Coordinator, Performance Marketing

WHO WE ARE

Direct Agents is an independent, growth marketing consultancy at the intersection of technology and human ingenuity

CLIENTS WE’VE WORKED WITH INCLUDE

Marvel, Wacoal, Belkin, NBA, CW, RBC, Bazooka Brands and more

WHAT SETS UP APART

Fast Tracked Professional Growth

2x speed for individual learning and career development

Minority Owned and Diverse

We are proud to be certified as a Minority Owned business by the National Supplier Diversity Council. We are one of the few agencies to be 48% BIPOC across the agency and 38% of senior leadership. Additionally, we celebrate our 60% Female representation, 40% of senior leadership.

WHY DIRECT AGENTS

We believe that personal success comes from the hard work that you put in. We skip the politics and bureaucracy and empower you to directly impact the speed of your growth. Some of the opportunities you’ll have to thrive as a thought leader include:

• Access to Cutting-Edge Practices: Stay at the forefront of the industry with forward-thinking practices across major technology platforms like Google AI search, Meta, TikTok, and Amazon
• Best-in-Class Tech Stack: Work with top-tier tools like Segment, mPartical, PowerBI, Tableau, Microsoft Azure, Google Big Query, Python, Google Workspace, Slack, ClickUp, Zoom and more ensuring you have the resources you need to excel in your role
• Innovative Solutions: Dive into exciting growth areas like MMM, CTV, Social Commerce, Retail Media and emerging technologies, backed by our commitment to continuous innovation
• Future Forward AI: Future proof your career with access to AI research and best practices for AI powered Data analysis, efficiency and custom AI Chatbots
• Personalized Career Development: Receive tailored support for your professional journey, including direct access to executive leaders who are invested in your success
• Continuous Learning Opportunities: Engage in a variety of internal and external training programs and conferences covering technical skills, professional growth, leadership and management
• Strategic Problem Solving: Contribute to strategic roundtable discussions where your ideas and insights can directly impact the agency’s approach to challenges and opportunities
• Inclusive Marketing Initiatives: Be a part of our marketing initiatives shaping our POV content, videos, and company social platforms to showcase your expertise

• Industry Recognition: Leverage our support to seize speaking and award submission opportunities across renowned industry publications like Media Post, Digiday and more

HOW YOU’LL MAKE AN IMPACT

Creative Coordinator:

• Unleash your creativity as you coordinate the development of captivating creative materials and technical setups that lay the foundation for successful campaign launches. Your strategic touch will make campaigns stand out from the crowd.

Budget Virtuoso:

• Every day, you’ll be tracking budgets against projections and how media is working against key KPIs across campaigns you are focused on, helping ensure that campaigns are on track.

Reporting and Optimization Powerhouse:

• Regularly deep-dive within campaigns to identify ways we can optimize our media mix, maximizing growth potential and becoming a key part of the story behind a campaign’s success over time.

Industry Guru (In Training):

• Embark on a journey to become the ultimate industry authority. Dive into the depths of managing prospect email and other non-email channels, emerging as a knowledgeable leader who helps guide both our team and clients through the ever-evolving landscape.

Client Whisperer & Account Champion:

• Build bridges and forge strong internal relationships that stand the test of time. Support accounts with increasing responsibility, becoming a trusted partner who steers campaigns toward success, always exceeding expectations. This starts to build into client relationships as well!

Deliverables Maestro:

• Embrace an “over-service” mindset that permeates every interaction and deliverable, both internally and externally. Your dedication to excellence will create a lasting impression that continues to set us apart.

Strategic Visionary & Growth Driver:

• Immerse yourself in our clients’ long and short-term business objectives. Harness your strategic prowess to craft and drive media strategies that don’t just meet KPIs but lead to remarkable growth.

YOUR BACKGROUND

Proven Digital Experience

• 1-2 years of digital marketing experience with a brand's internal team or in an agency setting, can include previous internships or contract positions.

Masterful Communication & Collaboration

• You possess exceptional prowess in both internal team dynamics and external partner engagement. Your ability to articulate ideas, actively listen, and seamlessly navigate collaborative efforts is the cornerstone of fostering productive relationships.

Entrepreneurial Drive

• An entrepreneurial spirit fuels your unwavering work ethic. Your track record, studded with instances of taking initiative and driving projects from inception to realization, underscores your dedication to success.

Meticulous Precision

• You possess an innate attention to detail that elevates your work to meticulous levels. Bolstered by impeccable time management and organizational skills, you orchestrate tasks with finesse, leaving no facet unattended.

Business Acumen

• Showcase a general grasp of business dynamics, understanding how various components interlink to steer an organization toward success. This foundational understanding will empower you to craft media strategies that align harmoniously with overarching business goals.

Excel Mastery

• A high level of proficiency in harnessing Microsoft Excel as a powerful tool. This proficiency enables you to decipher and analyze data, ultimately weaving data-driven insights into your media strategies - not the sharpest at Excel pivot tables and vlookups? We’ll do a crash course in your first few weeks!

OUR AWARD WINNING PEOPLE FIRST CULTURE

6x Winner of Crain’s Best Places to Work (2018 - present)

Most Dedicated to Employee Growth finalist in Digiday’s Work Life Awards

Hybrid at Direct Agents is about:

• Human connection and establishing strong working relationships
• Fostering a tailored approach for team members’ rapid growth
• Making space for camaraderie and just for fun moments
• Prioritizing mental health & overall wellness

This role is based in our NYC office and you must reside or be willing to relocate within commuting distance of the office for this role. Our company hybrid schedule requires a minimum of 3 days/week in office. The beginning week of each month follows a 4-day schedule for our “Team Collaboration Week”.

ESSENTIALS AND PERKS

• A competitive salary of $58,500 - $65,000, depending on experience, with annual compensation reviews based on performance
  • Bi-annual bonus pay based on company and individual performance
• Regular performance reviews and growth path check-ins throughout onboarding and quarterly after that
• Health, dental, vision, and mental health benefits including access to providers like:
  • One Medical, Talkspace, KindBody, and Health Advocate
• Paid Time Off, Birthdays, Volunteering Time
  • PTO: 15 - 24 days/year depending on seniority and tenure
  • Sick/Safe Leave: 7 days/year
  • Your birthday is a day off!
  • Paid Parental Leave: up to 12 weeks depending on seniority and tenure
  • Summer Fridays: Half day schedule from Memorial Day through Labor Day
• A new MacBook Pro laptop for ease of work in office or remotely
• A newly built and sun drenched penthouse office with incredible views over Flatiron
  • Our ‘Acceleration Hub’ is our new NYC HQ located on 5th Ave in the heart of the Flatiron District
  • Each team member has a dedicated workspace with 2 large monitors and all the necessary peripherals (Jabra headset, keyboard, mouse)
• Access to commuter benefits and annual memberships to Citibike
• Happy Hours and our premier annual events including ‘Field Day’ and our annual themed Holiday party extravaganza
• Dog friendly office!
• An inspiring atmosphere with supportive colleagues and innovative projects
• Future career development opportunities with internal and external opportunities for professional growth and networking
• Epic regular team building and celebrations
• An unwavering belief that we can build, create and grow together!

If you’re looking for a new role with space to directly influence the business and company culture, apply today!

COME AS YOU ARE

We think of our organization as a tight-knit team built on a foundation of respect. Your gender, your skin color, who you love, or who your big shot uncle is doesn’t make a difference here. Direct Agents is a progressive and open-minded meritocracy. If you’re smart and good at what you do, come as you are.

We are proud to be an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Direct Agents makes hiring decisions based solely on qualifications, merit, and business needs at the time.