Candlewick Press’ Post

🔥 Tip 2: Writing a Professional Summary 🔥 Your professional summary section of your CV is essentially your elevator pitch to potential employers. It's a concise paragraph at the beginning of your CV that summarises your professional background, skills, and career objectives. Here's how you can create an effective professional summary: ➡️ Keep it brief: Aim for 3-4 sentences that capture the essence of who you are as a professional. Recruiters are busy, so make sure your summary is quick to read but impactful. ➡️ Highlight key skills and experiences: Identify 2-3 key skills or experiences that make you a strong candidate for the position. These should align with the requirements of the job you're applying for. ➡️ Showcase your value proposition: Think about what sets you apart from other candidates. What unique skills, experiences, or qualities do you bring to the table? Highlight these in your summary to grab the recruiter's attention. ➡️ Tailor it to the job: Customise your professional summary for each job application. Use keywords from the job description to show that you're a good match for the role. Here's an example of a professional summary for a marketing professional applying for a brand manager position: "Results-driven marketing professional with 5 years of experience in brand management and product marketing. Proven track record of developing and executing successful marketing strategies that drive brand awareness and revenue growth. Skilled in market research, campaign management, and cross-functional collaboration. Seeking to leverage expertise in brand development to contribute to the continued success of a dynamic consumer goods company." 🏆 Remember to tailor your professional summary to fit your own unique experiences and the specific requirements of the job you're applying for. 👌 Tomorrow: Relevance

Happy 2024! If you were part of a #layoff, were #laidoff last year, and are a #jobseeker #opentowork #openforwork never fear! There are lots of #hotjobs available!! Check out this new #jobposting thanks Andrew Hudson [LION]! I can help you navigate your search with my 20 years of experience in the industry and as a #resumewriter. I can prepare a strong ATS friendly resume to get you results and get you back to work QUICKLY! There is a lot more competition with the recent #layoffs, so it’s even more important you stand out from the competition, and you have a proven job search strategy. How I can help you: • Customized resume preparation- taking the time to thoroughly understand your expertise, not just providing a basic questionnaire or mass-produced “cookie-cutter” resume template. • LinkedIn profile preparation/optimization. • Job search coaching to walk you step-by-step through the process so you aren’t aimlessly applying to jobs and not getting responses. • Freelance Recruiter with a vast network of hiring manager/recruiter contacts to connect you to. 106 of my clients accepted offers for new jobs in 2023, 124 in 2021 and 112 in 2022! One obtained a $70K increase in her previous salary, one DOUBLED his salary, one a $50K increase, one a $55K increase and another a $35K increase! Visit my 120+ LinkedIn recommendations of success stories. Two recent client’s success stories “I went from constant rejection to averaging 6 interviews a week almost overnight.” “I wanted to thank you for all of your help and assistance in this process. I am going on to start my dream job thanks to you and your guidance. I wouldn't have gotten my foot in the door without your reach and connections. Again thank you so much for everything you have done for me and for others. I am blessed to have come across you in this vast network of people." Please take advantage of my FREE RESUME REVIEW offer on my website. https://lnkd.in/g-4bcFV “Remember you only get one chance to make a first impression, make it a Professional Impression!!”   #careercoach #resumewriter #ono #nowhiring #gethired    

Marketing and Communications are both art and science. I can't think of a better place to lean into the craft of marketing and comms.

Why Hire Marketing Assistants Alongside an In-House Marketing Team? In today's marketing landscape, is it truly necessary to hire marketing assistants if you already have a capable in-house team? We believe it is! Marketing assistants can take on essential yet time-consuming tasks, allowing your core team to focus on strategy and creative innovation. This combination boosts efficiency and results. What do you think? Share your thoughts and experiences below! 💬✨

New Job! Marketing and communication officer. A day as a Marketing Officer... ... is never dull! Depending on the strategy you develop with your manager, one day you may be writing a commercial text for one of our websites or social media channels, and the next day you could be working on an email campaign, brochure, or preparing for a conference with our Sales Specialists. To find out more, please visit the link below #sales #marketing

An open post to Simon & Schuster, as to why you should hire me as your new VP of Global Communications and Marketing. This is literally (not metaphorically) my dream job. I'm going to shoot my shot, right here on LinkedIn. 1) With considerable and due respect, you don't need someone experienced in the publishing industry. What you need is someone who can build a distinctive brand people prefer in a highly-commoditized industry. I've done this. Many, many times. It's my favorite brief. 2) I'm an avid reader who buys books. A lot of books. My wife claims my relationship to books is an addiction, which I think is a bit harsh. (But her point is taken. I could open an independent book store out of our basement.) 3) Stephen King. Quiz me. I've even read Danse Macabre, which most people have never heard of. 4) Books don't move the wider culture the way they once did. Streaming. AI. Disliked advertising. This is your competition. I've created a lot of impact for brands not inherently part of the fabric of a wider conversation. 5) I'm writing this while wearing a Powell's Books t-shirt. This was not on purpose or for effect. It's just the shirt I wanted to wear today. 6) I helped StoryStudio Chicago reboot their purpose and narrative when I served on their board. Talk to Jill Pollack. She’ll tell you. 7) I recognize the irony of creating a listicle for a noted literary institution. My network and folks who have worked with me can vouch for these things. Vouch away, network. Sincerely, Alan T. Kercinik (EDIT: For those who have asked: Yes, there is a job listing. This is a role they're actively trying to fill.)

Harder times for those searching for work. In communications, openings are down 35% and in marketing 33%. As always, there are concrete solutions to make ends meet and even thrive. https://lnkd.in/guiUNY8x #DeclineinJobOpenings #MakingEndsMeetNoMatterWhat #NewDirections

Marketing communication and public relations . How important are these concepts / strategies to an organisation irrespective of its size in terms of its clients, stakeholders and employees? What percentage of the organisation budget and resources should be applied to these items within the its financial year and why .

I am thrilled to once again share with you my amazing experience in PR production class with Charles Nii Ayiku Ayiku, APR . For today's lectures we looked at both brochure and flyer creation, which was a new thing for me to engage in. Brochure, I learnt is said to be a printed piece of public relations material typically folded into sections that provide detailed information about a company, product, service,or event. Brochures are purposed to ; * convey comprehensive information. * promote events. * enhance brand visibility and recognition. * educate and inform the target audience about key messages. Some common format to look at in the types of brochures are the Bi-fold brochure, Tri-fold , Z-fold, Gate fold and a booklet brochure. For brochures they should contain key components like the cover page, body text, consistency, balance, contrast, white space and readability. Flyers on the other hand , are printed or digital sheets of paper designed to be distributed in public places or via email. Its purpose is to be concise and impactful in conveying information about events, products , services ,or ideas. In designing a flyer, there are some essential components to consider these are the; * compelling headline. * clear and engaging graphics. * concise and persuasive copy. * specific call-to-action and * vital contact formation. There are also advantages to flyers like the wide distribution, captive audience, cost effectiveness, staying power and direct mail. These are basically the few touches made in today's lectures with Charles Nii Ayiku Ayiku, APR , he was really helpful as always. Here below is the brochure my group and I created.

Opportunity