Important fact, as per the Gartner article: Generative AI is only one piece of the much broader AI landscape, which has been around for decades, and solving most business problems requires a combination of different AI techniques.
Ignore this fact, and you risk overestimating the impacts of GenAI and implementing the technology for use cases where it will not deliver the intended results.
So.... as always.... start with a (small or big) business or consumer/customer problem to be solved, clearly define the use case and figure out which AI technique, or combination, is best to solve the problem.
Sounds super logical, right?
If you struggle to get everyone internally on the same page, possibly due to some knowledge gaps, it can be useful to put together a deck with potential problems to be solved / use cases, requirements & considerations - and workshop this with key stakeholders. Figure out who is interested in solving which use case (and why), plot short term gains vs long term wins & workshop this with key decision makers. It's a great (and fun!) way to fast track plotting a tangible AI road map.
Amid the hype over GenAI, it’s important to ask if GenAI — or another kind of AI — is really what you need.
Here’s when NOT to use generative AI: https://gtnr.it/4bAIBpJ
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