Technology leaders woke up to news about a global outage after a software update by the cybersecurity vendor CrowdStrike went wrong. Here's what we know about what happened, what to do now, and what tech leaders should do in the longer term. https://forr.com/4bPXRyL
Forrester
Research Services
Cambridge, MA 335,574 followers
Forrester helps business and tech leaders use customer obsession to accelerate growth. With us, you can be bold at work.
About us
Forrester is one of the most influential research and advisory firms in the world. We help leaders across technology, customer experience, digital, marketing, sales, and product functions use customer obsession to accelerate growth. Through Forrester’s proprietary research, consulting, and events, leaders from around the globe are empowered to be bold at work — to navigate change and put their customers at the center of their leadership, strategy, and operations. Our unique insights are grounded in annual surveys of more than 700,000 consumers, business leaders, and technology leaders worldwide; rigorous and objective research methodologies, including Forrester Wave™ evaluations; more than 100 million real-time feedback votes; and the shared wisdom of our clients.
- Website
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https://www.forrester.com
External link for Forrester
- Industry
- Research Services
- Company size
- 1,001-5,000 employees
- Headquarters
- Cambridge, MA
- Type
- Public Company
- Founded
- 1983
Locations
Employees at Forrester
Updates
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Do you know about industry clouds, their use cases, benefits, and drawbacks? Listen to this week's What It Means with VP, Principal Analyst Kate Leggett as she explains it all, and be sure to check out our upcoming #ForrTech events where Kate will be presenting among our other cloud analysts and experts. https://forr.com/3WhQ4nU
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Prepare for a successful 2025 planning season! Read on for a sneak peek of our 2025 Planning Guide insights featuring answers to these questions and more: 1️⃣ What are the most promising 2025 investments? 2️⃣ Where should you pull back on your spending? 3️⃣ How can you fuel experimentation with your budget? https://forr.com/3Wczdm8
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It’s #AIAppreciationDay! Vote in the poll below to tell us what question you have for our genAI tool Izola. 👇
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Generative AI is reshaping traditional technology, and this includes enterprise resource planning (ERP) systems. Vice President and Principal Analyst Liz Herbert discusses the opportunities and challenges of genAI in ERP and closes the episode by previewing some of the sessions at the upcoming #ForrTech North America event. Listen to the full episode here. https://forr.com/3W34KXN
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Want to achieve customer obsession? Explore our resources to help you: 1️⃣ Put customers at the center of everything. 2️⃣ Plot a course for success. 3️⃣ Start your transformation. 4️⃣ Prioritize customer satisfaction. 5️⃣ Inspire your teams. https://forr.com/3KfDBeI
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"AI will change things in the same way that electricity did and continues to do: It creates the conditions through which people can do old things better while also envisioning completely new things to do." -James McQuivey, Ph.D. Your success with AI will depend on how effectively you lead your people adapt to the old and new with the help of powerful AI tools. Join us at #ForrTech North America to learn how leadership can enable your people to make AI ✨ magic ✨ happen. https://forr.com/4cCSgNf
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Curious about the most valuable emerging technologies for your business? See how Forrester breaks down the short-, middle-, and long-term benefits. https://forr.com/45RXimL
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We partnered with Ahold Delhaize, a multinational grocery firm, in defining the cybersecurity metrics that are most closely linked to its business strategy. Watch this video with Eleftherios Giannakis to learn how the partnership has helped the cybersecurity team at Ahold Delhaize support its internal customers and business. https://forr.com/3VqP4x1
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Rapid technological change can make it challenging for businesses to stay informed. This week, VP of Emerging Tech Portfolio Brian Hopkins explains this year's top 10 emerging technologies and when each will start delivering value to users. https://forr.com/4cvnmpY