Kat Landa, CFRE, CSD

Free Webinar - The Digital Donor Blueprint Leveraging the 80/20 Principle to Build a Strong Digital Foundation Tuesday, June 25 - 1 pm CT (Link below to register)   In this jam-packed session, we'll explore how to focus on the critical 20% of actions that drive 80% of your results. Learn how to build a solid digital foundation, select the right tools and strategies, and enhance your donor journey for maximum impact. This webinar is perfect for small to mid-sized nonprofits aiming to boost their online presence and fundraising efficiency. Master the 80/20 Principle Understand how to identify and prioritize the key actions and tools to yield the most significant fundraising results. Build a Robust Digital Foundation Learn the essential elements of a strong digital infrastructure, including effective website design, online donation systems, and email marketing strategies. Enhance Donor Engagement Discover strategies to create a seamless and engaging digital donor journey that encourages long-term support and increased donations. Actionable Insights Walk away with clear, actionable steps you can implement immediately to start seeing improvements in your online fundraising efforts. Register at the link below.

3

1 Comment

Five steps you can take—right now—to incorporate a more equitable approach into your philanthropic giving, from San Francisco Foundation CEO Fred Blackwell: 1) Move from power-agnostic to power aware. 2) Watch out for the “shiny penny.” 3) Address the root causes of social issues. 4) Flexibly fund organizations rooted in community. 5) Keep learning and collaborating. Want to learn more? Find the article at https://lnkd.in/exSCejE2.

4

What's the million dollar question that we are asked a hundred times each week? How do you create impact reports that truly resonate with your donors? Crafting effective donor reports is an art, and after decades of experience, we've discovered eight crucial elements that make a report stand out. Join us tomorrow at 1pm ET for 8 Key Components of Crafting Powerful Donor Reports—an hour-long webinar that will empower you with the skills to create effective impact reports that not only engage your donors but also inspire continued support. 📅 Date: May 14, 2024 ⏰ Time: 1:00 PM – 2:00 PM EDT Register: https://ow.ly/vRyf50REoqL #DonorEngagement #ImpactReporting #NonprofitWebinar

5

Do you have unspent funds at your organization? You're not alone—it's an industry-wide issue—and we want to tackle it head-on and advocate for resources to support increased fund utilization. Want to help? Take our completely anonymous, 3 minute survey aimed at gathering data on unspent donor funds across the nonprofit sector. Your feedback will encourage dialogue around strategic spending policies, and enable organizations to maximize the impact of every dollar received. #NonprofitSurvey #FundUtilization #NonprofitData #DonorFunds Take the survey: https://ow.ly/c5gu50RxjCg

7

Are you a donor? Grantmaker?  Do you have 10 minutes? Help our colleagues at 21/64 and the National Network of Consultants to Grantmakers (NNCG) gain valuable insights on how you engage philanthropy consultants or advisors to advance your giving. Click here to start the survey >> https://lnkd.in/ejBbSgt7

4

2 Comments

Are you a donor? Grantmaker? Do you have 10 minutes? Help our colleagues at 21/64 and the National Network of Consultants to Grantmakers (NNCG) gain valuable insights on how you engage #philanthropy consultants or advisors to advance your giving. Click here to start the survey >> https://lnkd.in/gu_e_PEY

2

Are you curious about the future of philanthropy? 🤔 In a past webinar featuring Craig Shelley, CFRE, he delved into these top 3 trends shaping the landscape in 2024: 1️⃣ AI is on the rise, revolutionizing fundraising. 2️⃣ Donor-advised funds sparking debates. 3️⃣ Nonprofits facing a talent shortage. Tune into this recording on these trends and how they're influencing your work in the nonprofit sector. Learn more by clicking this link! ➡️ https://hubs.la/Q02xNCcR0 #Philanthropy #FutureTrends #JoinTheDiscussion

1

🌟 Discover Not-For-Profit Marketing Strategies for 2024 in Our Latest Blog! 🌟 In this month's highlight, we delve into the dynamic world of not-for-profit marketing. Learn how to harness digital advancements and understand donor behaviours to create impactful campaigns. Our guide offers not just insights but actionable strategies to elevate your organization's marketing efforts. 💡 Dive into our blog for a sneak peek into effective marketing tactics tailored for not-for-profits. 🔗 Read the full blog here for detailed strategies and tips: https://lnkd.in/eKDXUVX9 #NonprofitMarketing #BTIInsights #FutureOfMarketing #StrategicMarketing

