What’s the "special sauce" to Jenius Bank's success? Banking Dive's Gabrielle Saulsbery sat down with our President John Rosenfeld to discuss what has fueled Jenius Bank's rapid growth in the past year and what we're looking forward to in the future. See John's thoughts in the full article: https://lnkd.in/d-6ZzJG2 #JeniusBank
Digital native Jenius Bank -- backed by Japanese megabank Sumitomo Mitsui Banking Corporation – SMBC Group -- launched its first product, a personal loan offering, just shy of a year ago. Its second product, a high-yield savings account with a 5.25% annual percentage yield, was rolled out in November. "We kept it simple, and we only have two basic products: the simplest savings account on the planet and the simplest personal loan on the planet," said Jenius Bank President John Rosenfeld. "And that was really by design. We’re not gonna put a bunch of bells and whistles."