From the course: A Beginner’s Guide to Social Selling on LinkedIn

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Leveraging LinkedIn creator mode

Leveraging LinkedIn creator mode

From the course: A Beginner’s Guide to Social Selling on LinkedIn

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Leveraging LinkedIn creator mode

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LinkedIn is good for brand awareness, but if you're not running ads, I just don't see how it can help generate any measurable ROI. I've spoken to so many prospects who are newly introduced to LinkedIn and feel that way. I'm here to tell you that couldn't be further from the truth. In this lesson, I'm going to show you how to reach more people, showcase your areas of expertise, and get exclusive access to tools by activating LinkedIn's Creator Mode. Creator Mode is a profile setting that can help you grow your reach and influence on LinkedIn by unlocking additional tools and features to help you create content and grow your audience base. If being seen as an expert or an industry leader is important to you, if you use your personal profile to promote your business, or if you want to establish yourself as a thought leader, you'll want to switch over to Creator Mode as soon as possible. Great. So Creator Mode is activated. Now what? You'll first notice three cosmetic profile changes…

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