“Push notifications don’t work” “Our push notification campaigns have low engagement rates” “We don’t know how to improve our push notification campaigns” Sound familiar? You can follow all the best practices and write the best copy and yet, users might be ignoring your notifications. Why? Lack of *persona-based personalization* What’s that? It’s the thing that will make your push notifications unignorable. In under 7 minutes, learn the 5 steps to deliver data-powered notifications with persona-based personalization. #data #growth
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Head of Operations Transformation
1moGreat video.... Would love to delve a bit more into the topic when we meet next - I have a problem statement at hand 😊