About
Articles by David
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10 Lessons I've Learned from Being a Campus Tour Guide
10 Lessons I've Learned from Being a Campus Tour Guide
By David Rosenstein
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10 Tips to Have OUTSTANDING Informational Interviews to Get Your Dream Job
10 Tips to Have OUTSTANDING Informational Interviews to Get Your Dream Job
By David Rosenstein
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The resume that got me a job at LinkedIn
The resume that got me a job at LinkedIn
By David Rosenstein
Contributions
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How do you communicate and justify your talent acquisition budget to senior management and stakeholders?
If your company has invested in new technology in the past, ask a colleague more senior than you how they've gone about that process historically. Where have the hiccups been the last time they tried something like this (i.e. did legal slow things down, was gaining CFO buy-in time intensive, etc.). Having all this information upfront and working closely with any external vendors will ensure you don't miss key internal deadlines.
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How do you communicate and justify your talent acquisition budget to senior management and stakeholders?
Establish Key Performance Indicators (KPIs) to know if this project will be a success. Work with your vendor and internal leadership team to establish clear metrics that align closely with top operating priorities. If you're not sure what your KPIs are and how this will impact the overall company's bottom line, start there before bringing new initiatives up to leadership.
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How can you handle negative or challenging situations with storytelling in an interview?
When you practice your story out loud, you'll do three things: 1. Be more concise by naturally removing unnecessary details 2. Sound less robotic in the interview because of greater comfort 3. Feel calmer and have fewer nerves because you've done this before. Interviews will respond well to brevity, authenticity, and confidence
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How can you handle negative or challenging situations with storytelling in an interview?
Research shows that stories are 3x more memorable than facts. I first learned this as a tour guide at University of Maryland. Consider the two messages below: Example 1: "Recruiters are eager to talk to UMD students at career fairs because they’re highly prepared." Example 2: "At the career fair, I spoke with one company's recruiter who said, “This is our 4th career fair this month. You have been the most impressive ones yet." You look more credible when using evidence to back up your statement. Instead of saying "I work well in teams," share the time your manager assigned you with a team of underperformers because of your ability to create energy around a common goal (and don't forget to highlight the results!).
Activity
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A mentor is good, but an executive sponsor is killer. An executive sponsor can: ➡️ advocate for you when you’re not in the room. ➡️ tap you for…
A mentor is good, but an executive sponsor is killer. An executive sponsor can: ➡️ advocate for you when you’re not in the room. ➡️ tap you for…
Posted by David Rosenstein
Experience & Education
Licenses & Certifications
Volunteer Experience
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Director, Sponsorship | O4U Digital Conference
Out for Undergrad
- 10 months
Education
Leading sponsorships efforts to connect companies with world class LGBTQ2+ undergraduate talent pursuing marketing, tech, and media careers.
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Campus Ambassador
Out for Undergrad
- 1 year 10 months
Education
Out for Undergrad is a 501(c)3 non-profit organization dedicated to helping high potential LGBTQ undergraduates reach their full potential in their careers.
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Guest Speaker
Limmud
- Present 7 years 8 months
Education
In 2016, I flew to the UK to speak at Limmud International's largest conference as their youngest workshop leader. With 3,000+ attendees from across the globe, I designed and facilitated two workshops for the entire teenage audience. Content related to LGBTQ education/inclusion and career strategizing/planning.
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Writing Center Intern
University of Maryland
- 5 months
Recruited after demonstrating exceptional written communication skills and excelling in multi-level English coursework. I coach diverse students across many language barriers and varying levels of English proficiency to improve their writing by ensuring logical flow and concise expression of ideas through individualized tutoring sessions.
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Guest Speaker, Mentor
Society of Young Magicians
- 6 years 6 months
Children
Guest Speaker, Mentor (2017 - 2018)
• Periodically design and facilitate workshops for ~15 teenage magicians (aged 7-17) at the NYC chapter.
President (2014 - 2015)
• Represent organization to 200+ person audiences at the prestigious Society of American Magician's largest annual event, "Salute to Magic"
• Entertain pediatric patients at Mount Sinai Hospital in NY by entertaining on its closed-circuit TV studio, KidZone, by performing and serving as a Master of Ceremonies
•…Guest Speaker, Mentor (2017 - 2018)
• Periodically design and facilitate workshops for ~15 teenage magicians (aged 7-17) at the NYC chapter.
President (2014 - 2015)
• Represent organization to 200+ person audiences at the prestigious Society of American Magician's largest annual event, "Salute to Magic"
• Entertain pediatric patients at Mount Sinai Hospital in NY by entertaining on its closed-circuit TV studio, KidZone, by performing and serving as a Master of Ceremonies
• Organized and led monthly meetings, planned hands-on workshops with lecture instruction instruction, and obtained guest speakers
Courses
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Consumer Analysis
BMGT451
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Digital Rhetoric
ENGL489J
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Enterprise Communications
CPBE225
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Marketing Communications
BMGT450
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Marketing Research Methods and Analysis
BMGT452
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Marketing Strategy
BMGT457
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Special Topics in Marketing: Design and Innovation in Marketing
BMGT458A
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Special Topics in Marketing: Computer Graphics Workshop
BMGT458Q
Projects
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Washington Times x Brand Strategy Consulting
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Awarded First Place in a case competition to design a creative marketing strategy that propelled and differentiated The Washington Times' brand. Used UX-design principals to design new mobile app prototypes.
