Marketing Automation: How to Build a Successful Campaign Preview

Marketing Automation: How to Build a Successful Campaign

With Jeffrey Staats and Madecraft Liked by 678 users
Duration: 43m Skill level: General Released: 7/5/2023

Course details

As a marketing professional, you need to create a successful marketing automation program in your company. This enables you to bring in more leads, spend less time on admin work, and increase ROI. It’s difficult to grow a program without a solid automation foundation. In this course, marketing automation expert Jeff Staats shows you how to develop and implement highly successful marketing automation campaigns. Jeff starts by outlining the necessary steps needed within the marketing function to ensure long-term success. He then walks you through the uses of marketing automation and the proper setup needed to create your program. Finally, Jeff shares the execution and measurement tactics needed to ensure positive results. After this course, you'll be familiar with a collection of automations to drive more ROI in your team.

This course was created by Madecraft. We are pleased to host this training in our library.

Company logo for Madecraft; the letter M configured as part of a printing press

Skills you’ll gain

Earn a sharable certificate

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Sample certificate

Certificate of Completion

  • Showcase on your LinkedIn profile under “Licenses and Certificate” section

  • Download or print out as PDF to share with others

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Meet the instructors

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Contents

What’s included

  • Learn on the go Access on tablet and phone

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