Google Ads 和归因

Link Google Ads and Analytics

• [GA4] 将 Google Ads 与 Google Analytics（分析）相关联

Advertising snapshot report

• [GA4] 广告效果概况报告

Get started with Advertising

• [GA4]“广告”部分使用入门

About attribution and attribution modeling

• [GA4] 归因和归因建模简介

Select attribution settings

• [GA4] 选择归因设置

Conversion paths report

• [GA4]“转化路径”报告

Model comparison report

• [GA4] 模型对比报告

Google Ads links migration tool

• [UA→GA4] Google Ads 关联迁移工具

Goal and conversion migration guide

• [UA→GA4] 目标和转化迁移指南