3

#nonprofits - Perhaps the ONE reason your cold outreach isn't working?? 🚫 Not following up with donor prospects🚫 🕰 10 years ago, the average consumer (and donor) needed 3 connects to convert 🗓 5 years ago, the average consumer (and donor) needed 7 -10 connects to convert 🎯 TODAY - the average consumer (and donor) needs 12 - 23 connects to convert This is why #fundraisers give up on cold outreach - because they perceive it's not working (or not worth the squeeze). BUT, it's just a matter of bandwidth and using tech and automation to expand it. Cold outreach is a necessary part of your fundraising strategy, let's just do it smarter! If not...it can cost you 💵 💵 💵

7

5 Comments

Is donor retention a problem or merely a symptom? 🤔 According to The Fundraising Effectiveness Project, donor retention rates hover around 40-45%, creating challenges for your fundraising team. But why is donor retention tough? Our Leaky Bucket data shows that 75% of nonprofits lack plans for keeping donors engaged, and 84% lack ideal donor profiles. ✅ Attract the right donors who share your mission. ✅ Keep them engaged and involved for years. ✅ Rule out the wrong prospects and focus on those who resonate with your cause. Ready to make your fundraising job easier? Read the full blog here: https://lnkd.in/eyHEKfFc  #FundraisingSuccess #LeakyBucketAssessment #BristolStrategy #DonorRetention

4

Fundraisers are balancing with multiple generations, diverse cultures, and rising donor expectations. With plentiful communication methods and fierce competition for donor dollars, it's vital to ensure your fundraising program isn't just active, but effective. And to do that, you need good data. But are you overwhelmed by the information in your database and unsure which metrics truly matter? Our new eBook, "Fundraising Health Check," cuts through the noise to highlight the key performance indicators critical for assessing your program's health. Download now: https://lnkd.in/d7XtsRqz #FundraisingStrategy #NonprofitSuccess #DataDriven

3

A Case for Support is an essential piece of a successful fundraising campaign. It helps get your team on the same page so you can deliver a consistent, compelling pitch to donors. However, creating an effective Case is easier said than done. In our latest eBook, we walk you through six ways to develop an impactful Case you can continue to leverage over the course of your multi-year fundraising endeavor. Download your copy of our IMPACT eBook here: https://lnkd.in/e9Mgui7K

2

On May 17, I'll be sharing the essential legacy marketing competencies every planned giving fundraiser must have in a rapidly-changing fundraising environment. Whether you manage legacy marketing in-house, use a marketing vendor, or work with an agency like MWD - and even if your role doesn't involved marketing - there are skills you need to have to manage an effective planned giving program. Drop me a message if there are particular marketing questions you'd like me to address, or skills you're looking to build!

19

2 Comments

Is your campaign fundraising strategy optimized for success? Redvail's latest insights reveal 4 key areas where campaigns are often leaving MILLIONS on the table. 🎯 Refined Donor Targeting 🌎 Global Outreach Strategies 🤝 Major Donor Cultivation ⚙️ Multi-Channel Fundraising Our proven track record speaks for itself. Learn how Redvail's cutting-edge political marketing and social media strategies can deliver the results your campaign needs. Schedule a free consultation today to discuss your fundraising goals. #RedvailResults #CampaignFundraising #PoliticalConsulting #DigitalMarketing

2

One fundraising strategy that is often overlooked is deceptively simple: providing donors with multiple opportunities to contribute and engage with your charity. Many nonprofits fall short when it comes to the frequency of their communication, whether it be an email, text, phone call, direct mail, social media, or paid media it is often falls short of what it takes to drive awareness, foster interest in your charity, and drive an action such as donating. Unfortunately, the majority of nonprofits typically limit the number of interactions they have with their supporters. This limitation reduces donations. It’s a well-established fact that repetition in messaging is a key driver of engagement. Repetition is not only effective, but it is additive -- its impact builds over time and is reliant on the frequency of communication. Nonprofit fundraisers often hesitate to reach out to donors frequently because of concerns about being perceived as too pushy. But the reality is that the more you communicate—whether it’s asking, informing, educating, inspiring—the more successful you’ll be. #philanthropy #directmail #fundraising #digitalfundraising #charity AmPhil

7

1 Comment