🌟 New Press Release: Energy savings are a key driver to smart tech adoption | Join us for two upcoming virtual events as we dive into the latest research on smart tech and energy savings: 📅 Smart Spaces: Smart Living: Attracting and Retaining Residents 📍 Virtual Event (Complimentary with code All-OFF-VIP-SSC) : https://lnkd.in/gvdt4Xm5 Discover how energy savings are a key driver for smart home tech adoption. Learn about the latest innovations helping us move towards a sustainable, net-zero future. 📅 Smart Energy Summit: Unlocking Energy Efficiency through Smart Home Platforms 📍 Virtual Event (Complimentary with code All-OFF-VIP-SESV): https://lnkd.in/gSKnS7TZ Uncover consumer insights and trends in smart energy adoption. Explore how technology is transforming energy management and driving consumer engagement. Don't miss out on these insights and opportunities to stay ahead in the smart tech industry! Register now and be part of the future of energy savings and smart tech innovations. 🌍💡 #SmartTech #EnergySavings #VirtualEvents #SmartHome #NetZero #SmartEnergy #ParksAssociates #MDU #multifamily #smartliving #apartments
Parks Associates
Market Research
Addison, TX 12,257 followers
Internationally recognized consumer IoT market research firm studying connected home and entertainment trends
About us
Parks Associates, a woman-founded and certified business, is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions. The company's expertise includes the Internet of Things (IoT), digital media and platforms, entertainment and gaming, home networks, Internet and television services, digital health, mobile applications and services, support services, consumer apps, advanced advertising, consumer electronics, energy management, and home control systems and security. Each year, Parks Associates hosts industry webinars, the CONNECTIONS™ Conference Series, Smart Energy Summit: Engaging the Consumer, Connected Health Summit: Engaging Consumers, and Future of Video: OTT, Pay TV, and Digital Media. Subscribe to the Parks Points Newsletter: https://www.linkedin.com/newsletters/parks-points-6922955443757596672/
- Website
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http://www.parksassociates.com
External link for Parks Associates
- Industry
- Market Research
- Company size
- 11-50 employees
- Headquarters
- Addison, TX
- Type
- Privately Held
- Founded
- 1986
- Specialties
- Market Research, Consumer Research, Industry Analysis, Events, IoT, Smart Home, Digital Health, Energy, marketing, Streaming, Technology , broadband, connected home , consumer segmentation , qualitative , quantitative , wireless , network , home automation , home controls, home services , multifamily , buildings, software , data , privacy, home security , monitoring , and value-added services
Locations
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Primary
5080 Spectrum Drive
Ste 1000W
Addison, TX 75001, US
Employees at Parks Associates
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Steven Hawley
IP Video, securely, to any consumer video screen
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Elizabeth Parks
Market Research and Marketing Communications Expert | Thought Leadership | Networking / Brand Visibility for Tech and IoT Markets - Consumer, Small…
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Mindi Sue Sternblitz-Rubenstein, MBA
Vice President Marketing at Parks Associates
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Erick Opeka
President & Chief Strategy Officer at Cineverse
Updates
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Are you in the self-storage industry? Read about this smart security camera with environmental sensors!
