What are the most innovative ways to develop a unique Thought Leadership position in start-up consulting?

Startup consulting doesn't start with identifying a niche. It's actually the end of that road you've taken months/years ago, building your brand as a subject matter expert. Once you have your niche - CS Ops, SEO Marketing, Fintech R&D, Mobile Gaming Product - whatever it is - start writing about it.

Get recommendations here from your Linkedin clients and partners. Read my profile and recommendations here. I know you are not active. But it works well in my book. Happy 2024!

Some ways to get started are... - Niche Specialization - Tech Integration - Interactive Content - Case Studies and Success Stories - Thought-Provoking Blog - Collaborations and Partnerships - Training and Workshops - Data-Driven Solutions - Proactive Problem Solving - Social Impact Initiatives - Networking Events - Continuous Learning Culture - Visual Storytelling - Global Perspective - Client Testimonials Combining these strategies can help your startup consulting firm stand out, establishing a unique thought leadership position in a competitive landscape.

Do you want to be a follower? Then go with the niche. Else challenge it This is difficult as it goes against money. Blame is the Game.

Owning a niche start with 'HOW' Post about how to do it right and how NOT to do it wrong. Publish guides. Talk about pitfalls. Share success stories. Own that niche with insights, not just praises.

Are you with a company and have a limiting contact? Be a leader. Use personal vs. Business and post carefully, community might support.

When it's comes to startups, the best social media is LinkedIn. This is where you need to double down on your efforts. Frequent, consistent content for a few months - at least once a week but preferably a lot more - will start gaining you awareness. Frequency is king.

Use social media like LinkedIn. In there connect to others that share your ideas. Think about this: There is no general new since old Latin.

There is a need for people to agree about principles that were set between zero and 19hundret. It is all writen down then in the documents.

Oops, unfortunately Leaders are not automatically managers. The budget might come from Managers that are not qualified as Leaders.

Share insights and learnings from your experiences with members of startups to help shorten their learning curve. Practical experiences and challenges are best to be used as references during the sharing. Also use social media, mostly LinkedIn, to share your wisdom with fellow members. There is always someone who will benefit and learn from your stories and experiences. Create an informal group of professionals with similar interests, experiences with whom you can share and learn further. The more you share, more the chances of learning from new perspectives.

I've been wirting on LnikedIn for 4 years, and yet so many of my clients first heard about me in a podcast, then tarted following me on Linkedin, and only then appraoched me. The (sweet) irony is that I got to talk on Podcasts only due to my posting on LinkedIn. That's another great reason to post content on LinkedIn regularly.