Kantar’s Post

Consumers are assessing your inclusion credentials before they buy. Forty-nine percent of US consumers agree that it’s important to buy brands that actively promote diversity and inclusion in their own business or society as a whole. The figure hits 63% among LGBTQ+ consumers. Discover more about inclusion as a growth strategy with Kantar’s new Brand Inclusion Index. Download our report on the key challenges facing brands and find out who is the most inclusive US brand.

Consumers are assessing your inclusion credentials before they buy. 49% of US consumers agree that it’s important to buy brands that actively promote diversity and inclusion in their own business or society as a whole. The figure hits 63% among LGBTQ+ consumers. Discover more about inclusion as a growth strategy with Kantar’s new Brand Inclusion Index. Download our report on the key challenges facing brands and find out who is the most inclusive US brand. https://lnkd.in/eFHdk8pd #DEI #Inclusion #Diversity

Consumers are assessing your inclusion credentials before they buy. 49% of US consumers agree that it’s important to buy brands that actively promote diversity and inclusion in their own business or society as a whole. The figure hits 63% among LGBTQ+ consumers. Discover more about inclusion as a growth strategy with Kantar’s new Brand Inclusion Index. Download our report on the key challenges facing brands and find out who is the most inclusive US brand. https://lnkd.in/di8qcfG3 #DEI #Inclusion #Diversity

Consumers are assessing your inclusion credentials before they buy. Forty-nine percent of US consumers agree that it’s important to buy brands that actively promote diversity and inclusion in their own business or society as a whole. The figure hits 63% among LGBTQ+ consumers. Discover more about inclusion as a growth strategy with Kantar’s new Brand Inclusion Index. Download our report on the key challenges facing brands and find out who is the most inclusive US brand.

Consumers are assessing your inclusion credentials before they buy. Forty-nine percent of US consumers agree that it’s important to buy brands that actively promote diversity and inclusion in their own business or society as a whole. The figure hits 63% among LGBTQ+ consumers. Discover more about inclusion as a growth strategy with Kantar’s new Brand Inclusion Index. Download our report on the key challenges facing brands and find out who is the most inclusive US brand.

Consumers are assessing your inclusion credentials before they buy. 49% of US consumers agree that it’s important to buy brands that actively promote diversity and inclusion in their own business or society as a whole. The figure hits 63% among LGBTQ+ consumers. Discover more about inclusion as a growth strategy with Kantar’s new Brand Inclusion Index. Download our report on the key challenges facing brands and find out who is the most inclusive US brand. https://lnkd.in/dd2VgFUN #DEI #Inclusion #Diversity

Proud to share this new piece of work from Kantar! Consumers are assessing your inclusion credentials before they buy. Forty-nine percent of US consumers agree that it’s important to buy brands that actively promote diversity and inclusion in their own business or society as a whole. The figure hits 63% among LGBTQ+ consumers. Discover more about inclusion as a growth strategy with Kantar’s new Brand Inclusion Index. Download our report on the key challenges facing brands and find out who is the most inclusive US brand.

Consumers are assessing your inclusion credentials before they buy. 49% of US consumers agree that it’s important to buy brands that actively promote diversity and inclusion in their own business or society as a whole. The figure hits 63% among LGBTQ+ consumers. Discover more about inclusion as a growth strategy with Kantar’s new Brand Inclusion Index. Download our report on the key challenges facing brands and find out who is the most inclusive US brand. https://lnkd.in/gMczhVM3 #DEI #Inclusion #Diversity

Consumers are assessing your inclusion credentials before they buy. 49% of US consumers agree that it’s important to buy brands that actively promote diversity and inclusion in their own business or society as a whole. The figure hits 63% among LGBTQ+ consumers. Discover more about inclusion as a growth strategy with Kantar’s new Brand Inclusion Index. Download our report on the key challenges facing brands and find out who is the most inclusive US brand. https://ow.ly/rrhC50Pn5EA #DEI #Inclusion #Diversity

In today’s diverse global market, cultivating an inclusive marketing strategy is not just a moral imperative—it’s a business necessity. Inclusion in marketing goes beyond avoiding stereotypes and seeks to embrace, reflect, and celebrate the diversity of the audience it aims to reach. Here are some actionable strategies to ensure your marketing efforts resonate with a broader audience, fostering a sense of belonging and connection. 🖥️ https://lnkd.in/etcCxzgu 🎙️ https://lnkd.in/efHq3Hkh #marketing #deib #inclusion #diversity