ThirdChannel

Just as a sports team needs both offense and defense to win, your retail business thrives when sales and brand representatives work in tandem. Quick transactions boost revenue, but long-term success comes from what happens after the sale: building relationships, nurturing trust, and creating a community of loyal customers. Here’s why you need both: ▪️Sales Representatives are your frontline revenue drivers, turning prospects into profits, strengthening retailer relationships, expanding market reach, and hitting sales targets. ▪️Brand Representatives are the face of your brand, personifying it, optimizing in-store aesthetics, keeping shelves stocked, empowering sales staff, and using feedback to improve. Combining their strengths creates an unbeatable customer experience and a unified market presence. Embrace the power of both for sustainable growth and lasting customer loyalty! #RetailStrategy #SalesAndBrandReps #CustomerExperience #BusinessGrowth #Teamwork

Standing out can be a daunting task. Brands are constantly vying for consumer attention, and breaking through the noise requires innovative strategies and effective execution. In a crowded retail market, standing out requires more than just a great product; it demands strategic execution and consistent presence. #GoalSetting #B2B #ConsumerBehavior #BrandAwareness #Retail

Day 1 at The Lead Summit was incredible, with our very own Nick Ahrens taking the stage alongside Carle Stenmark. It was a fantastic opportunity to engage with many brands, retailers, and industry leaders and dive deep into essential topics such as: 🔍 Measuring brick-and-mortar store performance 💻 Optimizing eCommerce and in-store environments 📈 The future of omnichannel platforms for brands and retailers 🤖 How AI will improve eCommerce search and sell-through rate Nick had an amazing time sharing insights and exploring these pivotal areas with the audience. We're excited for what tomorrow holds and continuing these important discussions! #TheLeadSummit #RetailInnovation #Omnichannel #eCommerce #AI #CustomerExperience #BrandStrategy #Retail #NickAhrens #BrickAndMortar #RetailPerformance #Linc #ThirdChannel #TheLead

Parents Expect Back-to-School Spending to Rise by 21.8%: Is Your Retail Strategy Ready? As the back-to-school season approaches, parents are preparing to spend significantly more on their children's needs. According to a recent JLL survey of 1,026 parents conducted in May, back-to-school spending is expected to rise by 21.8% year-over-year, with parents planning to spend $475 per child compared to $390 last year. In a competitive market, how can your retail strategy stand out? #BackToSchool #RetailStrategy #CustomerExperience #Sales #BrandReps #RetailMarketing #Ecommerce #ConsumerTrends

Happy 4th of July! We're proud to be part of this vibrant community, serving you with dedication and passion. Whether you're enjoying a BBQ with loved ones, watching fireworks light up the sky, or simply cherishing this day of unity, we're here to celebrate with you. #4thofJuly #Retail #Brand #FamilyTime

Transforming chaos into captivating displays is what our Reps do best—they're the ultimate advocates for your brand in stores. Take our Brand Rep Christy, for example. When she arrived at this store, the display was in disarray—the fixtures had been knocked over, spaces were empty, and it failed to showcase the brand’s unique models. She immediately took action, bringing nearly 70 new and underrepresented frames from backstock to the sales floor. This wasn’t just restocking; it was a thoughtful representation of everything the brand has to offer–from new frames to seasonal collections. And those frames directly translated into sales—she assisted with two purchases just while restocking! Selling products, especially in the competitive world of designer eyewear, is no easy feat with so many options available. Don’t leave your sales to chance. With Brand Reps, your displays become full, dynamic, and irresistible to customers–that’s the type of impact that counts. Ready to elevate your displays? Schedule a demo with us today to learn more! #retailing #fashionretail #merchandising

We’re thrilled to announce that our very own Chief Revenue Officer, Nick Ahrens, will be sharing his insights at The Lead Summit on July 10-11, 2024! The Lead Summit is where the magic happens for brands, bringing together top industry leaders to tackle challenges and share actionable solutions. From boosting online sales to mastering cross-channel strategies, this event is a goldmine of knowledge. As a special treat for our amazing brand and retailer partners, we’re offering free access! Just use the code: TheLeadxThirdChannel. Don’t miss out on this chance to gain invaluable insights, make great connections, and stay ahead of the game in digital commerce. See you there! 🎉 #TheLeadSummit #Retail #DTC #Brands

The integration of AI solutions in retail isn't just about technology; it's about enhancing human connections. By combining AI's capabilities with personalized service, Target aims to deliver more seamless and engaging interactions for shoppers. This blend of technology and empathy is shaping the future of retail, offering unparalleled benefits to both customers and brands. #RetailInnovation #AI #CustomerExperience #Target #RetailTech

It's in our DNA to form bonds and seek meaningful interactions — we all want to feel seen, heard, and valued. When retailers and brands forge emotional bonds with customers, it creates a unique sense of loyalty. In fact, 71% of consumers are more likely to recommend a brand they feel emotionally connected to. As we transition from face-to-face to screen-to-screen engagements, maintaining emotional depth is crucial. AI-powered agents and personalized experiences play a pivotal role in bridging this gap, ensuring interactions feel genuine and enriching. #CX #Retailers #RetailIndustry #Wholesale #Merchandising #CustomerService #Tech

Contrary to what some might think, the biggest bottleneck in retail isn't always inventory or pricing. It's communication. When different parts of your business don't communicate, it's your customers who suffer — and they won’t hesitate to take their loyalty elsewhere. Every year, poor data quality costs organizations an average $12.9 million — but you don't have to be one of them. In our latest blog, we’ll show you how to break down silos by integrating systems seamlessly, training your team like pros, and setting up KPIs that actually make sense. Say goodbye to operational headaches and hello to a unified, efficient retail experience. 🌟 #RetailI #CustomerExperience #BusinessGrowth #data #CX