Vice President Marketing

Who Is InRhythm?

InRhythm is a leading modern product consultancy and digital innovation firm with a mission to make a dent in the digital economy. Founded in 2002, InRhythm is currently engaged by Fortune 50 enterprises to bring their next generation of digital products and platforms to market. InRhythm has helped hundreds of teams launch mission-critical products that have created a positive impact worth billions of dollars.

InRhythm’s unique capabilities of Product Innovation and Platform Modernization services are the most sought-after. The InRhythm team of A+ thought leaders don’t just “get an assignment,” they join the company to do what they love. It’s that passion that has helped us grow rapidly and consistently deliver on our commitment to helping clients develop better, faster, and in rhythm.

What We Do At InRhythm

We bring enterprises' most urgent, important products to market with high velocity, high- quality and 10x impact. We enable innovative cultures by coaching teams with the right mix and maturity of modern tools, methods, and thought leadership.

From greenfield to tier-one builds, our clients look to us to deliver their mission-critical projects related to product strategy, design, cloud-native applications, as well as mobile and web development. The projects we work on literally change the world. They change the way we live, work, and think in a positive way.

We’re looking for a Vice President of Marketing

As a VP of Marketing for InRhythm, you will be a key player in shaping and enhancing our brand and GTM activities. Your role will involve working closely with clients, creative teams, and cross-functional departments to develop and implement impactful brand and marketing strategies.

Key Responsibilities

• Marketing & Content Strategy: Develop and execute a comprehensive content strategy that aligns with our brand voice and business objectives. Oversee the creation, curation, and distribution of engaging and relevant content across multiple platforms.
• Brand Initiatives: Lead and manage brand initiatives to position our company as a thought leader in the industry. Implement strategies to highlight leadership and expertise through various channels. Develop and promote employee branding efforts to enhance company culture and attract top talent.
• Sales Enablement: Create and maintain sales enablement tool-kits, email templates, and case studies to empower sales development efforts.
• Demand Generation: Drive lead generation efforts and manage the marketing funnel to increase opportunities and sales. Collaborate with sales teams to align demand generation activities with sales targets and strategies.
• Content and Thought Leadership Production: Create and promote thought leadership content, including case studies, videos, and blog posts. Collaborate with industry experts and internal teams to produce compelling content that showcases our expertise and insights. Ensure a consistent flow of high-quality content that drives engagement and positions the company as an industry leader.
• Event Management: Plan and execute a variety of events, including workshops, speaking engagements, and internal events. Manage event logistics, including budget, scheduling, promotion, and execution. Measure and analyze event performance to ensure ROI and continuous improvement

Required Qualifications:

• Bachelor's degree in Marketing, Business, or a related field
• Proven experience (10+ years) in a senior marketing role, preferably in the technology consulting, professional services or financial services space
• Experience working in a fast-paced hands-on environment
• Excellent strategic thinking, problem-solving, and decision-making abilities
• Expertise in product positioning and product marketing
• Demonstrated success in developing and implementing successful marketing campaigns
• Proficiency in digital marketing, including SEO, SEM, email marketing, and social media
• Strong analytical skills and experience with marketing analytics tools
• Exceptional communication, presentation, and interpersonal skills.
• Creative mindset with the ability to think outside the box
• Results-oriented and able to meet deadlines in a fast-paced environment
• Within a commutable distance to NYC

Why Work At InRhythm?

We’ve been named an Inc. 5000 Hall of Fame Fastest Growing Company for 9 years, Deloitte Fast 500 company for 5 years, and Consulting Magazine Fastest Growing Company winner several years in a row. If you’re looking forward to working with awesome colleagues in a high-growth environment and tight-knit community, we’re looking forward to hearing from you.

At InRhythm we believe in building a better workplace. When you join our team, you can expect a number of work/life benefits:

• Comprehensive and customizable Medical, Dental, and Vision Plans
• 401(k) Matching
• Paid Parental Leave
• Scalable PTO
• Reimbursements for personalized birthday experiences
• Social and Flexible Work Environment
• Weekly Happy Hours and Cultural Events to get to know your team
• Media Streaming, Book, and Fitness Allowances

The base pay offered will take into account internal equity and may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on level and position offered.