ZOE’s Post

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ZOE: Scientifically proven to help improve health. Two and a half years ago, we began a randomised controlled trial to put ZOE to the test. We registered the study with the clinical trials registry, meaning whatever the results, we had to publish them. This is a standard of scientific rigour rarely seen in nutrition or wellness but as a science-first company, we decided to put ZOE to the test. Our results confirmed what thousands of members already know, ZOE works. As published in the world’s leading peer-reviewed journal, Nature Medicine (or as @drsarahberry puts it ‘the Oscars of science!’), those doing ZOE saw larger reductions in blood fat, body weight, and waist circumference compared to a control group following generalised dietary advice. They had better blood sugar control, and increased their ‘good’ gut bacteria. Crucially, those doing ZOE felt better. They were twice as likely to report improved mood and less hunger and four times more likely to report better sleep and more energy than the control group. The more closely participants followed ZOE advice, the better they felt and the more they improved their weight and cholesterol, associated with a lower risk for heart disease and diabetes. At ZOE, we’ve always believed that you can transform your health by making the smartest food choices for you. And we’re so thrilled to share the science that proves it. To read more about the study, visit https://zoe.com/method

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Personal question (not from my company). Reviewing the Nature paper, it is the health coaching, advice and support from the Zoe that is the differentiator, not necessarily any different scientific intervention or product that Zoe clients take ?

Sam Girling

Aspiring Nutritionist and Health Coach | Mental Health First Aider | Student at Kingston University | Writer

2mo

Great to see a company continue to put their reputation on the line and provide evidence for their work despite constant criticism! I think that comes with the pioneering nature of the approach! A force for good!🙌🏻

Iain Shorthose

Managing Director | Founder of Experiences Matter | NED for WDH

1mo

ZOE this is all very good, but I’m still waiting to get a response to the complaint I registered 10 days ago. 3 weeks, and the app still doesn’t work… but you were quick enough to take the money. Funny that!

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Terrific! I remember the great work they were doing during Covid

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