Boston, Massachusetts, United States
Contact Info
2K followers
500+ connections
Articles by Margaret
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Enhancing Customer Wellbeing in the 2023 Holiday Shopping Season: The Role of Marketing Technology
Enhancing Customer Wellbeing in the 2023 Holiday Shopping Season: The Role of Marketing Technology
By Margaret Safford
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Creating Customer Value Through Collaboration
Creating Customer Value Through Collaboration
By Margaret Safford
Activity
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Next time you are with your kids teach them how to save money. This lesson is geared towards what high school kids would learn in our program, or…
Next time you are with your kids teach them how to save money. This lesson is geared towards what high school kids would learn in our program, or…
Liked by Margaret Safford
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Listening to your customers – It sounds simple, but why is it so difficult to do well? The challenge lies in effectively capturing and interpreting…
Listening to your customers – It sounds simple, but why is it so difficult to do well? The challenge lies in effectively capturing and interpreting…
Liked by Margaret Safford
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BY FAR the most common B2B marketing challenge I see is.... alignment. 📣 It's not a particular channel approach. 💸 It's not an increase in…
BY FAR the most common B2B marketing challenge I see is.... alignment. 📣 It's not a particular channel approach. 💸 It's not an increase in…
Liked by Margaret Safford
Experience & Education
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Goldman Sachs 10,000 Small Business Program at Babson College
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Licenses & Certifications
Volunteer Experience
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Round 1 Judge
Effie Worldwide
- Present 3 years
Invited to judge and review the first level of submissions for the annual Effie Awards US competition.
The jury is comprised of senior level executives across advertisers and agencies, representing a range of disciplines. -
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Publications
Patents
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Binder with removable article holder
US 9,044,993 B2
Courses
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Transitions to Advanced Leadership, Duke University Corporate Education
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Honors & Awards
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Noted in Brand Innovators “40 under 40” New England Region
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Michael Kent Award for Innovation and Risk Taking, 2 time recipient
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Languages
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English
Native or bilingual proficiency
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French
Limited working proficiency
Organizations
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Cosmetic Executive Women
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Global Wellness Institute
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Recommendations received
7 people have recommended Margaret
Join now to viewMore activity by Margaret
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Huge congrats to RecycleBalls for opening its brand new national facility in Belington, West Virginia! Onward and upward! #growth #sustainability…
Huge congrats to RecycleBalls for opening its brand new national facility in Belington, West Virginia! Onward and upward! #growth #sustainability…
Liked by Margaret Safford
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Stage 1 of my framework for the #tech-driven #evolution of #retail: the emergence of #eCommerce. With each stage we assess the impact of the…
Stage 1 of my framework for the #tech-driven #evolution of #retail: the emergence of #eCommerce. With each stage we assess the impact of the…
Liked by Margaret Safford
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I want to express my gratitude to Kelly Couto and the International Trade Council for having me as a part of this amazing online event. 👏 👏 👏
I want to express my gratitude to Kelly Couto and the International Trade Council for having me as a part of this amazing online event. 👏 👏 👏
Liked by Margaret Safford
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Already need a tonic for the onslaught of opportunity and challenge that comes Retail Media... ? Me three! Get on the couch with Grace & Co with…
Already need a tonic for the onslaught of opportunity and challenge that comes Retail Media... ? Me three! Get on the couch with Grace & Co with…
Liked by Margaret Safford
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I cannot wait for October, Mark Schaefer! The #Uprising is an insightful gathering of senior #marketinh #leaders across organizations. I’m honored to…
I cannot wait for October, Mark Schaefer! The #Uprising is an insightful gathering of senior #marketinh #leaders across organizations. I’m honored to…
Liked by Margaret Safford
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Mike Ryan and I will be representing PIMS at Cosmoprof North America at the Mandalay Bay Resort and Casino Convention Center in Las Vegas from July…
Mike Ryan and I will be representing PIMS at Cosmoprof North America at the Mandalay Bay Resort and Casino Convention Center in Las Vegas from July…
Liked by Margaret Safford
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#GTM, #Marketing and #Sales Leaders: What if you could truly connect with your #customers and capture their attention despite today’s cluttered…
#GTM, #Marketing and #Sales Leaders: What if you could truly connect with your #customers and capture their attention despite today’s cluttered…
Liked by Margaret Safford
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A stunning day in the Windy City! The sheer scale and ambition of the US never fails to make an impression on me. Talking first-party activation &…
A stunning day in the Windy City! The sheer scale and ambition of the US never fails to make an impression on me. Talking first-party activation &…
Liked by Margaret Safford
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