𝗩𝗮𝗻𝘁𝗶𝘃𝗮 𝗟𝗮𝘂𝗻𝗰𝗵𝗲𝘀 𝗙𝗶𝗿𝘀𝘁 𝗦𝗺𝗮𝗿𝘁 𝗦𝗲𝗰𝘂𝗿𝗶𝘁𝘆 𝗖𝗮𝗺𝗲𝗿𝗮 𝘄𝗶𝘁𝗵 𝗘𝗻𝘃𝗶𝗿𝗼𝗻𝗺𝗲𝗻𝘁𝗮𝗹 𝗦𝗲𝗻𝘀𝗼𝗿𝘀 𝗳𝗼𝗿 𝗦𝗲𝗹𝗳-𝗦𝘁𝗼𝗿𝗮𝗴𝗲 𝗨𝗻𝗶𝘁 𝗠𝗼𝗻𝗶𝘁𝗼𝗿𝗶𝗻𝗴. “Vantiva Peek in-unit monitoring is the killer app the self-storage industry has been waiting for, meeting consumers’ expectations for smart security while adapting to the branding and business needs of self-storage operators at any scale,” says Reza Raji, Senior Vice President of Vantiva Smart Spaces IoT. Read the full press release : https://bit.ly/3Y7LuuJ #Vantiva #SmartSecurity #Sensors #SelfStorage #SelfStorageSecurity #SmartStorage #IoT #SmartSpaces #TechInnovation
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Parks Associates research reports 87% of security owners say reliable and fast response to security events was important to their system purchase decision. Yet, actual police responses often fall short, creating a gap between expectations and reality. Stay ahead of the curve with our new blog post, “Key Industry Resource: Bridging the Gap in Alarm Response.” ✔️ Read the blog 👉 https://lnkd.in/gQXenk9Z 👈 📚 Take a deeper dive with our free white paper in collaboration with RSPNDR, Expectations vs. Reality: Enhancing Alarm Monitoring Response👉 https://lnkd.in/gS7Wr_Uj 👈 #ParksData #Security #SmartHome #IoT #AlarmResponse #FalseAlarms #PublicSafety #Blog
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Join us in celebrating Calix, a Platinum Sponsor for Smart Spaces 2024! "Innovative communications service providers rely on Calix platforms to help them master and monetize the complex infrastructure between their subscribers and the cloud. Calix is the leading global provider of the cloud and software platforms, systems, and services required to deliver the unified access network and smart premises of tomorrow. Our platforms and services help our customers build next generation networks by embracing a DevOps operating model, optimize the subscriber experience by leveraging big data analytics and turn the complexity of the smart home and business into new revenue streams." https://www.calix.com/ Don’t miss the chance to innovate with Calix during Smart Spaces! 👉 https://lnkd.in/gs9DskhA 👈 💻 July 23 | Free virtual session with code: All-OFF-VIP-SSC 💼 Sept 24-25 | Dallas, TX | Save 50% with promo code: SMSP-50C Interested in sponsoring a future event, contact Ashton Gambrell or Elizabeth Parks! Interested in market research for the multifamily or hospitality industry, contact Jason Paris #SmartSpaces24 #MDU #Multifamily #SmartApartments #Security #Calix #SponsorHighlight
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🤝 Partnerships and Bundling Offer Long-Lasting Benefits Navigating the competitive landscape of subscription services requires innovative strategies, and bundling has emerged as a key tactic. Our research with Bango explores how leading subscription service providers are leveraging partnerships to extend their reach and enhance customer value. 🔎 By examining both successful and challenging examples, this whitepaper offers practical insights and best practices for subscription companies aiming to optimize their bundling strategies. Uncover the lessons learned and strategic approaches that can drive long-term success. 🔗 Explore the insights in our custom research: "Effective Bundling: Pain Points and Expectations from Subscription Leaders": https://lnkd.in/exGmfqFJ
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Parks Associates reposted this
Awesome news from our friends at Vantiva Smart Spaces! Love the video showing off Vantiva Peek and Reza Raji's comments (check it out in the PR linked below)! 👏👏👏 CONGRATS, team! 📣 Vantiva Launches Smart Security Camera for Self-Storage 📣 "Via the Peek mobile app, renters get 24/7 access to their current unit conditions and camera. The camera captures still photos or photo bursts when it detects motion or at user-scheduled intervals. The app issues automated alerts for events including motion detection, excess humidity, or temperatures outside the safe range for stored items. All images are stored in the cloud, creating a complete record of all activities in the unit. Vantiva Peek isn’t just a smart security camera: it is designed for the rugged conditions of self-storage. Peek cameras use Vantiva’s next-gen wireless infrastructure to stay connected in large storage facilities with concrete and steel construction. Camera features include: ⚫ Wide-angle lens to capture a clear view of the entire unit. ⚫ Night vision. ⚫ Long-range, low-power wireless technology. ⚫ Quick mounting with the built-in magnetic backing. ⚫ Long battery life of 2+ years, with easily replaceable AA batteries. In-unit visual monitoring is a compelling self-storage facility differentiator among current and prospective renters." Full PR here: https://lnkd.in/d6jCK6pR #selfstorage #smartspaces #connectedspaces #connectivity #renters #monitoring #cameras #lowpower #smartsecurity
