Our Team in India showering inspiration this Rainy season ๐ฆ๏ธ๐โ๏ธ #OneLubrizol
๐๐ฉ๐ฆ ๐จ๐ณ๐ข๐ด๐ด ๐ช๐ด ๐จ๐ณ๐ฆ๐ฆ๐ฏ๐ฆ๐ณ ๐ฐ๐ฏ ๐๐ถ๐ฃ๐ณ๐ช๐ป๐ฐ๐ญโ๐ด ๐ด๐ช๐ฅ๐ฆ. (keep reading) Today, I had the incredible privilege of participating in The Lubrizol Corporation's Global Month of Impact, where we at Lubrizol India rolled up our sleeves and planted trees to create more sustainable communities. But this event was just a glimpse into #OneLubrizol's unwavering commitment to environmental stewardship โ a commitment that permeates every fiber of our being, extending far beyond a single day or initiative. We at Lubrizol Life Science - Beauty lead this mission by developing cutting-edge solutions that are not only effective but also eco-friendly. Feast your eyes on AlgaPลซrโข High Stability High Oleic Algae Oil, where we harness the power of microalgae through controlled fermentation using sugarcane as a feedstock. And guess what? Sugarcane has one of the lowest carbon footprints and requires ๐ป๐ผ ๐ฑ๐ฒ๐ณ๐ผ๐ฟ๐ฒ๐๐๐ฎ๐๐ถ๐ผ๐ป, unlike other raw material extractions like Palm Oil. Talk about a win-win! But that's just the tip of the iceberg (one that's rapidly melting, but we're working on it!). Our Actismartโข SW Extracts, developed using subcritical water technology, eliminate solvents, reduce feedstock by ๐ฎ๐ฒ%, ๐๐ต๐ผ๐ฟ๐๐ฒ๐ป ๐ฒ๐ ๐๐ฟ๐ฎ๐ฐ๐๐ถ๐ผ๐ป ๐๐ถ๐บ๐ฒ ๐ฏ๐ ๐ณ ๐๐ถ๐บ๐ฒ๐, ๐ฎ๐ป๐ฑ ๐๐ฎ๐๐ฒ ๐ฎ๐ณ% ๐ถ๐ป ๐ฒ๐ป๐ฒ๐ฟ๐ด๐ ๐ฎ๐ป๐ฑ ๐ฒ๐ฐ% ๐ถ๐ป ๐๐ฎ๐๐ฒ๐ฟ. And here's the kicker โ the biomass left after extraction is ๐ญ๐ฌ๐ฌ% ๐ฐ๐ผ๐บ๐ฝ๐ผ๐๐๐ฎ๐ฏ๐น๐ฒ, creating a closed-loop system that would make Mother Nature beam with pride. Now, let's delve into the ancient wisdom that inspired Oxylanceโข advanced botanical ingredient. We collaborated with traditional herb collectors who determine the optimal harvesting time and use ๐๐ผ๐ผ๐น๐ ๐๐ต๐ฎ๐ ๐ฑ๐ผ ๐ป๐ผ๐ ๐ต๐ฎ๐ฟ๐บ ๐ฝ๐น๐ฎ๐ป๐๐, ensuring their long-term survival. With Xpozukiโข biotech ingredient, we encouraged our community to engage in outdoor physical activity, transforming their actions into tree planting through our partnership with OneTreePlanted NGO, contributing to the ๐ฟ๐ฒ๐๐๐ผ๐ฟ๐ฎ๐๐ถ๐ผ๐ป ๐ผ๐ณ ๐ญ ๐บ๐ถ๐น๐น๐ถ๐ผ๐ป ๐ต๐ฒ๐ฐ๐๐ฎ๐ฟ๐ฒ๐ ๐ผ๐ณ ๐ฃ๐ผ๐น๐๐น๐ฒ๐ฝ๐ถ๐ ๐ณ๐ผ๐ฟ๐ฒ๐๐๐ in the Andes region. Talk about a true hero's journey! And let's not forget Sunhancerโข Eco SPF Booster, where we chose to partner with the Union for Ethical BioTrade (UEBT) for sourcing of Carnuba Wax (part of ingredient components), ๐ฝ๐ฟ๐ถ๐ป๐ฐ๐ถ๐ฝ๐น๐ฒ๐ ๐ผ๐ณ ๐ฏ๐ถ๐ผ๐ฑ๐ถ๐๐ฒ๐ฟ๐๐ถ๐๐ ๐ฐ๐ผ๐ป๐๐ฒ๐ฟ๐๐ฎ๐๐ถ๐ผ๐ป, sustainable use, and respect for human rights. This decision ensures that the Copernicia Cerifera trees in Brazil thrive for generations. At Lubrizol, we're not just talking the talk โ we're walking the walk, leaving a trail of sustainability and eco-consciousness in our wake. #CreatingCommunityChemistry #TeamLubrizol