Other creatorsSee project -
Rosenstein's Kosher Deli: A retail concept built from scratch
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Our team built the built a business plan for Rosenstein's, a kosher deli retail concept, after analyzing data and identifying a clear business opportunity. Judges awarded Rosenstein's "Best Presentation" and "Most Likely to Succeed" against nine other similar retail pitches.
Other creatorsSee project -
Consulting with the Department of Facilities Management: Optimizing Campus Compost Distribution
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After working with the University of Maryland's Department of Facilities Management, we identified an inefficient process: the selection of campus wide compost bin locations. Through survey data and analysis, we redesigned the process to improve efficiency 80% by cutting down selection time from 2.5 hours to 30 minutes with our recommendations.
Attached is our award-winning poster.Other creatorsSee project
Honors & Awards
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Outstanding Senior Award
Smith Undergraduate Student Association (SUSA)
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Undergraduate Commencement Speaker - Robert H. Smith School of Business
Robert H. Smith School of Business
Awarded to one graduating student from the undergraduate class to deliver the commencement address for the college.
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AMA Student Marketer of the Year
American Marketing Association
The prestigious award recognizes one student nationwide out of over 10,000 AMA Collegiate members for demonstrating superior leadership and service to the AMA, academic achievement and impact on their community. The award was announced on March 14 at AMA’s International Collegiate Conference in New Orleans. This was the first time a Maryland Smith student had received this award.
Read more here: https://www.rhsmith.umd.edu/news/maryland-smith-undergrad-named-ama-student-marketer-year -
Outstanding Senior in Marketing - Maryland Smith
Robert H. Smith School of Business
The Outstanding Senior Award Winners are chosen by the faculty and staff the Robert H. Smith School of Business. Before I graduated, the Marketing Department chose me based on "outstanding impact on the Smith School community through academics, clubs or other programs, along with your successful navigation of the four-year Smith Journey."
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Phillip Merril Presidential Scholar
University of Maryland, College Park
The Merrill Presidential Scholars Program honors the University of Maryland’s 19 most successful seniors and their designated University faculty and K-12 teachers for their mentorship. I was chosen as one of three Presidential Scholars to represent the Robert H. Smith School of Business.
Press Release: https://www.ugst.umd.edu/merrill/includes/merrillpressrelease11.19.pdf -
Dean's List: Smith School of Business
Robert H. Smith School of Business, University of Maryland
Awarded "to undergraduate students...with a semester of 3.500 or higher."
Received every semester since Fall 2016. -
LGBT Equity Scholarship
University of Maryland
Recognized for “establishing a commitment to promoting civil rights for and preventing discrimination against LGBT people”
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Sophie Massimo Scholarship
New Rochelle High School
Given for exemplifying Sophie’s qualities: taking a keen interest in reaching out to others, having a warm sense of humor, and being passionate about life-long learning
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Interreligious Council Youth Award
Interreligious Council of New Rochelle
Presented for demonstrating “exemplary service and leadership both within a house of worship and in the community”
Languages
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English
Full professional proficiency
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Spanish
Limited working proficiency
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Hebrew
Elementary proficiency
Organizations
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Omicron Delta Kappa Leadership Honor Society
Member
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Maryland Images Campus Tour Guides
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- PresentRepresent the University of Maryland to prospective students by utilizing public speaking skills to energize students through engaging and informative walking tours. Current project: enhance organization's professionalism by spearheading “Operation: Business Card” to facilitate dialogue with prospective students
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QUEST Honors Program
QUEST Honors Program (Recruiting Team Lead, Recruiting Member, Student)
-RECRUITING Team Lead Leading a 12-person QUEST Recruiting Team, I oversaw all strategic direction, promotional efforts, and selections process for the QUEST Honors Program. Through our team's initiatives, we achieved record-breaking diversity amongst our applicant pool by securing campus partnerships with 8 UMD affinity organizations and incorporating bias training into our selections process. RECRUITING Board Member As a QUEST Recruiting member, I led information sessions and networking…
RECRUITING Team Lead Leading a 12-person QUEST Recruiting Team, I oversaw all strategic direction, promotional efforts, and selections process for the QUEST Honors Program. Through our team's initiatives, we achieved record-breaking diversity amongst our applicant pool by securing campus partnerships with 8 UMD affinity organizations and incorporating bias training into our selections process. RECRUITING Board Member As a QUEST Recruiting member, I led information sessions and networking receptions to meet and identify high-quality candidates for the program. By designing interviews, evaluating applications, and developing effective recruiting strategies, I scope high-achieving students that fit with the program's interests and values. STUDENT Participate in a highly-competitive interdisciplinary honors program amongst engineers and computer science students. Placing a huge emphasis on teamwork and active learning, the coursework content explores quality management, process improvement, and systems design through semester-long projects. Learn more: go.umd.edu/quest
