WHAT WE DO
FUEL GROWTH AND DRIVE MARKETING PERFORMANCE
At Vericast, we put data, artificial intelligence, and continuous innovation to work to help financial institutions drive growth and accelerate performance. Through our insight-driven strategies, cutting-edge technology, and expert team, we elevate the impact of data to achieve excellence. That’s why nearly 6,000 US banks and credit unions trust Vericast to help them solve their biggest marketing challenges and achieve more. Every day, Vericast delivers performance for our clients guided by experience, privacy and passion.
REPORT
Attrition to Acquisition: The Evolution of Banking Loyalty
Highly anticipated financial services industry trends have arrived — crucial, concise, and ready to explore. Vericast’s 2024 Financial TrendWatch report draws on comprehensive data to provide bank and credit union marketers with a complete view of the current landscape.
POWER YOUR CAMPAIGNS WITH ACCESS TO RESPONSIBLY SOURCED DATA
Model Calculations Daily
Daily Intent Signals
Location Signals
Targetable Households
CASE STUDIES
SEE HOW WE’VE HELPED OUR CLIENTS ACHIEVE MORE
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Cost Per Acquisition
A large, regional bank achieved a low cost per acquisition using in-the-market consumer data to identify potential new customers.
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In New Funds
A 19-branch bank sought ways to improve on checking account acquisition and increase the value of each account.
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Conversion Success Rate
Unitus needed to meet the increased needs of members during its digital banking conversion
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