Jamie Branson’s Post

The rise of Free Ad-supported Streaming TV (FAST) platforms has been impressive, but sluggish revenue growth and low revenue-per-user are causing content sellers to hesitate. As SymphonyAI Media writes in its latest blog article, there are four key factors impacting FAST revenue that need to be addressed: 1. Distributor consolidation is necessary to concentrate viewers on the top platforms, generating more revenue 2. Sharing data between platforms and content sellers will enable targeted content and drive engagement. 3. Securing more advertising inventory and building brand trust are crucial for revenue growth. 4. Investing in sophisticated advertising technology will improve ad placements and increase revenue. As market leaders capture the majority of viewership, we anticipate distributor consolidation and improved revenue in the near future. Learn more about how to monetize your content with SymphonyAI Media. #streamingservices #mediaandentertainment #enterpriseai https://lnkd.in/g25BUujB

FAST (Free Ad-Supported TV) channels are a great way to stream free content with ads, just like traditional TV. However, unlike YouTube, which is the dominant platform for video-on-demand content, FAST channels face significant challenges in monetizing their content due to the complex and opaque programmatic ad trading ecosystem. Check out the challenges faced by FAST channels and how they can overcome them in this informative article: https://lnkd.in/e683jZk4 #FASTchannels #streaming #advertising #digitalmarketing

FAST (Free Ad-Supported TV) channels are a great way to stream free content with ads, just like traditional TV. However, unlike YouTube, which is the dominant platform for video-on-demand content, FAST channels face significant challenges in monetizing their content due to the complex and opaque programmatic ad trading ecosystem. Check out the challenges faced by FAST channels and how they can overcome them in this informative article: https://lnkd.in/eEfmR5YZ #FASTchannels #streaming #advertising #digitalmarketing

In the fast-paced world of digital broadcasting, Connected TV (CTV) and Free Ad-Supported TV (FAST) channels have become essential platforms for advertisers and content creators alike. As traditional broadcasters make the shift to ad-funded streaming models, the significance of efficient and sustainable digital ad-sales routes has only grown. Check out this article to learn more about the strategic role of CTV and FAST channels in digital advertising. https://lnkd.in/dcfn7B5V

FAST (Free Ad-Supported TV) channels are a great way to stream free content with ads, just like traditional TV. However, unlike YouTube, which is the dominant platform for video-on-demand content, FAST channels face significant challenges in monetizing their content due to the complex and opaque programmatic ad trading ecosystem. Check out the challenges faced by FAST channels and how they can overcome them in this informative article: https://lnkd.in/eEfmR5YZ #FASTchannels #streaming #advertising #digitalmarketing

In the world of Free Ad-Supported Streaming TV (FAST) channels, capturing audiences is key. However, the proliferation of platforms offering cutting-edge technology solutions comes at a steep price for content creators and channel owners. The industry standard involves surrendering a significant portion of revenue for technology services that cost only a fraction of these deductions. This model is unsustainable and requires a strategic reevaluation. Check out the case for FAST channels to rethink technology fees: https://lnkd.in/dYC2vuUj #FAST #streaming #TV #technology #revenue #strategy

Are you interested in launching your own FAST Channel, or free ad-supported streaming TV channel, but not sure how to make money from it? If so, you should check out this article by Fast Broadcaster, which explains the different ways that FAST Channels can generate revenue from ads, sponsorships, subscriptions, and more. The article covers the basics of FAST Channels, such as what they are, how they work, and what are the benefits for both viewers and content creators. It also provides a detailed overview of the various ad revenue models that FAST Channels can use, such as dynamic ad insertion (DAI), server-side ad insertion (SSAI), programmatic advertising, etc. It also discusses the challenges and opportunities that FAST Channels face in terms of ad quality, measurement, and regulation. The article also gives some examples of successful FAST Channels that have leveraged different monetization strategies, such as Kapang, Pluto TV, Tubi, Xumo, etc. It also offers some tips and best practices for creating and managing a profitable FAST Channel, such as choosing the right content, platform, and partner. If you want to learn more about how to make money from FAST Channels, you should definitely read this article by Fast Broadcaster. It is a comprehensive and informative guide that will help you understand the potential and possibilities of FAST Channels. #fastchannels #streamingtv #streaming #broadcast #broadcasting #radio https://lnkd.in/evx7ABSE

Linear TV isn't fading; it's transforming into an instant-on, free CTV streaming model. Dive into FAST with Wurl's AdExchanger piece, exploring FAST's role in the CTV ad space and how to build campaigns that optimize ROAS.

Linear TV isn't fading; it's transforming into an instant-on, free CTV streaming model. Dive into FAST with Wurl's AdExchanger piece, exploring FAST's role in the CTV ad space and how to build campaigns that optimize ROAS.

Linear TV isn't fading; it's transforming into an instant-on, free CTV streaming model. Dive into FAST with Wurl's AdExchanger piece, exploring FAST's role in the CTV ad space and how to build campaigns that optimize ROAS.