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I’m the CEO at Product Hunt 😼 I've also launched on Product Hunt 7x Here are the 6 BIGGEST mistakes I see in launch: 𝗟𝗮𝘂𝗻𝗰𝗵𝗶𝗻𝗴 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝘀𝘂𝗽𝗽𝗼𝗿𝘁𝗲𝗿𝘀. Create a buzz before launching. Give your audience a sneak peek at what you're cooking up. Build authentic connections that go beyond just promoting your product. (Why the Build-In-Public movement is so powerful) 𝗥𝘂𝘀𝗵𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗰𝗼𝗽𝘆. Well-crafted writing is your best weapon. Don’t leave this task for launch day. Take the time to craft your tagline, description, and maker story to convert onlookers into customers. Clear > Clever 𝗟𝗮𝘂𝗻𝗰𝗵𝗶𝗻𝗴 𝘁𝗼𝗼 𝗹𝗮𝘁𝗲 𝗶𝗻 𝘁𝗵𝗲 𝗱𝗮𝘆. Schedule your launch at 12:01 AM PST to stay visible all day. Use the ‘Coming Soon’ section to set it up. 𝗟𝗮𝘂𝗻𝗰𝗵𝗶𝗻𝗴 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝘀𝗵𝗼𝘂𝘁𝗼𝘂𝘁𝘀. Shoutouts are 1 of our newest features! Adding a shoutout gives you more visibility plus gives people an insight into how you built your product 𝗜𝗴𝗻𝗼𝗿𝗶𝗻𝗴 𝗰𝗼𝗺𝗺𝗲𝗻𝘁𝗲𝗿𝘀. Our community is a goldmine of feedback and potential customers. Don’t leave them hanging! Respond to questions and thank those who check out your product. 𝗛𝗮𝘃𝗶𝗻𝗴 𝗮𝗻 𝗲𝗺𝗽𝘁𝘆 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗛𝘂𝗻𝘁 𝗽𝗿𝗼𝗳𝗶𝗹𝗲. People want to know the humans behind the product. If your profile is empty, you're missing a chance to connect with users outside of the platform. Want more Product Hunt tips? Follow me!