Exact Market

Read about the six steps you can take to sustain successful long-term channel partnerships. Hint: It's all about action and communication. #channelmanager #partnerships    https://lnkd.in/dhn-pXkV

Discover the power of “Yes, And.” Did you know a simple shift in communication tactics can improve how public sector decision makers engage with your cloud modernization marketing efforts? Learn more. #publicsector #marketing #cloud https://lnkd.in/gVUhsYii

Trust transforms transactional relationships into powerful partnerships. Read about the strategies that help foster this trust and drive mutual business success. #ChannelPartnerships #BusinessGrowth https://lnkd.in/gmWMmB8C

This Fourth of July let’s toast the enduring spirit of innovation that has shaped America from its inception to the present day. Our Founding Fathers were the original disruptors, challenging the status quo and embracing new ideas, and today we see this same revolutionary spirit in the tech industry, where ingenuity is the key to advancement. Read about the parallels between the past and #AI, #cloud, and #opensource in our latest post and have a star-spangled holiday! #independenceday    https://lnkd.in/gFU6FH_t

Can the private sector effectively bridge the widening digital divide? Explore some answers and read about how tech companies are stepping up in the face of expiring federal initiatives like the U.S. Affordable Connectivity Act. From income disparities to innovative private sector initiatives, we cover the landscape of internet accessibility and how leaders can keep communities connected. #DigitalDivide #Connectivity #Broadband    https://lnkd.in/gdBD4Pmn  

Effective cybersecurity requires diverse experiences, skills, and thoughts, but progress towards a more inclusive security industry has been slow, with many groups still underrepresented. Improving diversity, equity, and inclusion (DEI) in cybersecurity was one of the themes at this year’s RSA Conference, with industry leaders sharing ways to improve hiring, retention, and more.  In the latest episode of Security by the Numbers with Exact Market, we examine the current state of DEI in the security industry and how you can create a more inclusive workplace. https://lnkd.in/gA5_BZpD #DiversityEquityInclusion #WomenInTech #cybersecurity #RSAC

  In the #channel, the road to success is paved with more than just good intentions—it requires understanding modern channel #partnerships. Our new three-part series kicks off with a look at the role channel partners play in driving #technology sales. With #IT spending expected to accelerate by 6% this year, and channel partners predicted to account for 73% of sales to end customers, the stakes have never been higher. Read part one now and stay tuned as we highlight ways to build productive and lasting relationships in the channel. Whether you're a veteran or new to the ecosystem, there’s something valuable for everyone. https://lnkd.in/gGVBk8np

Women make up about a third of the tech workforce today, and many initiatives have focused on helping more get started in the industry. However, research finds that up to half of women in tech leave by age 35. Read this post to learn four key reasons why women are leaving tech and ways to improve retention.  #WomenInTech #STEMWomen   https://lnkd.in/gcakUQCT

Don't let your offerings go unnoticed!     In today's oversaturated market, standing out to channel partners is more critical than ever. Our latest blog explores key considerations that make it easier for your technology partners to do business with you—so can reduce seller friction, accelerate sales, and ensure your solutions stay top of mind.     https://lnkd.in/gg2Gc5Aw  

A new era? Global leaders and tech companies pledge to AI guardrails.  On May 21, 2024, the Council of the European Union signed the EU AI Act into law, setting a new standard for #AI safety and transparency. The same day, global leaders and tech giants gathered virtually for the AI Seoul Summit, committing to international AI safety standards. Get the details and explore what this means for the future of AI. https://lnkd.in/gPpt6rUR