Senior Product Manager, Kik

Your Role at MediaLab

We are looking for a passionate, seasoned and entrepreneurial leader, with deep product knowledge, to take on the challenge of driving growth and profitability on our core messaging app; Kik. The Product Manager role at MediaLab is unique in that you run a business unit with the P&L ownership, define the overall product vision and strategy as well as execution, and drive a high-performing team to generate user value and revenue growth. This role reports to the Chief Product Officer and works across the organization partnering with Engineering, Legal, Trust & Safety, and Customer Success.

What You’ll Do

• Take ownership and accountability of the Kik P&L with a focus on user growth, engagement and retention
• Define product strategy and roadmap for user growth, including brand perception improvement, quality of user base and their content, and brand identity
• Partner with the Trust & Safety team to manage necessary UGC and regulatory compliance across a US and international consumer base
• Establish operational excellence enabling your business unit to scale while remaining lean
• Drive continuous, quantifiable KPI improvements through feature development, multivariate testing and other forms of optimizations
• Define yearly and quarterly OKRs, partner with the Data team to define appropriate metrics and KPIs and partner with the engineering teams to deliver
• Partner with team members to conduct qualitative and quantitative analyses, market research and reverse engineer competitors to uncover opportunities to improve KPIs and increase EBITDA
• Work closely with the Executive team and different departments to achieve corporate goals
  
  
  

What We’re Searching For

• 5+ years of experience working on consumer facing apps with at least 1-2 years of experience working on UGC products
• Entrepreneurial mindset, ownership mentality and drive that is contagious - must be able to be flexible in a growing and fast changing environment
• Able to maintain observation and understanding of the ecosystem, locate problems and solve them collaboratively; sensitive to content and understanding of users
• Deeply understand the value of UGC, develop content granularity and tagging systems, assist content algorithms to optimize content understanding, and improve the distribution efficiency of UGC
• Design strategies to enhance the scale and depth of community interaction, and enhance user retention and activity
• Experience driving continuous KPI optimization in a consumer-facing technology property, preferably a multi platform brand
• Hands-on experience with project management tools (e.g. Jira, Jira Advanced Roadmaps and Confluence)
• Outstanding organizational and analytical skills, and attention to detail
• Excellent communication skills both written, verbal, and presentation