Webmaster

Follow us on Linkedin: https://www.linkedin.com/company/pulivarthigroup/

Pulivarthi Group LLC is a Global Staffing & IT Technology Solutions company, with our prime focus of providing world class solutions to our customers with the right talent. We combine the expertise of our team and the culture of your company to help you with the solution that is affordable and innovative using high quality standards and technologies.

We’ve served some of the largest healthcare, financial services, and government entities in the U.S.

Job Title: Webmaster

Location: Remote

Duration: Long-term

Company Overview: Pulivarthi Group is a premier global provider of staffing and IT technology solutions, renowned for delivering exceptional services tailored to each client's unique needs. With a steadfast commitment to excellence, we merge expertise with innovation, ensuring cost-effective solutions of the highest quality. Our diverse client base spans healthcare, finance, government, and beyond, reflecting our adaptability and proficiency across industries. Operating in the United States, Canada, and Mexico, we pride ourselves on aligning with clients' cultures, deploying top-tier talent, and utilizing cutting-edge technologies. Pulivarthi Group stands as a beacon of reliability, efficiency, and innovation in the realm of staffing solutions.

Job Overview/Summary

The Webmaster is an administrator responsible for managing and updating our existing website, providing guidance on future technology enhancements, maintaining our organization's intranet, and ensuring an exceptional user experience across all digital platforms. This position is also responsible for crafting engaging copy for web pages that align with our brand voice and objectives.

Responsibilities

Website Management:

Update and maintain content on our existing website using content management systems (CMS).

Implement design changes and improvements to enhance the website's functionality and user experience.

Monitor website performance metrics and analytics to identify areas for improvement and optimization.

Collaborate with our EPIC team for MyChart integration.

Collaborate with cross-functional teams including design, development, and marketing to implement website updates and enhancements.

Digital Strategy Development

Stay informed about emerging trends and technologies in web development and digital marketing.

Provide strategic guidance on the adoption of new technologies and digital best practices to enhance our online presence and reach.

Develop and implement digital strategies to drive traffic, engagement, and conversion on our website.

Collaborate with Digital Marketing Strategist on digital advertising.

Intranet Maintenance

Coordinate with internal stakeholders to ensure intranet content is accurate, up-to-date, and relevant to employees' needs.

Troubleshoot technical issues and provide user support for intranet-related inquiries.

Provide strategic guidance on the adoption of new technologies and digital best practices to enhance our online presence and reach.

Content Creation

Write clear, concise, and compelling copy for web pages, landing pages, and other digital assets.

Ensure all web content adheres to brand guidelines, SEO best practices, and accessibility standards.

Collaborate with graphic designers, videographers, and other content creators to develop multimedia content for the website.

User Experience Optimization

Conduct user research and usability testing to understand user needs and preferences.

Optimize online scheduling and provider profile directory.

Use insights from user feedback and analytics to optimize the website's navigation, layout, and functionality.

Champion a user-centric approach to website design and development to ensure a seamless and intuitive user experience.

Other Duties

Primary Skills:

Proficiency in managing website content using CMS platforms.

Strong knowledge of web design principles, HTML, CSS, and JavaScript.

Experience with SEO best practices and web analytics tools such as Google Analytics

Secondary Skills

Experience with healthcare-related websites and intranets.

Familiarity with digital advertising strategies.

Qualifications

Bachelor’s degree in marketing, communications, computer science, or equivalent field.

Three years of relevant experience with managing website content using CMS platforms, copywriting for websites, and digital strategy.

Experience developing and implementing digital strategies to achieve business objectives.

Equal Opportunity Statement: Pulivarthi Group is proud to be an equal opportunity employer. We are committed to fostering a diverse and inclusive workplace where all employees feel valued and empowered to contribute their unique perspectives. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, disability, protected veteran status, or any other legally protected characteristic.