Gen Z panelists discuss their habits around media consumption: what they’re watching, when they’re watching it, how they’re finding content, and what this means for the brands looking to effectively reach this audience. Submit your questions for the panel ahead of the live roundtable here: https://bit.ly/4bu4erZ
About us
Ad Age is a daily must-read for an influential audience of decision makers and disruptors across the marketing and media landscape. Created in 1930 to cover a burgeoning industry with objectivity, accuracy, and fairness, Ad Age continues to be powered by award-winning journalism. Today, Ad Age is a global media brand focusing on curated creativity, data and analysis, people and culture, and innovation and forecasting. From vital print editions to must-attend events and innovative platform offerings, its industry-leading offerings include the coveted A-List & Creativity Awards, the Ad Age Next Conference, and proprietary data such as the Leading National Advertisers Report from the Ad Age Datacenter.
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http://www.adage.com
External link for Ad Age
- Industry
- Book and Periodical Publishing
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Specialties
- advertising, marketing, news, digital, and media
Locations
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Primary
685 Third Avenue
New York, NY 10017, US
Employees at Ad Age
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Shana Starr
President @ Bastion Amplify | Driven Marketing Executive | Proven Team Leader | Growth Driver | Strategist | Entrepreneur | Brand Enthusiast | Built…
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Kurt Kaufer
Co-Founder & Chief Growth Officer | Investor | Advisor | Fast Co. Exec Board | IAB Agency Council | Forbes Agency Council
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Jessica Wohl
Senior Editor at Ad Age
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Brett Alter
Updates
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A new campaign from medical apparel brand FIGS pays tribute to healthcare professionals and their contributions to some of the greatest athletic careers in history.
Medical apparel brand FIGS pays tribute to Team USA medical team in Olympic campaign
adage.com
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While the world looks to Paris to watch some of the world’s greatest athletes compete in the Olympics next week, a new Apple campaign for iPhone 15 Pro Max looks toward the future of young aspiring athletes. Read more: https://lnkd.in/eUUQFBG6
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General Mills is once again stepping up its protein game with its Ratio brand, this time with help from actor Ronny Chieng.
Ronny Chieng comes to the rescue with Ratio protein
adage.com
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Ad Age reposted this
Peter Naylor's departure at Netflix comes as the streamer is turning on programmatic channels, powering up DV360, The Trade Desk and Magnite by Aug. 1. Naylor is well known for his person-to-person, hands-on ad sales style, relationship building. Netflix needs to fill ad inventory through automation. Also, Netflix now says ads won't be a primary revenue driver for years. From Ad Age 🔗 🔗 🔗 #Netflix #adtech #advertising #programmatic https://lnkd.in/eHdMGCBB
Netflix's ad sales shakeup—what Peter Naylor's departure means for its business
adage.com
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For family-oriented people, balancing commitments to family, friends and loved ones with work and life responsibilities can often feel overwhelming. But that can change when you become a dasher on DoorDash, according to a new spot from the brand.
DoorDash wants to free up its delivery drivers in ad from Gut Los Angeles
adage.com
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The hiring back of Brian Lesser at GroupM is largely well received, but insiders say he still joins a holding company mired in politics that have held previous leaders back from effecting change.
GroupM's new CEO faces hurdles in reviving the WPP agency—insiders react to the hiring
adage.com
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Share your latest accomplishments with Ad Age! On the Move is the leading platform for spotlighting achievements, enhancing visibility and increasing awareness. Submit your listing and join the conversation today! https://lnkd.in/dmNafPfM
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Former InfoSum CEO Brian Lesser is taking over as GroupM’s global CEO, WPP announced Wednesday. The long-time proponent of data-driven TV advertising brings experience in numerous roles across the buy- and sell-side as well as ad tech.
GroupM’s new global CEO—everything to know about Brian Lesser
adage.com