more aware of how I feel, mentally. As a result, my quality of life has improved as I now take care of my mind by moving my body.” We’d love to hear which word you feel perfectly describes ASICS. So, let us know in the comments. We are ASICS. ‘Anima Sana In Corpore Sano’, a Sound Mind in a Sound Body. #ASICS #SoundMindSoundBody #LifeatASICS #MoveYourMind #MoveYourMindWithASICS
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We are ASICS. ‘Anima Sana In Corpore Sano’, a Sound Mind in a Sound Body.
Sometimes an organisation's purpose just makes so much sense....... Brilliant Claudia Klingelhöfer interview with ASICS EMEA's Gary Raucher - Executive Vice President, Head of Product, Marketing, and Merchandising "our founding purpose at ASICS, which is to help people achieve a ‘Sound Mind in a Sound Body,’ has never been more relevant. In today’s world, where mental health struggles are unfortunately increasing, our commitment to this purpose stands strong. This ethos is not just a part of our history but a guiding principle that continues to differentiate us in the sports industry. Our approach has always been to care deeply about our athletes’ and consumers’ overall well-being, distinguishing us from brands that primarily focus on winning." #purposedriven #datadriven #employeexperience #customerexperience #itsjustthewaywedothingsaroundhere