Athletes won’t be the only ones in the spotlight at #Paris2024. Get a sneak peek at how brands including Procter & Gamble, Uber, Samsung Electronics and LVMH are going for the gold with a range of fan activations.🏅
Event Marketer
Media Production
Norwalk, CT 21,344 followers
For Creators of the Brand Experience
About us
Event Marketer magazine was founded in 2002 to serve the information needs of strategic brand-side event marketers and agency executives across the spectrum of face-to-face marketing. It has become the world’s most respected provider of content for the event and trade show industry. Our portfolio includes our flagship magazine, active website with daily content, a bi-weekly newsletter, the annual Experiential Marketing Summit executive conference and Ex Awards, the Experience Design & Technology awards, Experiential Marketing Training Camp, Women in Events Week and more.
- Website
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https://www.eventmarketer.com
External link for Event Marketer
- Industry
- Media Production
- Company size
- 201-500 employees
- Headquarters
- Norwalk, CT
- Type
- Public Company
- Founded
- 2002
- Specialties
- event marketing, mobile tours, marketing strategy, branding, experiential marketing, brand activations, and marketing conferences
Locations
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Primary
761 Main Ave
Building F, Floor 2
Norwalk, CT 06851, US
Employees at Event Marketer
Updates
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We're droppin' it like it's hot! Our Summer print issue has arrived. This jam-packed edition includes: • The Big Mid-Year Recap: 100 of our favorite #experiential moments ✨ • Industry Recognition: The 2024 It List and Fab 50 🏅 • An exclusive tour of the Mercedes-Benz USA #Masters experience ⛳️ • The Grand Ex Award: Taco Bell and "Live Más LIVE" 🏆 • And much more... Happy reading!
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With #GenZ joining the workforce, AI coming in at full speed and sustainability guiding programming, events are becoming more tech-driven and hands-on. The 2024 #B2B Dream Team offers tips for staying ahead of the curve.
Eight Expert Tips for Tackling AI and the Future of Events
eventmarketer.com
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The consumer obsession with next-gen tech has fueled a new era of Instagram-worthy experiences that leverage multimedia at scale. See how Intel Corporation helped lead the charge with an AI Exhibit in Toronto powered by nine emerging artists.
Intel’s AI Exhibit: Four Lessons on Creating Immersive Spaces
eventmarketer.com
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What’s on our #experientialmarketing radar this week: -Oatly’s Big Dairy political stunt 🍦 -Taco Bell is inviting fans to live like a retiree this August ⛳️ -The NBPA’s “Deli” at Summer League’s opening weekend 🥪 -Louisiana Fish Fry is challenging home chefs to a cook-off 🍗 -Nuun Hydration’s quirky “Unexpectercise” event campaign 🏋️♀️
Basketball Bodegas and Dairy Deprogramming Zones
Event Marketer on LinkedIn
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Is the #eventmarketing industry experiencing a relocation renaissance? With #Sundance eyeing new cities for 2027, Collision Conf's Vancouver rebrand and #ComplexCon headed to Vegas, tentpole events are embracing new destinations. [Link in the comments.]
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The Lodge represents “peak” experiential. So we dug into the evolution of the curated, winter chalet-themed fan activation with insights from Paramount+’s VP of Brand Marketing, and ops details from lead agency 15|40.
The Lodge: Inside the Evolution of Paramount+'s Touring Activation
eventmarketer.com
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ICYMI, here's what's on our #experientialmarketing radar this week: -Fans sitting on luxury toilets at MiLB games 🚽 -The hot dog eating contest saga continues 🌭 -A new #climate festival is on the horizon 🌿 -Beachgoers are shacking up with L.L.Bean ⛱️ -Macy's reignites its 4th of July spectacle 🎆
The Brief: Summer Shacks and 'Toilet Row'
eventmarketer.com
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Is the event industry experiencing a relocation renaissance? With #Sundance eyeing new cities for 2027, Collision Conf's Vancouver rebrand and #ComplexCon headed to Las Vegas, tentpole events are migrating to new destinations.
Event Relocation: Sundance May Move, Collision Rebrands & More
eventmarketer.com
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ICYMI: After two years implementing a keynote and afterparty program for the Canva Create conference, the brand reached beyond its internal audience and invited the public to a one-day festival of creativity in L.A.
Canva Create 2024: The Evolution of an Internal Keynote
eventmarketer.com