Seedtag expands to Australia with the acquisition of JustEggs Digital! 🇦🇺 We can’t wait to deliver privacy-first strategies that connect with audiences Down Under & continue advancing toward our mission of becoming the global contextual partner for brands, agencies, & publishers worldwide. 🌏 Discover more on B&T: https://hubs.li/Q02D-SFG0 #SeedtagxJustEggs #SeedtagAustralia #ContextualAdvertising
Seedtag
Advertising Services
New York, NY 81,559 followers
The Leading Contextual Advertising Company.
About us
Seedtag is the leading global contextual advertising company that creates highly impactful and engaging solutions for relevant premium visual content, powering targeting and returns for top publishers and the finest brands. The company’s contextual AI allows brands to engage with consumers within their universe of interest on a cookie-free basis. Seedtag was founded in 2014 by two former Googlers with a clear mission: to change how online advertising is done. With its US headquarters in New York City and European headquarters in Madrid, Seedtag boasts a strong international presence, employing over 500 people across offices in North America, Europe, MENA, and South America.
- Website
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https://www.seedtag.com/
External link for Seedtag
- Industry
- Advertising Services
- Company size
- 501-1,000 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2014
- Specialties
- Native Advertising, In-Image Advertising, Contextual Advertising, and Contextual Targeting
Locations
Employees at Seedtag
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Robert Lang
Always courious - serial business builder with 4 exits as operator. Keen to extend the series as Growth Equity Investor - looking good so far with MQ…
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Ralph Paulmann
Interim Executive - Finance & Business Transformation
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Luisa Izquierdo
Chief People Officer (CHRO) at Seedtag | Ex-Microsoft
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Brandon Rea
Updates
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Did you know the #AdTechHeroes podcast has met #ThePubWay for a special crossover episode live from #Cannes🦁? Our hosts Dal Gill (VP of New Markets) & Tina Iannacchino (VP Publisher Partnerships NA) joined Natasha Byrne (Managing Partner UM Worldwide), Justin Barton (SVP, Digital Strategy & Partnerships Black Enterprise Magazine) & Kehinde A Akiwowo (Senior Director Business Development SHE Media) to exchange views, thoughts & answer the question in everyone’s minds: Why contextual matters now more than ever & how is helping brands connect with audiences across screens?📱💻 Catch up the full episode here: Spotify: https://hubs.li/Q02H4fry0 Apple: https://hubs.li/Q02H4fTg0 #JointheContextualRevolution #CannesLions #AdTech
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The countdown to #Paris2024 has begun. ⏳ Just over a week remains until the Olympic flame ignites, & audience interest is peaking. Capitalize on this momentum by creating fully personalized campaigns that resonate with your audience's passions for maximum impact. 🥇 Download our report to discover the latest trends: https://hubs.li/Q02BhMPQ0 #OlympicGames #OlympicGamesTrends #ContextualAdvertising #PoweredByLiz
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Curious to learn about the inner workings of Seedtag LAB? ⚙️ In part two of this episode, Yvonne Flierman, Global Head of Growth, & Jaime Noguerales, Data Analyst Manager at Seedtag, will delve into the three stages of a campaign & discuss why Seedtag LAB stands out as the premier resource for extracting cookieless data from publishers. Watch now: https://hubs.li/Q02GWbLS0 #GetToKnow #SeedtagLAB #ContextualAdvertising #ContextualAI
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Why are #advertisers choosing contextual AI over third-party cookies? 🤔 For years, third-party cookies helped advertisers track consumer behavior & target ads effectively. However, the landscape has shifted with the rise of contextual advertising, which offers: 🔒 User data privacy 🎯 Precise targeting ✍️ Ad customization ✅ Brand safety & brand suitability Discover more: https://hubs.li/Q01GQ68b0 #ContextualAdvertising #AI #PrivacyFirst #AdTech
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How can #advertisers leverage contextual advertising to maximize the benefits of #CTV platforms? 📺 With its ability to deliver higher ROI, personalized consumer experiences, & precise targeting, CTV advertising is a smart investment for those looking to diversify their ad strategies & maintain a competitive edge in the ever-evolving advertising landscape. Discover more below. ⬇️ #ContextualAdvertising #ConnectedTV #ConsumerBehavior #ContextualCuriosity
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What are the keys to constructive feedback & how does it contribute to our professional growth? 💬 At Seedtag, we work closely with diverse teams & recognize the importance of a shared vision to achieve outstanding results. Let’s explore some tips for conducting an outstanding feedback session: ⛔️ Find a suitable & private place ✅ Begin by highlighting positive aspects 🎯 Focus on what is relevant: be specific & objective 🔁 It’s a two-way conversation: listen to the other person's perspective 💡 Be constructive: offer recommendations & propose solutions #LifeAtSeedtag #GoBigOrGoHome #Seedtaggers
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Which strategies effectively captivate audiences in today's competitive advertising landscape? 👨💻 Join Mercedes Riofrio, Global Market Research Manager at Seedtag, as she explores the essential three-part process to effectively engage your audience in this #SnapLesson from our Seedtag Academy course, 'Mastering Audience Attention'. Curious to learn more about capturing #attention in advertising? Enroll in our certification: ➡️ https://hubs.li/Q02s3Fl90 #SeedtagAcademy #AttentionToIntention #AttentionEconomy #DigitalAdvertising #Certification
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Which #OlympicGames topics are capturing the spotlight around the world? 🌎 One thing is certain: the passion for sports unites us all, especially during the monumental event of the Olympic Games. Yet, some unexpected (or perhaps not) topics have risen to the top in popularity, offering brands a unique chance to align their messages with these trending categories to enhance their campaign effectiveness. 🚀 Discover below how users are engaging with the Olympics. ⬇️ #Olympics #OlympicGamesTrends #OlympicGamesInsights #ContextualAI
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What challenges & opportunities await publishers in the cookieless era? 🍪 In this episode of The Pub Way podcast, our hosts Tina & Mike sit down with #adtech & #data expert Anthony Caccioppoli to explore the challenges publishers face due to the deprecation of third-party cookies. During their conversation, they discussed: 🔍 Navigating cookie deprecation for publishers 🛠️ Improving user experience through data collection 📊 Exploring measurement attribution for user engagement 🎧 Listen on-the-go: Spotify: https://hubs.li/Q02t7w8D0 Apple Podcasts: https://hubs.li/Q02t7wdW0 YouTube: https://hubs.li/Q02t7wsn0 #ThePubWayPodcast #CookieDeprecation #DataPrivacy #Publishers #AdTech