Brand USA

🎙️#BrandUSATalksTravel: Live from Destinations International Annual Convention in Visit Tampa Bay Don't miss out on hearing from #Travelndustry leaders as they discuss various topics, including social inclusion, destination stewardship, talent retention, and more! Tune in 🎧 thebrandusa.com/podcast. #BrandUSA

Have you registered for our summer Board of Directors Meeting? 🗓️ : July 24 🕙: 10 a.m. PT During the meeting, you will hear from our team on a variety of topics, including: 🔹 Brand USA's FY25–FY27 Strategic Framework 🔹 Brand USA's FY25 Business Plan & Objectives 🔹 FY24 Year-to-Date Report Mark your calendar and register today ➡️ https://bit.ly/4cuvirQ. #BrandUSA

Today marks Fred Dixon's first day as our President and CEO. Help us welcome him to the Brand USA team. 👏 We are excited about the expertise and passion he brings to our mission of promoting the United States as a premier travel destination. Fred's extensive experience in the tourism industry and his visionary leadership will continue to drive our collective efforts to new heights. In an email to stakeholders this morning, Fred stated: "From my earliest days working in my family’s motel in the Great Smoky Mountains of Tennessee to now leading the nation’s DMO, I’ve learned the unrivaled ability of international travel to advance communities, build economic opportunity, and foster human relationships. I am incredibly humbled by the faith placed in me by the board and for the support throughout this transition." Read more from Fred ➡️ thebrandusa.com/ceo. #BrandUSA #DestinationMarketing #Leadership

Brand USA’s summer 2024 Board of Directors Meeting is just weeks away. During the meeting, you will hear from our team on a variety of topics, including: 🔹 Brand USA's FY25–FY27 Strategic Framework 🔹 Brand USA's FY25 Business Plan & Objectives 🔹 FY24 Year-to-Date Report Mark your calendar and register today ➡️ https://bit.ly/4cuvirQ. #BrandUSA

Our team is looking forward to seeing many industry friends and partners at Destinations International Annual Convention next week in #TampaFL! Don't miss out on Brand USA's #FlashesOfBrilliance sessions showcasing our new, innovative Partner Success Portal and the refreshed USA Discovery Program. ⚡️7/17, 10:40 a.m. | Brand USA's New Partner Success Portal ⚡️7/17. 2 p.m. | Brand USA's Refreshed Online Travel Agent Training Platform ⚡️7/18, 9:40 a.m. | Brand USA's Refreshed Online Travel Agent Training Platform ⚡️7/18, 1:20 p.m. | Brand USA's New Partner Success Portal Let us know if we'll see you there! 👇 #BrandUSA #DIAC2024

Happy 4th of July from Brand USA! 🇺🇸 It's easy to celebrate a nation with such a rich tapestry of people, places, and experiences. Where are you celebrating Independence Day this year? #BrandUSA

🎉 Last month, #GoUSATV—Brand USA's connected television network available in more than 50 countries—had its best month ever, with 21.8 million minutes watched. 🎉 And 20% of those minutes watched were from our recently launched #Spanish channel which is is live in Mexico, Spain, and Colombia. In a recent survey that we conducted in partnership with #Samsung, we found that viewers of our content on #GoUSATV are two times more likely than non-viewers to consider a trip to the USA in the next 12 months. GoUSA TV carries shows covering every state and territory in the USA. Learn more and catch up on the latest series now 📺 https://bit.ly/4bpcJDX! #BrandUSA #DestinationMarketing

Last week, our #GlobalTrade team hosted a U.S. Partner Japanese Receptive Tour Operator Mixer at Bar SixtyFive at Rockefeller Center, which was a huge success! A special thank you to Deputy Chief of Mission, Japanese Consulate, Mr. Akira Endo, New York City Tourism + Conventions, the Rockefeller Center, and all our U.S. partners, airline partners, government officials, and receptive tour operators for making it a fantastic evening. We eagerly anticipate the upcoming Japan Sales Mission, and look forward to reconnecting with many of you. #BrandUSA

Our very own Katie Streater is today's Destinations International featured 30 Under 30! We are so proud of you, Katie, and grateful for your individual contributions to our team. Learn more about Katie through the link below. ⬇️ #BrandUSA #30under30

📄 Brand USA is seeking proposals from qualified travel marketing and public relations firms to represent Brand USA’s interests in Brazil. The selected firm will be Brand USA’s in-market expert, with the purpose of helping to build and maintain top-of-mind awareness of the USA as a premier travel destination in order to increase international visitation, spend, and market share for the United States. Learn more 🔗 https://bit.ly/3XwWzW4. #BrandUSA #RequestForProposal #TravelMarketing #DestinationMarketing #RFP #PublicRelations #InternationalMarketing