2024 local ad spending provides critical data points to the industry. In our next webinar, we’ll break down spending thus far and what’s ahead. Join experts Marketron CEO Jimshade Chaudhari and BIA Advisory Services Nicole Ovadia! #webinar #localadspend #localmediasales https://ow.ly/SXtV50SBxa9
Marketron
Software Development
Hailey, ID 5,290 followers
Marketron is a leading provider of enterprise revenue and profitability management solutions for the media industry.
About us
Savvy broadcast and media companies choose Marketron for technology and sales enablement support that propels revenue now and powers innovation in the future. Intuitive software designed for the media industry combined with robust training and sales enablement so every seller is a star seller driving growth. We're powering the future of all local media sales by helping media companies modernize, optimize and revolutionize their business!
- Website
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https://www.marketron.com
External link for Marketron
- Industry
- Software Development
- Company size
- 51-200 employees
- Headquarters
- Hailey, ID
- Type
- Privately Held
- Founded
- 1969
- Specialties
- software solutions for the media industry, sales, digital media, business intelligence and media exchange services, third-party digital software, Radio traffic software, TV advertising sales software, sales enablement, local media sales solutions, traffic production workflow, and integrations
Locations
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Primary
101 Empty Saddle Trail
Hailey, ID 83333, US
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1520 Market St
Third Floor
Denver, Colorado 80202, US
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508 S 7th St
Opelika, Alabama 36801, US
Employees at Marketron
Updates
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LG Ad Solutions releases study showing that voting CTV users prefer it over traditional TV. As a result, it has great value in political media buying. #CTV #streaming #politicalads https://ow.ly/wB6050SCroX
LG Ad Solutions Says It’s Smart for Political Advertisers to Buy Streaming Ads
nexttv.com
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Explore how infusing emotion into radio ads improves their performance by connecting with audiences to boost recall, awareness and action. #emotion #radio #radioads https://ow.ly/F1ZY50Sz0RV
The Power of Infusing Radio Ads with Emotion | Aspire
http://aspire.marketron.com
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Streaming now accounts for 40% of all TV viewing. #streaming #TV https://ow.ly/z5oQ50SFuQ7
Streaming Jumps to a Record 40% of TV Viewing in June
tvtechnology.com
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Get insights, ideas and strategies for selling political fundraising ad campaigns. #politicalads #election24 #localmediasales #fundraisingcampaigns https://ow.ly/j11B50Sb7VY
Political Advertising Fundraising Campaigns | Aspire
http://aspire.marketron.com
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A new survey reveals that consumers trust human voices much more than AI-generated ones. #radio #AI https://ow.ly/ItHm50SBJpM
Trust in Human Voices Beats AI in Media, Reveals Audacy - Radio Ink
https://radioink.com
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How can local media sellers stand out if digital advertising is mostly a commodity? Explore three ways you can stand out from the crowd. #digitaladvertising #localmediasales https://ow.ly/lqqA50Syj4q
Make Your Digital Advertising Stand Out | Marketron
https://www.marketron.com
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A new study demonstrates that CTV advertising is a must for political ads. #CTV #streaming #politicalads https://ow.ly/GN3s50Sz0Xj
LG Ad Solutions Notes 'Seismic Shift' in Political TV Advertising in 2024 Election
tvtechnology.com
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The broadcast industry has many questions about surcharging advertiser payments. We’ve compiled this FAQ list to help you understand all the requirements and rules. #surcharging #electronicpayments #AR https://ow.ly/Q0VT50S8TJ4
Surcharging FAQ for Media Finance Pros | Marketron
https://www.marketron.com
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Dig into some new data about the potency of radio advertising and how it can double the performance of an ad campaign when it’s part of the mix. #radio #radioadvertising #localadvertising #localmediasales https://ow.ly/OoXT50S7oXW
Radio Advertising Boosts Campaign Performance | Marketron
https://www.marketron.com