Since our favorite holiday product lineup had two types of drinkware, we wanted to share some impressionable data on branded drinkware. Thanks to our friends at Advertising Specialty Institute, who conducted their 2023 Ad Impressions Study, found that branded drinkware had 3,162 impressions over its lifetime. While impressions alone do not indicate engagement or sales, they do provide reach and visibility of a business's brand.
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Happy Friday, folks! 🎉 Welcome to another edition of #FridayFacts. Today, we're spilling the tea on promotional drinkware. ☕🥤 Did you know that 88% of consumers own promotional drinkware? That's a staggering majority of people who are not just receptive to receiving but also using promotional items. In terms of impressions, drinkware is a powerhouse. It keeps your brand top of mind and generates a significant number of impressions. So next time you're pondering over the perfect promotional product for your company store or client appreciation gifts, remember - branded drinkware isn't just a practical and valuable choice, it's a proven strategy to keep your brand in the daily life of consumers. DM us for more information on how to get your branded drinkware! . . . . . #PromotionalDrinkware #BrandingStrategy #MarketingFacts #FridayFacts
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2024 Drinkware Guide Why is branded drinkware such a genius marketing move? Because it's not just a cup or mug or tumbler; it's a statement. It's a conversation starter, a status symbol, and a practical companion all rolled into one. But wait, there's more! Branded drinkware is the gift that keeps on giving. It's like the Swiss Army knife of branded merchandise - practical, versatile, environmentally friendly and always there when you need it. From corporate events to trade shows, from client meetings to family gatherings, your branded drinkware is out there, spreading brand awareness one sip at a time. #brandedmerch #brandedmerchandise #drinkware #brandeddrinkware
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2024 Drinkware Guide Why is branded drinkware such a genius marketing move? Because it's not just a cup or mug or tumbler; it's a statement. It's a conversation starter, a status symbol, and a practical companion all rolled into one. But wait, there's more! Branded drinkware is the gift that keeps on giving. It's like the Swiss Army knife of branded merchandise - practical, versatile, environmentally friendly and always there when you need it. From corporate events to trade shows, from client meetings to family gatherings, your branded drinkware is out there, spreading brand awareness one sip at a time. #brandedmerch #brandedmerchandise #drinkware #brandeddrinkware
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What Sean O Knows! Stanley Drinkware and some Dupes to consider. 63% of consumers keep and use promotional drinkware for over a year!! What a great way to advertise your brand. #drinkware #promotionalproducts #stanley #dupes #employeeengagement #clientappreciation
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Looking for insights on Adult Beverage promotion strategies? We took a deeper dive into adult beverage data: 🍻 Why promotions? The data proves they work. 📈 4 key benefits of promotions for adult beverage brands. 💲 Choosing the right type of promotion for your budget, audience and goal. 🥇 Adult beverage’s unique promotional challenges and opportunities. View the full report below and let me know your thoughts below! #InmarJourney #ConsumerBehavior #CustomerExperience #AdultBev https://lnkd.in/gssufqDm
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Moving from price to value. Nice example of using every asset available to a brand from Diageo with their Tanqueray gin brand. By adding "40 drinks" to their image on Sainsbury's website, it improves the comparison between this 1L bottle and the other 70cl packs. ...although I'm not sure the bottle would contain 40 of my Dad's measures.... Even better...? If there was a price per measure in the same way that dishwasher tablets have (although it's complicated by the whole Nectar pricing thing). Am I the only one who shops Dishwasher Tablets by "pence per unit"? #marketing #price
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Who's waking up with your Brand? Research shows branded drinkware will make 3,162 impressions over its lifetime. 63% of consumers would keep and use drinkware for at least one year. Drinkware as a promotion is most influential in the Southeast, Midwest, and Pacific than any other region of the US. 30% of consumers would be more likely to do business with an advertiser that gave them logoed drinkware. Cost per impression for a $10 insulated travel mug: 1/3 of a cent. Thanks for the stats asicentral.com. Thanks for the mug ETSExpress.com #drinkware #promotionalproducts #promotionalgifts #brandedmerch #brand #coffeemug
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🍻 As consumer preferences continue to evolve, there's a notable trend towards reduced alcohol consumption, with nearly two-fifths of Americans planning to drink less this year. In response, major beer brewers like Anheuser-Busch, Molson Coors Beverage Company and others are shifting focus towards low and no-alcohol beers, with a significant increase in advertising spend in this category. 📉🍺 I wanted to highlight an exciting opportunity for the beer companies to leverage TPG Rewards Inc's Barcode Buck$, an innovative rewards program designed to encourage trial and adoption of non-alcoholic beer. 🌟💰🚀🍻 Barcode Buck$ offers a simple yet powerful incentive for consumers to choose non-alcoholic options. It is a fraud-proof, UPC-specific, coupon replacement technology. By providing rewards such as discounts and exclusive offers, you can effectively drive trial and foster brand loyalty among consumers exploring healthier beverage alternatives. 🏷️💡 Implementing Barcode Buck$ could significantly enhance marketing strategy and position in the non-alcoholic beer market. I'd be delighted to discuss this opportunity further and explore how we can tailor it to align with your specific objectives. 🤝📈 #nonalcoholicbeer #nonalcoholic #anheuserbusch #molsoncoors #millerbeer #beer #beernews #beerindustry #beers #barcodebucks #shoppermarketing #shopper #digitalmarketing #digital #brandmarketing #brandbuilding #brand
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Carve your route to worldwide recognition with FTV Beverage Licensing. Unlock the doors to global prominence as you infuse your brand with sophistication and flavor. From local appeal to international acclaim, FTV guides your journey. Elevate your beverages, captivate the world – start your path to global prominence today with FTV Licensing ! #BrandCollaboration #Opportunity #FashionDrinks #FashionEnergyDrinks #FashionSparklingWines #FashionTV #Beverages #FTVBeverages
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Leading Church Branding Strategist • Church Comm Consultant • Bestselling Author • Keynote Speaker • Entrepreneur • Pastor of Communication • Founder of Be Known for Something Agency
McDonald’s created a sub-brand. 4 questions: 1) close enough to their main #branding? 2) is 1 similar color enough? 3) would you eat here since the menu’s almost 💯% different? (They specialize in afternoon beverages & snacks with unusual taste combinations 🙃) Some menu items in the comments… Question 4: Will their ice cream machines work here?!? Be known for creating solid associations between your #brand and your #subbrands (ministries) #beknownforsomething #brandstrategy #church
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