With just seconds to make a first impression in retail environments, how do brands ensure their products catch shoppers' eyes? It isn't easy. Powerful point-of-purchase marketing that sells customers on a product's benefits and value right there in the store is crucial to standing out in the crowd. We have 6 tips to help set your products apart from competitors. https://ow.ly/hBpv50SFhQL
OneTouchPoint
Advertising Services
Hartland, WI 1,808 followers
Your brand + content. Anytime. Anywhere. Anyway.
About us
OneTouchPoint delivers purpose-built technology solutions and managed services designed specifically to support the industries we serve. Today, we power more than 3,000 brands, including Fortune 500 companies in the manufacturing, healthcare, healthcare insurance, financial services, alcohol & beverage, franchise, and retail industries across our technology and production platforms. OneTouchPoint seamlessly brings together local marketing capabilities, brand management, state-of-the-art commercial printing capabilities, and complete production and fulfillment capabilities to create elevated brand experiences across customer touchpoints – online, offline or in-store. At OneTouchPoint, we're here to help organizations amplify their brand, deliver content, and distribute physical goods -- anytime, anywhere, anyway -- all while realizing bottom-line operational savings and increasing marketing effectiveness.
- Website
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https://1touchpoint.com/
External link for OneTouchPoint
- Industry
- Advertising Services
- Company size
- 501-1,000 employees
- Headquarters
- Hartland, WI
- Type
- Privately Held
- Founded
- 1982
- Specialties
- Marketing & Communication Services, Print & Marketing Collateral Management, Data-Driven Digital Applications, Customized Fulfillment Solutions, and IT & eBusiness Applications
Locations
Employees at OneTouchPoint
Updates
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We talk a lot about multichannel marketing strategies for brick-and-mortar brands, from retail franchises to healthcare clinics to banks. But as any non-physical business owner knows, a comprehensive marketing strategy is critical even when there is no retail location involved. Let’s examine how we can help brands create an impactful marketing strategy without a physical location. https://ow.ly/aH4X50SCluq
Multichannel Marketing for Nonphysical Brands
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At OneTouchPoint, our goal is simple: build solutions and services that support our customers' day-to-day tasks, allowing them the freedom and time to focus on the bigger picture while we handle the back-end tasks. Ready to learn more? https://1touchpoint.com/
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We love hosting visitors at our facilities to see our production capabilities first-hand. Thank you for stopping by Insperity!
A big thank you to OneTouchPoint for hosting Insperity for a tour of your printing facility! As someone who will be working on the production of print collateral for benefits communications, it was very insightful seeing the entire process from beginning to end. I appreciate your team’s expertise and willingness to share the steps involved in producing such high-quality print materials. Thank you also for the samples, generous lunch, and awesome swag. Super stoked about my new Stanley! Your hospitality made the experience even more memorable.
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We know consumers expect to interact with their favorite brands across a variety of digital and physical channels, and we understand the importance of ensuring consistency of design and message across all those communications. But how do these disparate marketing channels work together to drive marketing ROI? Let’s look at three examples: using one digital channel, social media, and one traditional channel, direct mail. https://ow.ly/G2em50SphpS
Multichannel Marketing Campaigns: Social Media + Direct Mail
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Are you looking for ways to streamline brand management, quickly launch localized marketing, better control your budget, allow print-on-demand orders and more from a single platform? Join us for our U.Connect platform webinar on June 26 from 1 - 2 p.m. CT. Here are a few topics we will dive into: ✅ Centralizing all your assets (from content, ads, social posts to physical goods) ✅ Comprehensive rights/user management capabilities ✅ When to add optional approval workflows ✅ Adding self-service abilities using our modular templating & ad builder technology Register here: https://ow.ly/Lb4U50SmnGM
U.Connect Webinar – June 26, 2024 | OneTouchPoint
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Whether the driver is community support or convenience, shopping close to home is important to customers today: ➡️ 70 percent of consumers prefer to support local businesses ➡️ 92 percent of urban residents travel less than 15 minutes for routine purchases. Local businesses—and businesses with local presences, whether franchises, office branches, or distributors—can capitalize on these consumer preferences by building and executing strong local marketing campaigns, emphasizing their community involvement, and personalizing their outreach to nearby audiences. Let’s take a look at why this local outreach is important and how businesses can do it successfully. https://ow.ly/omN250SkMhm
Best Practices for Building Brand Loyalty through Local Marketing