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Smith Business Fellows
Strategic Design and Innovation Fellows
-Selected as one of 35 students for a three-semester program to build Adobe Creative Suite (Photoshop, Illustrator, and InDesign) skills through specialized coursework
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Smith Undergraduate Student Association
VP of Marketing
-Oversaw the marketing strategy and promotional efforts for Smith's 27 clubs/organizations. ----------------------- The Smith Undergraduate Student Association (SUSA) is the undergraduate student governing organization within the Robert H. Smith School of Business. SUSA currently houses 27 different academic and affinity based organizations underneath its “umbrella.” As VP of Marketing, I strategically managed Smith Undergraduate publication content and promotions, marketing initiatives…
Oversaw the marketing strategy and promotional efforts for Smith's 27 clubs/organizations. ----------------------- The Smith Undergraduate Student Association (SUSA) is the undergraduate student governing organization within the Robert H. Smith School of Business. SUSA currently houses 27 different academic and affinity based organizations underneath its “umbrella.” As VP of Marketing, I strategically managed Smith Undergraduate publication content and promotions, marketing initiatives, social media channels, and weekly newsletters for all SUSA sponsored student organization events and activities. Through this role, I led over a dozen projects by overseeing a 9-person cross-functional team of creative graphic designers, social media experts, public relations coordinators, and project managers. ----------------------- Accomplishments: • Launched organization's Instagram account and gain ~200 followers (6:1 follower-to-following ratio) in first four months through consistent content creation and strategic partnerships (@susaumd) • Tripled marketing team size by recruiting top-tier marketing talent and restructuring internal leadership organization to maximize efficiency • Engaged Smith's digital community by initiating #HumansOfSmith and coordinating design and social media logistics • Awarded "SUSA Executive Board Member of the Year" for outstanding contributions
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Marketing EDGE
Collegiate Summit Attendee
-Chosen as one of 80 students to attend the highly selective conference. Hosted by Marketing EDGE, the Collegiate Summit is a four day conference in NYC that helps high-achieving marketing-focused undergraduates explore how companies and brands are using digital, data-driven strategies to create targeted, multi-channel campaigns. At the Summit, select undergraduates from across the country discover rapidly growing careers in data-driven and interactive marketing through a series of…
Chosen as one of 80 students to attend the highly selective conference. Hosted by Marketing EDGE, the Collegiate Summit is a four day conference in NYC that helps high-achieving marketing-focused undergraduates explore how companies and brands are using digital, data-driven strategies to create targeted, multi-channel campaigns. At the Summit, select undergraduates from across the country discover rapidly growing careers in data-driven and interactive marketing through a series of presentations and activities. Marketing EDGE is a nonprofit organization whose mission is to Educate, Develop, Grow, and Employ college students in the field of marketing.
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College Park Scholars: Business, Society, and the Economy (BSE)
First-Year Colloquium Teaching Assistant - Fall 2017 • Student
-Business, Society and the Economy is a specialized academic honors program that extends beyond the classroom to explore the worlds of commerce and economics, analyzing business models through team projects and simulations that challenge students to think in new ways about corporate impact and leadership. FIRST-YEAR TEACHING ASSISTANT (August 2017 - December 2017) • Increase student engagement by designing weekly PowerPoint presentations for 80 first year students • Transform colloquium…
Business, Society and the Economy is a specialized academic honors program that extends beyond the classroom to explore the worlds of commerce and economics, analyzing business models through team projects and simulations that challenge students to think in new ways about corporate impact and leadership. FIRST-YEAR TEACHING ASSISTANT (August 2017 - December 2017) • Increase student engagement by designing weekly PowerPoint presentations for 80 first year students • Transform colloquium structure by rewriting 7-page course syllabus content and consulting with program directors STUDENT (August 2016 - May 2018) • Identified as top 8% of 20,000+ students nationwide for teamwork, communication, and decision-making skills • Awarded “#1 People’s Choice Award” of 80 students for outstanding public speaking and presenting abilities
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SmithOUT
Co-President (Former Director of Marketing/Events)
-In 2017, SmithOUT was the premier LGBTQ affinity club of the Robert H. Smith School of Business. After one year as an active member, I was invited to join on the executive board and quickly rose from a VP to Co-President. Responsibilities: • Designed all creative print and digital marketing materials to promote programming throughout the semester • Communicated with Fortune 500 companies to brainstorm, plan, and execute professional development events • Collaborated with Smith School faculty…
In 2017, SmithOUT was the premier LGBTQ affinity club of the Robert H. Smith School of Business. After one year as an active member, I was invited to join on the executive board and quickly rose from a VP to Co-President. Responsibilities: • Designed all creative print and digital marketing materials to promote programming throughout the semester • Communicated with Fortune 500 companies to brainstorm, plan, and execute professional development events • Collaborated with Smith School faculty to provide LGBT students with resources Accomplishments: • Increased student participation 200% by revamping Facebook campaigns and e-mail marketing initiatives • Surged non-business major involvement by overseeing rebranding and marketing strategy
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