From the course: Cybersecurity Awareness: Phishing Attacks

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Getting specific with targeted phishing attacks

Getting specific with targeted phishing attacks

From the course: Cybersecurity Awareness: Phishing Attacks

Getting specific with targeted phishing attacks

- [Instructor] Sending out a bunch of emails to people at random may work, but generic emails don't always catch a target. To increase the potential payout of a phishing attack and increase the success rate, it literally pays to be a lot more specific. Some attacks will target a specific organization or department or a specific employee within an organization. This is called spear phishing. If the targeted employee is a senior level employee, it's called whaling. Get it, because they'd be going after the big fish. So why get specific in who you're targeting? Like I said, the more time and energy put into these attacks, the bigger the potential payout. If an attacker sends an email to Lucy, a college student without much disposable income, they could threaten her until they're blue in the face. She's limited in resources so the attack could be successful, but the payout isn't necessarily guaranteed. If they target the…

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