⏰ Last call! Submissions for the 2024 AdExchanger Awards close tonight! Don't miss your chance to shine in digital marketing and advertising. Submit your entry now and showcase your excellence. https://lnkd.in/eisy_8mh . . #AdExchangerAwards #DigitalMarketing
AdExchanger
Advertising Services
New York, NY 30,228 followers
Covering the future of advertising and marketing.
About us
Founded in 2008, AdExchanger is an integrated media and events company devoted to the digital advertising and marketing space. Our award-winning publication enables the exchange of ideas between all members of the "ecosystem," including marketers, agencies, publishers, data providers, advertising and marketing technology companies, analysts, the investment community and the press. AdExchanger has 208,000 monthly unique visitors, and editorial newsletters with more than 28,000 subscribers. In addition, we produce the leading conference in programmatic media, PROGRAMMATIC I/O; as well as Industry Preview, which provides an exclusive look at the year ahead in digital marketing technology. Visit us at www.adexchanger.com and follow us LinkedIn to stay informed on the latest news.
- Website
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http://www.adexchanger.com
External link for AdExchanger
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2008
- Specialties
- Trade Publication, Research, Conferences, Recruiting, and Advisory Services
Locations
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Primary
41 E. 11th St.
Floor 11
New York, NY 10003, US
Employees at AdExchanger
Updates
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Struggling with third-party cookies, Indeed's targeting and campaign efficiency suffered over time. As browser updates loomed and Google's changes approached, adapting strategies became essential. https://lnkd.in/gFr7b_7T
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Digital video ad spend is increasingly performance-driven. According to the IAB, business outcomes like sales, store visits, leads, and website actions are now the top KPIs for success in digital video advertising, per their latest report commissioned from Advertiser Perceptions. https://lnkd.in/gPDDbp9E
75% Of All CTV Transactions Are Programmatic | AdExchanger
adexchanger.com
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Big changes at TripleLift! CEO Dave Clark steps down after two years, replaced by internal team. 🚀 https://lnkd.in/ekffQJz5
TripleLift CEO Dave Clark Abruptly Exits After Setting The SSP On A New Trajectory | AdExchanger
adexchanger.com
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Exciting news! 🌟 The deadline for the 2024 AdExchanger Awards has been extended to Friday, July 19th. There's still time to join the race! Submit your entry now for a chance to be celebrated in the digital marketing and advertising industry. Don't miss out on showcasing your achievements. Get ready to glow with us! 💫 https://lnkd.in/eisy_8mh . . #AdExchangerAwards #DigitalMarketing #AdvertisingExcellence
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Everything is an Ad Network? https://lnkd.in/eJeaEAvt
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⏰ There's still time to register for our free webinar tomorrow, July 16th at 11AM ET! Join us as we debunk myths about affiliate marketing and explore its crucial role in advancing advertising and e-commerce technology. Don't miss out—reserve your spot now! https://lnkd.in/eRSSp-SX
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🌟 Get ready for Programmatic I/O NYC this fall! 🚀 Join us on September 24-25 for the ultimate digital marketing and advertising event of the year. Don't miss out—register today and secure your spot! 💼 https://lnkd.in/eB698Kqs . . #ProgrammaticIONYC #AdExchanger
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🎉 Exciting news! 🎉 The Big Story is marking its 300th episode milestone! 🎙️ Back in 2018, when we began recording, Oracle had just made headlines with its nine-figure acquisition of Grapeshot. Join us as we reflect on this journey and look forward to many more stories to come! 🚀 🎧Listen now! https://lnkd.in/erw2-NjD . . #TheBigStory #MilestoneEpisode #ADEXCHANGER
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🔍 The DOJ just dropped the witness list for the Google antitrust trial, and it's like the ad industry's version of the Social Register. 📜 https://lnkd.in/euKDaQki
The DOJ’s Witness List For The Google Antitrust Trial Is A Who’s Who Of Advertising | AdExchanger
adexchanger.com