Manager, Cross Channel Planning
Manager, Cross Channel Planning
Beauty Co-Lab
New York, United States
See who Beauty Co-Lab has hired for this role
Beauty Co-Lab (BCL) is a bespoke Omnicom Media Group unit for L’Oréal USA delivering an industry-leading agency solution that drives business growth and transformation.
With deep expertise in data and technology, we deliver audience first, full-funnel and omni-channel strategies to deliver against L'Oréal's mission: Create the Beauty that moves the world.
For over a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one vocation: Creating Beauty with a main goal of offering each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.
At Beauty Co-Lab, our mission is to co-create what's next and our team of beauty champions and media challengers possess modern media, commerce, and analytics skillsets to keep pace with the rapidly changing ecosystem and reflect the wonderful diversity of the consumers and communities we serve. We are passionate about beauty, media, data, and technology.
Overview
The Manager, Cross Channel Planning is a base-level management position. This position is responsible for planning paid media plans and managing client budgets. They partner with the Associate Director or Director to set the strategic tone and direction for planning deliverables and develop plans and presentations.
The Manager, Cross Channel Planning is expected to have a strong working knowledge of the media space (all channels, commerce/shopper a bonus) and available media tools & research. They are also responsible for developing their direct report’s skills, evaluating their performance and managing their growth.
Qualifications
Compensation Range
$90,000—$90,000 USD
Beauty Co Lab is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.
Review Our Recruitment Privacy Notice
With deep expertise in data and technology, we deliver audience first, full-funnel and omni-channel strategies to deliver against L'Oréal's mission: Create the Beauty that moves the world.
For over a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one vocation: Creating Beauty with a main goal of offering each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.
At Beauty Co-Lab, our mission is to co-create what's next and our team of beauty champions and media challengers possess modern media, commerce, and analytics skillsets to keep pace with the rapidly changing ecosystem and reflect the wonderful diversity of the consumers and communities we serve. We are passionate about beauty, media, data, and technology.
Overview
The Manager, Cross Channel Planning is a base-level management position. This position is responsible for planning paid media plans and managing client budgets. They partner with the Associate Director or Director to set the strategic tone and direction for planning deliverables and develop plans and presentations.
The Manager, Cross Channel Planning is expected to have a strong working knowledge of the media space (all channels, commerce/shopper a bonus) and available media tools & research. They are also responsible for developing their direct report’s skills, evaluating their performance and managing their growth.
Qualifications
- 3-5 years of media planning experience with strong agency background
- Previous client exposure including direct client communication and management
- Previous management experience – has managed others (delegation and workload management, project-based feedback, performance reviews, etc.)
- Ability to manage peers in collaborative workstreams and environments
- Excels at media fundamentals and can instruct others on it
- Expert in utilizing media tools and resources (proprietary, syndicated, etc.) to develop & support audience-first, data-driven paid media recommendations
- Can draw insights out of data that leads to implications for brands, marketing and media plans
- Advanced level media math skills
- Excellent financial management skills, including producing and/or QAing flowcharts, budget documents and media authorizations
- Has a strong point of view on what good work looks like
- Has knowledge & understanding of current trends and innovations in media
- Comfortable with basic data, analytics, and measurement concepts
- Gets energy from working in fast-paced, dynamic environments
- Serves as key point of contact for client teams for ad hoc requests, day-to-day tactical questions
- Develops and presents paid media recommendations & POVs to clients
- Serves as point person on many cross-team projects including campaign planning
- Translates deep audience understanding & communications strategies to paid media channel allocations (media mix), flighting strategies and optimal environments, context and formats for paid media to play
- Manages client budgets through flowcharts, media authorizations and financial trackers
- Accountable for planning team work including QAing budgets and media math as relevant
- Coordinates with peers to ensure consistency in ways of working (process, tools & platforms, people)
- Manages resources & helps team members prioritize work. Delegates work appropriate based on bandwidth and ability
- Maintains positive team culture and working environment
Compensation Range
$90,000—$90,000 USD
Beauty Co Lab is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.
Review Our Recruitment Privacy Notice
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Seniority level
Mid-Senior level -
Employment type
Full-time -
Job function
Sales and Business Development -
Industries
Advertising Services
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