Are you having a hard time seeing ROI from marketing efforts for your B2B business? You might have spent a bit of money on creating content… Some Google and Facebook ads here and there… You might have even generated a few leads… But in the end, all this work probably didn't turn into signed contracts, paying customers and cash in the bank. That’s where we come in. We help your B2B technology firm build a revenue-focused growth engine, so you can predictably engage new prospects and turn them into customers. No more shoot-in-the-dark marketing. Focus on the most important prospects and accounts. Close them one after another. And create a predictable path-to-revenue for your marketing. You know you’re a bit curious about how we do it. Just give us a ring. +61 (3) 8679 2221
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xGrowth reposted this
Founder at xGrowth | Building predictable B2B pipelines with Account-Based Marketing (ABM) | Host of Growth Colony
Personalisation is about contextualised conversation 🗣 Understanding the audience is crucial but it’s all about communicating. Check out my insightful chat with Avishai Sharon for more on this concept 👉 https://bit.ly/3RFqM1i #marketing #podcast #content #digital #experience #llm #personalisation
xGrowth reposted this
Founder at xGrowth | Building predictable B2B pipelines with Account-Based Marketing (ABM) | Host of Growth Colony
You can get motivated in so many ways. But have you ever gotten motivated by envy? Guy Kawasaki tells us a story from his youth and how envy motivated him. Tune in here 👉 https://bit.ly/3KHfkyw #marketing #podcast #thinkremarkable #guykawasaki #leadership #bookrelease
🚨NEW BLOG ALERT🚨 Inspired by our latest Growth Colony episode with Salesforce’s Stephanie McCredie, we have an awesome deep dive on AI and ABM. From enhanced targeting to personalised customer journeys, find out all of your AI ins and outs right here... https://lnkd.in/gsbYcHcb #ai #marketing #blog #podcast #salesforce
xGrowth reposted this
Producer @ Growth Colony 🎧 | Content Coordinator @ xGrowth 🌱| Content Creator 🎥 | Storyteller 🎭
We've all used AI at some point in our careers. But how well do you think YOU used it? It's not only how you use it but it's important to have a good mindset when it comes to working with AI and as Salesforce legend, Stephanie McCredie, sees it... It's a partnership 🤝 More of the chat with the link in the comments 👇 #marketing #podcast #ai #salesforce
xGrowth reposted this
Founder at xGrowth | Building predictable B2B pipelines with Account-Based Marketing (ABM) | Host of Growth Colony
Are you using AI to its full potential? For her second time on the Growth Colony podcast, Stephanie McCredie from Salesforce joined me in uncovering how AI can be used in your ABM strategy. From account selection, to working AI into the customer journey with refining messaging and offers, there are so many opportunities for you to use this type of tech. 🎧 https://bit.ly/3zuyMMy 👈 check out the full chat 🗣 #ai #genai #salesforce #marketing #podcast
xGrowth reposted this
Founder at xGrowth | Building predictable B2B pipelines with Account-Based Marketing (ABM) | Host of Growth Colony
Do you have a hero? 🦸 Well, you better find one! Guy Kawasaki shares this critical concept and how marketers should find the right hero for them. Full chat here 👉 https://bit.ly/3KHfkyw #marketing #podcast #thinkremarkable #guykawasaki #bookrelease
xGrowth reposted this
Producer @ Growth Colony 🎧 | Content Coordinator @ xGrowth 🌱| Content Creator 🎥 | Storyteller 🎭
Here's a game for you 🫵 Take a shot every time I say experience 🫣* We all want to experience ✨great experiences✨ So when you're the person in charge of creating experiences, you'll always want to deliver the best possible experience for your audience/customer/partner/friend/family/peers/I could go on... So when an experience is digital and it's for your business (which obviously means attracting your customers) sometimes you're just going to have to find a way to stand out and connect with your audience to do so. You have to really understand them. I absolutely loved having Avishai Sharon from Trendemon on the Growth Colony pod. You can check out the full episode in the comments 👇 *🫣... Probably a good game to play after work or just with water for now 😉 #experience #cx #marketing #podcast
xGrowth reposted this
Founder at xGrowth | Building predictable B2B pipelines with Account-Based Marketing (ABM) | Host of Growth Colony
I did not expect this to be his answer. I was so caught off-guard that I ruined Guy Kawasaki’s joke. If you haven’t had the chance to check out the episode, I promise that not only are you going to take away some awesome concepts that you can implement in your life but you are, without a doubt, going to laugh your socks off! Check out the full chat here 👉 https://bit.ly/3KHfkyw #marketing #podcast #thinkremarkable #guykawasaki #leadership #bookrelease
xGrowth reposted this
Want to make some free cash? Jay Baer knows how! 💡 Just offer a fast pass… 🏎💨 https://bit.ly/44fgwly 👈 Learn more about how speed can sell 😉 #marketing #podcast #speedsells #thetimetowin #sales #strategy
You’re always going to experience some ✨interesting✨ discovery calls. But hey, they make for some great learning experiences 🤓 …and even better skits for Alexander Hipwell and Allysa Maywald to make 🤷 #skit #discoverycalls #testimonial #abm #report #xgrowth