𝗩𝗮𝗻𝘁𝗶𝘃𝗮 𝗟𝗮𝘂𝗻𝗰𝗵𝗲𝘀 𝗙𝗶𝗿𝘀𝘁 𝗦𝗺𝗮𝗿𝘁 𝗦𝗲𝗰𝘂𝗿𝗶𝘁𝘆 𝗖𝗮𝗺𝗲𝗿𝗮 𝘄𝗶𝘁𝗵 𝗘𝗻𝘃𝗶𝗿𝗼𝗻𝗺𝗲𝗻𝘁𝗮𝗹 𝗦𝗲𝗻𝘀𝗼𝗿𝘀 𝗳𝗼𝗿 𝗦𝗲𝗹𝗳-𝗦𝘁𝗼𝗿𝗮𝗴𝗲 𝗨𝗻𝗶𝘁 𝗠𝗼𝗻𝗶𝘁𝗼𝗿𝗶𝗻𝗴. “Vantiva Peek in-unit monitoring is the killer app the self-storage industry has been waiting for, meeting consumers’ expectations for smart security while adapting to the branding and business needs of self-storage operators at any scale,” says Reza Raji, Senior Vice President of Vantiva Smart Spaces IoT. Read the full press release : https://bit.ly/3Y7LuuJ #Vantiva #SmartSecurity #Sensors #SelfStorage #SelfStorageSecurity #SmartStorage #IoT #SmartSpaces #TechInnovation
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Parks Associates research finds that 39% of MDU residents consider property-provided smart home devices a differentiator when looking for their next home. 🏘️ There is an industry-wide need for benchmarking to better gauge the outcomes of smart building deployments. Our latest white paper, "Smart Tech for Multifamily Properties: Understanding ROI," in collaboration with SKBM Smart Technology, offers a comprehensive guide to help you navigate this complex landscape. This white paper shares findings of Parks Associates’ interviews of multifamily owners, operators, and property managers to deliver these specific insights: 🔑 How companies are tracking and evaluating the ROI and NOI of smart building deployments 🔑 Metrics and results of companies that have deployed these solution 🔑 Strategies for benchmarking effectiveness 🔓 Unlock executive insights and equip yourself with data-driven analysis! Work smarter by downloading the free white paper today: https://lnkd.in/gGkuJZsy #ParksData #MDU #Multifamily #ROI #IoT #Investment #PropTech
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🔎 Research plays a pivotal role in helping people comprehend the growth of consumer and business markets, especially as technology disrupts traditional landscapes. 👉 Check out some of Parks Associates’ latest research work — in partnership with leading companies developing the next generation of solutions for consumers and business. Special thank you to SKBM Smart Technology, Ubiety Technologies, Inc., Bango, FPT Software, and RSPNDR for partnering with Parks Associates to provide this research! #ParksAssociates #ParksData #newsletter #research #consumergrowth #businessmarkets
Comprehending the Growth of Consumer and Business Markets
Parks Associates on LinkedIn
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🎤 Dan Myers, CEO/Founder, DojoNetworks is speaking during the Smart Spaces panel, “Building a Connected Community: Seamless Connectivity Solutions,” on September 24, 2024 at 9:30 AM CT in Dallas! ✔️ Don’t miss out on 50% off registration for the in-person event with code SMSP-50C here 👉 https://lnkd.in/gs9DskhA 👈 and select the Conference + Workshop option. ✔️ Stay ahead of the curve with related research from Parks Associates here 👉 https://lnkd.in/gwQ9RiRM 👈 🎉 Thank you to our event sponsors: ADT Multifamily, Cox Communities, Nice Group, Vantiva, Xfinity Communities, Kwikset, Calix, Homebase, a Quext Company, DojoNetworks, and SALTO Systems! #SmartSpaces24 #IoT #PropTech #AI #Multifamily #MDU #Hospitality #Event #Conference #Dallas
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📄 Be sure to download your copy of our latest white paper: Effective Bundling: Pain Points and Expectations from Subscription Leaders 💼 Learn from interviews with top executives on maximizing partnerships and common challenges in the subscription economy with Parks Associates latest white paper in collaboration with Bango! 🔗 Download Now: https://lnkd.in/exGmfqFJ #Subscription #Bundling #BusinessInsights #Streaming #ParksData
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