In Q3, Morning Brew is going to surpass $250m in lifetime revenue. Not bad for a silly little newsletter.
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It's been so special to see your successes from the sidelines through the years, Austin. I'm so happy for you and your team, and grateful to be a witness to your intelligent and thoughtful leadership. Sending you all of my best, you always have a supporter in me! 🙏🚀
Wow, from 'silly little newsletter' to a quarter billion in revenue? That's insane, Morning Brew! 🎉 What's the next move? Expanding into a deeper focus on building a comedy empire, or doubling down on content? 😉
Not bad for a silly little newsletter. Something I’m striving for with my silly newsletter Hospice Pass and using you as the example to follow. Keep going.
Austin Rief Morning Brew's achievement of surpassing $250 million in lifetime revenue underscores the value of engaging, high-quality content and strategic audience growth.
Not to mention the joy Neal and Toby spread sharing their bromance and their thoughtfully curated news nuggets with the world!
This is mind-blowing. A true testament to you and Austin and Alex as I have seen and participated in your journey. You guys did and continue to do an amazing job. Your model is being used by so many other newsletter companies. CC: Cary Wheelous
Not bad at all Austin, we are up to 8,600+ investors in our community at Funding Secured, great job leading the way!
Tom Arduino
2w
Wow, Austin Rief, that's incredible! From a simple newsletter to $250m in revenue—truly inspiring. Can't wait to see what you guys achieve next! Keep up the great work!!!
Jill of all trades. Master of more than one. | Journalist with a marketing mindset | Full-stack marketer
2wPretty cool. Out of curiosity.... 1. What was your revenue before Business Insider acquired you? 2. How much do you guys spend a month on paid ads? According to SpyFu, nearly $50k/month. Is that accurate? 3. What's your churn rate? 4. What are you open rates and click-through rates? 5. What's your MoM growth rate of new paying subscribers? 6. What's the profit after overhead costs? 7. How many employees does Morning Brew have? 8. What's the breakdown of your revenue streams? 9. What's the average LTV per subscriber? 10. How much are you spending a month on your 20-something Meta ads currently running? https://www.facebook.com/ads/library/?