“Velocity Partners have been with me right from the start at ShipServ, providing messaging, communications and creative services. I can honestly say that I couldn't have done all that I achieved without them - they really helped me drive a lot of important changes at ShipServ - that have also been fun & innovative along the way. I really hope we can do it again some time in the future.”
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Years of things getting harder in B2B marketing have been building to this moment. Leads aren’t converting like they used to — for a million…
Years of things getting harder in B2B marketing have been building to this moment. Leads aren’t converting like they used to — for a million…
Shared by Stan Woods
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Two top B2B marketers discuss our recent B2B Manifesto. Worth listening to. https://lnkd.in/enwvqXHF
Two top B2B marketers discuss our recent B2B Manifesto. Worth listening to. https://lnkd.in/enwvqXHF
Shared by Stan Woods
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We’ve been saying for a while that the B2B GTM playbook used by most tech firms is not as effective as it needs to be. Following our recent…
We’ve been saying for a while that the B2B GTM playbook used by most tech firms is not as effective as it needs to be. Following our recent…
Shared by Stan Woods
Experience & Education
Projects
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Crap: The Single Biggest threat To Content Marketing
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What's coming down the pipe and what to do about it
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Holy Trinity of Technology Marketing
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Answering the Three Questions that will earn you the right to sell to B2B tech markets
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The Big Fat B2B Content Strategy Checklist
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Content marketing used to be a secret weapon used by the smartest marketers. Now it’s the default setting used by just about everybody.
What does this mean for you?
It means you can’t just shoot from the hip any more.
Now you need to take aim and get strategic.That’s what The Content Marketing Strategy Checklist is all about: helping you get strategic about your content program so your stuff hits the target -
Velocity's tour of all things B2B Marketing
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Five Imperatives and Six Staples for Winning the Battle for Attention in B2B
Languages
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French
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2 people have recommended Stan
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The Big, Beautiful, B2B Blueprint — a step-by-step guide to create a hardworking go-to-market plan that marries brand with performance — is here…
The Big, Beautiful, B2B Blueprint — a step-by-step guide to create a hardworking go-to-market plan that marries brand with performance — is here…
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When revenue’s down, many B2B brands simplify their offering to make it easier for customers to buy. But sometimes this move backfires badly…
When revenue’s down, many B2B brands simplify their offering to make it easier for customers to buy. But sometimes this move backfires badly…
Shared by Stan Woods
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When is a subject matter interview more than just a fact-finding mission? Every damn time. If you’re just there to find out what the interviewee…
When is a subject matter interview more than just a fact-finding mission? Every damn time. If you’re just there to find out what the interviewee…
Posted by Stan Woods
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Since I joined Nasuni, I knew we had potential. Everyone raved on about the product, the support, the team. I was thrilled to join. I also knew…
Since I joined Nasuni, I knew we had potential. Everyone raved on about the product, the support, the team. I was thrilled to join. I also knew…
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