Broadtree Partners, LLC

At Broadtree Partners, LLC, we believe in partnerships built on mutual trust and growth. That’s what Altaf Shaikh, Founder & CEO of ListEngage found at Broadtree with Bryan da Frota. “My relationship with Bryan has been fantastic,” Shaikh says. “I can lean on Bryan blindfolded and I know he’s got first the company’s best interest and then my best interest and I feel the exact same thing about Bryan.” Since Broadtree’s acquisition of ListEngage in 2018, ListEngage has tripled the size of its employee base and quadrupled its revenue. Watch the video to see the full story of our partnership. https://lnkd.in/gRWC7EMF

From everyone at Broadtree, we wish you a Happy Indepence Day. As John Adams once said, "The second day of July 1776, will be the most memorable epoch in the history of America." While he was off by two days, the sentiment of independence and freedom resonates deeply. We are grateful for the opportunity to support our portfolio companies as they grow and conquer new heights. We hope you have a safe and happy holiday weekend. #IndependenceDay #Freedom #Opportunity

It was wonderful celebrating with everyone from ACG National Capital, JRAD, and Sayres Defense teammates. #defense #govcon

Exciting News! We are thrilled to announce that the Sayres Defense acquisition of Joint Research and Development (JRAD) has been nominated for the 22nd Annual Corporate Growth Awards by ACG National Capital! This prestigious nomination recognizes excellence and outstanding achievements in corporate growth throughout 2023, celebrating companies and deals that have built significant corporate value through mergers and acquisitions, strategic partnerships, organic growth, and capital financing. Specifically, the Sayres Defense acquisition of JRAD, sponsored by the premier private equity firm Broadtree Partners, has been nominated for Deal of the Year in the "Deal Under $50 Million" category. This recognition highlights the strategic importance and value created by this remarkable deal. We are proud to have Terri Hague, JRAD President; Michael Papadales, Sayres Defense EVP Corporate Development; Jeff Megargel, JRAD COO; Liz Dundon, Sayres Defense COO; Susan Hall, JRAD Strategic Relationship Manager; and J. Randy Scrocca, PMP, JRAD PMO Lead in attendance. In addition, David Slenzak, Managing Partner; Bradley Batten, Managing Partner, and Adam Lucas, Associate in attendance representing Broadtree Partners. Learn more about the event: https://lnkd.in/eKeFyAyS

Thanks for your support Nextfed and ACG National Capital for what we hope is the deal of the year #defense #aero #govcon

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Memorial Day serves as a time of reflection and gratitude for the brave men and women who have made the ultimate sacrifice in service to our country. We honor their courage and dedication, and we extend our deepest respects to their families. #MemorialDay #HonoringOurHeroes

We’re thrilled to announce the latest addition to our leadership team, Eric Thome, who joins us as the Vice President of Talent & Operations. Eric brings a wealth of experience as a seasoned entrepreneur, consultant, and angel investor. Learn more about Eric and the Broadtree team at https://lnkd.in/eGtyCQm5 #InvestmentBanking #PrivateEquity #BuildingBusinesses #SmallBusiness

We’re thrilled to announce that ListEngage, a Broadtree Partners portfolio company, has acquired premiere Salesforce Personalization consulting agency 1to1. This strategic acquisition will significantly expand ListEngage's Salesforce practice and enhance their capabilities in delivering hyper-personalized customer experiences. 1to1, led by Salesforce trailblazer Pratik Desai, brings unparalleled expertise in Salesforce Personalization, AI-driven solutions, and enterprise consulting. This partnership will strengthen ListEngage's ability to serve customers with innovative and effective solutions. Join us in celebrating this milestone and learn more about ListEngage and the 1to1 acquisition by reading the full press release here: https://lnkd.in/erw4Wyqx #Salesforce #Acquisition #CustomerExperience #MarTech #AI #ListEngage #1to1 #BroadtreePartners #Personalization #DataCloud #MarketingCloud

Big News: ListEngage acquires 1to1. This is a proud milestone in the history of our two-decades long legacy as a Salesforce partner. By doing this, we have taken a massive leap forward in continuing to execute on our mission of helping organizations get better at marketing automation and hyper-personalize the customer experience. The ListEngage team has worked closely with Pratik “The Personalization Guru” and his talented team for over two years, providing our joint customers with the right mix of strategic guidance, accurate cost, ROI analysis and delivered successful engagements together with high customer satisfaction scores. We fired enough bullets that hit the target and it became abundantly clear to me, Bryan da Frota and Pratik Desai that it was time to fire a cannon ball to offer this service at scale to help many more customers get the most out of their investment in Salesforce. On behalf of our entire team and the Salesforce ecosystem, “I welcome the 1to1 team to ListEngage - Onward and Upward!” With: Christopher Irslinger, Sage Lefkowitz and the ListEngage team. Credit to Jim Collins, my favorite author for the Bullets and Cannon Ball reference. #personalization #mcp #acquisition #salesforceecosystem #onward #upward