Swoogo

So you're leaning into event marketing. But where do your events fit in your overarching, omni-channel marketing strategy, and what's the right way to leverage them? Swoogo's Director of Product Marketing, Katie Golland sat down with our partners at Walls.io to talk about event maturity and the role of events in delivering business outcomes. Watch the whole interview here: https://lnkd.in/gZaPfm_S

You run incredible events. But do you have an incredible event 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘺? Experience is everything, sure; but if you're not collaborating, measuring, and expanding to your full potential, even your best events may be leaving money on the table. So where do you go from here? We've got you ✅ The Swoogo Event Grader is quick, free, and packed with actionable ideas for taking your event strategy to the next level. Take the quiz and tell us how you did 👇 https://lnkd.in/gBFXuw42

It’s easy to think of ‘an event’ as a moment in time. A day or two of togetherness: a punctuation mark. But from an event organizer’s perspective?...Lol. If you’re the kind of event leader who knows events start long before and end long after the day-of, we’ve got great news. Swoogo just partnered with Brella to optimize attendee experiences pre-, during-, and post-event. 🎉 What does that mean, exactly? ✅ Build your event and brand in Swoogo, then sit back and let it populate in Brella ✅ Collect registrations in Swoogo; they’re automatically ported to Brella ✅ Keep your registrants engaged, informed, and building community with Brella’s event app. With Brella you get AI-enhanced matchmaking, plus a host of other features on demand including: attendee scanning, agendas, push notifications, and event ‘stories.’ ✅ Get in-depth analytics from both Brella and Swoogo for event insights at your fingertips. That’s easy integration and enhanced engagement across your ✨entire✨ event lifecycle with Swoogo and Brella. Learn more about the partnership 👇 https://lnkd.in/gNJRVzpZ

Come to our most recent dinner event with Senior Partnerships Manager Jihan Donawa Gibson

🌟 🌟 🌟 Shout out to Ellie Ryan for not just being a star STAR, but for reminding our network how important it is to broaden your view of what a 'qualified' hire looks like.

We’re big fans of Snack, too

It was a pleasure to be part of such an enriching discussion on event enhancement at the Community Building in NYC dinner. The shared insights and ideas will definitely help in creating more engaging and successful events in the future. Grateful for the opportunity to learn and network with fellow industry professionals. #communitybuilding #eventplanning #NYCevents Swoogo, Brella, xTag

Bigfoot, painless large-scale Field Marketing programs, high heels that don't hurt— all great ideas. All definitely myths. Unless, of course, you're Angie Neas, Senior Field Marketing Manager at Justworks. If you're Angie, getting executive buy-in, working with cross-functional teams, and running 300+ field events a year is a reality that she and her team totally have in the bag 💁♀️ If you're dreaming of turning your own field marketing program from rumor to real, we've got great news: Angie's joining our webinar on June 26th to tell us all about how she made that magic happen. Register here 👇 https://lnkd.in/gqDv-SdB And of course— if you're waiting for the webinar that proves Bigfoot is real, stay tuned. Squatchers for life 👀 ✌

Aaaannnnndddddd that's a hat trick ✅ Swoogo's CEO, Chris Sykes, said it best: "We wouldn’t continue to receive this recognition if every individual wasn’t equally invested in making Swoogo an awesome place to work." A massive, heartfelt thank you to every Swoog who invests their time and energy in supporting each other, supporting our product and customers, and living up to our ~unofficial~ 6th core value: having fun. We're incredibly honored by the continued recognition as a great place to work, and we're committed to keeping the streak going. Now, if you're reading this and you're a Swoog, drop any comment here and we'll tell you one of our favorite things about you 💕 https://lnkd.in/g4N-hRf8

"You’re sipping a beer and reliving your glory days at a Black Keys concert. After the gig, you grab some birria tacos and catch a movie screening and Q&A with Ryan Gosling and Emily Blunt. Next morning, you’re up at 8am for… a keynote conference speech?" Bet you know what event that's ☝ about. Let's just all say it together: 🗣 South by Southwest 🗣 And while SXSW has that air of aspirational unattainability that we usually only see from TikTok makeup influencers, there are plenty of steal-able ideas inside their festivalized corporate event. But what IS festivalization, really? And how can the concepts be applied to events that have a 🤏 slightly smaller 🤏 budget? Whether you have room to go big or your spending limit is mostly non-existent, we got down to the root of festivalization so you can borrow the concepts in whatever way feels right for your events. Check out the guide 👇 https://lnkd.in/gChBHeHc