Jason Buechel’s Post

DO YOU EVEN LIKE WHISKY? THE BARRIERS HOLDING BACK WOMEN IN THE INDUSTRY OurWhisky Foundation has such a critical mission. I greatly respect founder Becky Paskin and her team of amazing women. I am one of the women who answered the poll. I gave honest answers from my experience in the industry and being a female consumer. We have done much work towards equality since I began working in the hospitality and spirits industry. However, this report hurts my heart. There is still so much to be done. Here are a few statistics from the report; “81% of women working in whisky have been asked if they ‘actually like whisky’ while at work or making a purchase.” “Only 16% of those polled think the industry is doing enough to change Whisky’s masculine image, and the same number feels that women are fairly represented in whiskey advertising and marketing.” “70% of respondents have experienced inappropriate or sexual remarks while doing their job.” This report is a glaring example of the work ahead of us and the need for allies and change. I am so proud of the women in my industry who continue to blaze trails for all of us. Thank you! Please give this a read:

Sadly unsurprising. Unconscious bias is a difficult thing to tackle but there is still so much that companies can do to challenge the typically masculine and outdated image of whisky. It’s never fun being talked over or having your knowledge dismissed in favour of a male colleague’s opinion and it’s important that we work to change that, even one person at a time. Changing people’s perception of whisky has proven to be one of the most rewarding aspects of my job, bringing whisky into the modern age.

Sharing ten years of Women in Retail Leadership Circle and the impact this community has made in the Retail industry! Download the report and see for yourself!

Let's celebrate Women's Equity Day! Thank you so much Bolt PR (A Millwright Agency) for featuring me as a Top Women Led Food & Beverage Brand. What a nice surprise to start my day!! https://lnkd.in/e82uRphk -Only 1 in 5 F&B C-suite leaders is a woman -Very few alcohol brands are majority female owned -According to Deloitte, only 10% of women feel there has been a "significant positive change toward women working in the alcohol industry in the past 5 years" -The best thing you can do is purchase products from small brands or brands with inclusivity in mind. Despite insane success with retail planograms and sets, the biggest hurdle for us right now is growing our distribution footprint. If you are in the industry, encourage your distributors and corporate buyers to consider inclusivity of all types when bringing on new brands.

Powerful Women in Business…. Take notes and names!

Download the 2024 Top Women in Retail Report to see who made the list! #womeninretail #womeninleadership #retailleaders #womenwholead #womenleaders #topwomeninretail

It's here! The 2024 Top Women in Retail Report! Also included, Women on the Rise. Download for free. #womeninretail #womeninleadership #retailleaders #womenwholead #womenleaders #topwomeninretail

Kicking off CommerceNext today with Trailblazing Women in Retail moderated by Cindy Marshall was a great way to start my day. This panel of leaders shared personal journeys and great advice that I couldn’t write down fast enough. #womeninretail #commercenext

DO YOU EVEN LIKE WHISKY? THE BARRIERS HOLDING BACK WOMEN IN THE INDUSTRY OurWhisky Foundation has such a critical mission. I greatly respect founder Becky Paskin and her team of amazing women. I am one of the women who answered the poll. I gave honest answers from my experience in the industry and being a female consumer. We have done much work towards equality since I began working in the hospitality and spirits industry. However, this report hurts my heart. There is still so much to be done. Here are a few statistics from the report; “81% of women working in whisky have been asked if they ‘actually like whisky’ while at work or making a purchase.” “Only 16% of those polled think the industry is doing enough to change Whisky’s masculine image, and the same number feels that women are fairly represented in whiskey advertising and marketing.” “70% of respondents have experienced inappropriate or sexual remarks while doing their job.” This report is a glaring example of the work ahead of us and the need for allies and change. I am so proud of the women in my industry who continue to blaze trails for all of us. Thank you! Please give this a read: https://lnkd.in/eyAu9b2v

In 2008, the retail industry was a stark landscape for women of color. Women made up 65% of the workforce but only 22% of leadership roles. For women of color — Latinas, Asians, and Blacks combined — the number was less than 1%. This glaring disparity was not just disheartening; it was a call to action. This week, Kimberly Lee Minor shares her insight into the Journey of Women of Color in the retail industry and shares her vision to see women of color climb the corporate ladder in the retail world. Read the full article here: https://bit.ly/46O0C1o #guest #womenofcolor #journey #retail #heartandhardwork