Director of Public Relations
Responsibilities
- Develop and execute comprehensive public relations and media strategies that align with the organization's mission and objectives.
- Establish and nurture relationships with media outlets, journalists, and influencers to secure placements that boost brand visibility.
- Work collaboratively with an external PR firm to enhance efforts and ensure cohesive PR initiative execution.
- Lead crisis communication planning to effectively mitigate reputational risks.
- Oversee content creation, including press releases, articles, and social media posts.
- Promoting and maintaining the organization's brand both internally and externally, ensuring consistent messaging.
- Provide leadership and mentorship to the communications team.
- Engage with key stakeholders to build relationships and promote brand advocacy.
- Establish key performance indicators (KPIs) to measure PR success and analyze data to optimize strategies.
- Collaborate with various departments to ensure messaging consistency across the organization.
- Stay updated on industry trends and best practices in public relations and media.
Requirements
- Bachelor's degree in communications, public relations, marketing, or related field required; advanced degree preferred.
- Minimum 8 years of PR or corporate communications experience.
- Strong leadership skills with experience managing high-performing teams.
- Excellent written and verbal communication skills for diverse audiences and channels.
- Experience securing media coverage and working with media outlets.
- Strategic thinker who is able to develop and execute effective PR strategies.
- Ability to thrive in a fast-paced environment and manage multiple priorities.
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Seniority level
Director -
Employment type
Full-time -
Job function
Public Relations, Marketing, and Writing/Editing -
Industries
Human Resources Services
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See who you knowFeatured Benefits
Inferred from the description for this job
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Medical insurance -
Dental insurance -
Vision insurance -
401(k)
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