What are the most effective networking strategies for self-employed People Management professionals?

As a self-employed People Management professional, you know how important it is to build and maintain a strong network of contacts, clients, and collaborators. Networking can help you find new opportunities, learn from others, and showcase your expertise. But how do you network effectively when you work independently and remotely? Here are some of the most effective networking strategies for self-employed People Management professionals.

1 Use online platforms

Online platforms are a great way to connect with other People Management professionals, potential clients, and industry influencers. You can use platforms like LinkedIn, Twitter, Facebook, or Instagram to share your insights, ask questions, join discussions, and follow relevant hashtags. You can also create or join groups, communities, or forums that focus on your niche, interests, or challenges. Online platforms can help you build your personal brand, demonstrate your value, and attract leads.

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Angel Jurado-Centurión

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Una de las opciones menos exploradas y que tienen un retorno muy positivo es enseñar a las personas a comunicar sus roles desde una perspectiva más personal en redes sociales. Hay muchos sectores, por ejemplo el de la fotografía, que se centran excesivamente en explicar de manera clínica las funciones que desarrollan. En el momento que entendemos la motivación que hay detrás de una decisión, de una forma de actuar, de un proceso complejo podemos conectar. Por lo tanto, creo que mostrando estos aspectos más humanos y subjetivos, por ejemplo con storytelling, puede hacer que muchas personas encuentren cercanía en este sector en lugar de un enemigo.

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Gábor Till

Helping Software Engineers Level Up | Engineering Manager | Mentor | Resources at GaborTill.com
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Platforms such as LinkedIn, offer opportunities to share insights, engage in discussions. These platforms are instrumental in building a strong personal brand, showcasing expertise, and generating potential leads, thus broadening your professional network and opportunities.

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2 Attend events and webinars

Events and webinars are another way to network with other People Management professionals and learn from experts. You can attend events and webinars that are related to your field, industry, or skills. You can also look for events and webinars that are hosted by your clients, prospects, or partners. Events and webinars can help you stay updated on the latest trends, best practices, and opportunities. They can also help you expand your network, exchange ideas, and get feedback.

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3 Offer value and referrals

One of the best ways to network as a self-employed People Management professional is to offer value and referrals to your contacts. You can offer value by sharing useful resources, tips, or advice that can help them solve a problem, improve a skill, or achieve a goal. You can also offer referrals by introducing them to other People Management professionals, clients, or partners that can benefit from their services or products. Offering value and referrals can help you build trust, credibility, and goodwill with your network.

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4 Follow up and stay in touch

Networking is not a one-time activity. It requires consistent follow-up and communication to maintain and strengthen your relationships. You can follow up and stay in touch with your contacts by sending them a thank-you note, a feedback request, or a testimonial after a project, event, or webinar. You can also send them a birthday wish, a congratulation message, or a relevant article or podcast. Following up and staying in touch can help you show your appreciation, interest, and support.

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Gábor Till

Helping Software Engineers Level Up | Engineering Manager | Mentor | Resources at GaborTill.com
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Effective networking is an ongoing process. Staying in touch with your contacts can be as simple as sending a thank-you note after a project, asking for feedback, or providing a testimonial. Occasional gestures like birthday wishes, congratulations messages, or sharing relevant articles or podcasts also contribute. Such consistent interactions demonstrate appreciation, sustained interest, and support, crucial for building lasting and meaningful professional connections.

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5 Collaborate and co-create

Another effective networking strategy for self-employed People Management professionals is to collaborate and co-create with other People Management professionals or clients. You can collaborate and co-create by working on a joint project, a case study, a blog post, a webinar, or a podcast. You can also collaborate and co-create by participating in a challenge, a contest, a survey, or a research. Collaborating and co-creating can help you showcase your skills, learn from others, and create value.

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Gábor Till

Helping Software Engineers Level Up | Engineering Manager | Mentor | Resources at GaborTill.com
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Collaborating and co-creating with peers or clients is a highly effective networking strategy. These collaborative efforts not only allow you to display your skills and expertise but also offer valuable learning experiences and the chance to generate mutual value, thereby strengthening professional relationships and enhancing your industry presence.

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6 Be authentic and genuine

The most important networking strategy for self-employed People Management professionals is to be authentic and genuine. You should network with people who share your values, vision, and passion. You should also network with people who respect your work, appreciate your contribution, and support your growth. You should avoid networking with people who are only interested in selling, spamming, or exploiting. Being authentic and genuine can help you build lasting and meaningful connections.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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What are the most effective networking strategies for self-employed People Management professionals?

1

2

3

4

5

6

7

1 Use online platforms

2 Attend events and webinars

3 Offer value and referrals

4 Follow up and stay in touch

5 Collaborate and co-create

6 Be authentic and genuine

7 Here’s what else to consider

People Management

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What are the most effective networking strategies for self-employed People Management professionals?

1

2

3

4

5

6

7

1 Use online platforms

2 Attend events and webinars

3 Offer value and referrals

4 Follow up and stay in touch

5 Collaborate and co-create

6 Be authentic and genuine

7 Here’s what else to consider

People Management

Rate this article

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