"Very rarely are people buying 5 figure software products based off google searches. They are leveraging sites like G2, their community slack channels, and the people they know on a much more personal level." - Jeff Rosset, CEO of Sales Assembly Jeff believe's search is dying and community is the future. I'd 100% agree with this. People buy from people they know and trust. Social media and events have allowed us all to build much deeper relationships with leaders in our industry. What once was an ocean, is now just a small pond. When word spreads that a company is great, it spreads quick. The full episode of Jeff on SalesIntel.io's show, B2B Pipeline Pioneers, is now out. Jeff and Manoj Ramnani, have a great discussion around revenue, community, events, and what growth levers he's choosing to invest in right now. TO WATCH 👀 → Click the link in the comments TO LISTEN → Find "B2B Pipeline Pioneers" on Spotify and Apple #community #b2b #gtm
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I scale startups & transform scaleups with connected growth plays across processes, systems, analytics & teams. 3x Global CMO/VP, Ex-Visa, Ex-Microsoft, Ex-Paypal. OG Marketer. Sensemaker.
Come join Manoj Ramnani, CEO of SalesIntel.io on the #PipelinePioneers podcast where we discuss key problems plaguing #gtm teams today in their quest to develop #efficient and #effective #demandgeneration programs. We discuss how to align your revenue team to: ✅ Build, define, and refine your GTM ICP ✅ Modern sales enablement for Demand Gen ✅ Practicing handoffs in the GTM Relay To watch → Click the link in the comments 👇 To Listen → Search for "B2B Pipeline Pioneers" on Spotify and Apple Shout out to my friend Jason Hasenberg! 🙏 Entry Point 1 SalesIntel.io GTM Partners #pipelinegrowth #gtm #sales #marketing
"In 2023, a shocking 81% of companies suffered slowed pipeline velocity due to issues like undefined buyer personas and poor sales-marketing alignment." Tim Hillison, Founder of Entry Point 1 and partner of GTM Partners, has witnessed first-hand how inconsistent messaging and lack of coordination can derail pipeline growth. In our latest episode of B2B Pipeline Pioneers, Tim and I take a deep dive into how building a true revenue team partnership can help create unified, impactful messaging that attracts and nurtures high-quality leads from acquisition through expansion! Tim shares some key insights into achieving true revenue team alignment through: • Market research to define your ICP • Demand gen and sales enablement efforts • Seamless handoffs between teams • And much more! We also talk through some real-world examples of the positive pipeline impact of unifying marketing, sales, and customer success teams around consistent positioning and processes. This is one you don’t want to miss! TO WATCH 👀 → Click the link in the comments TO LISTEN → Find "B2B Pipeline Pioneers" on Spotify and Apple #pipelinegrowth #b2bsales #gtmstrategy
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"In 2023, a shocking 81% of companies suffered slowed pipeline velocity due to issues like undefined buyer personas and poor sales-marketing alignment." Tim Hillison, Founder of Entry Point 1 and partner of GTM Partners, has witnessed first-hand how inconsistent messaging and lack of coordination can derail pipeline growth. In our latest episode of B2B Pipeline Pioneers, Tim and I take a deep dive into how building a true revenue team partnership can help create unified, impactful messaging that attracts and nurtures high-quality leads from acquisition through expansion! Tim shares some key insights into achieving true revenue team alignment through: • Market research to define your ICP • Demand gen and sales enablement efforts • Seamless handoffs between teams • And much more! We also talk through some real-world examples of the positive pipeline impact of unifying marketing, sales, and customer success teams around consistent positioning and processes. This is one you don’t want to miss! TO WATCH 👀 → Click the link in the comments TO LISTEN → Find "B2B Pipeline Pioneers" on Spotify and Apple #pipelinegrowth #b2bsales #gtmstrategy
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I SCALE tech companies 🚀 From building Advisory Boards, Recruiting GTM teams, to helping execute GTM; I help tech companies to 10x
Scaling Smart: Using Strategic Partnerships for Global Growth in 2024 🚀 Repeat after me - Partnerships are the fastest…. Cost Effective… and Efficient Way to Scale Globally…. ➡️ Spotify used it with Facebook ➡️ Samsung used it with Apple ➡️ Dropbox did it with Salesforce I want you to leverage 3 key principles: 1️⃣ Megaphone: Work with businesses with a big presence in the new market 2️⃣ Focus on the win-win-win: Add value to them, and they will add value to you 3️⃣ Play the man: Know the other person’s KPI’s and help them achieve it It is quite simple: ✅ Find a company that has a major following in a new market ✅ Explain how there is a fit between you two ✅ A partnerships manager is KPI’d on landing new partners. Help them hit their goal SCALERR
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One of the best tools for successful sales conversations is not tech and doesn't happen during the actual conversation. It's really about having a clear mind before you even start the meeting. Little things can set us off like traffic, unexpected technology issues, or even a headache. Take the time to breathe, calmly check your notes, or listen to music. Give yourself a headstart #B2Bsales #stressmanagement #saleseffectiveness #AdvancedSalesConversation
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I had a bit of a rant about #PLG on Matei C.'s ProdCamp Podcast a few days ago... 👉 Clickbaity statements such as "No one wants to talk to a sales agent" or "If you don't adopt a Product-Led Growth motion your business will die" are almost never true. I personally enjoy talking to sales agents/ onboarding specialists, as long as they are good at their jobs. 👉 For some businesses a PLG-motion is not feasible, or not the right move (right now). Examples are products that have a long time to value/high degree of complexity, or if the team still needs to learn a lot about their target audience (demo calls are great for this!). For some industries, PLG is table stakes (design tools, communication tools), for others, it can be a disrupting factor that cuts through the noise (examples: industry, enterprise). 👉 Whether PLG is right for you depends on a variety of factors, such as your target audience (#1), your market, your competitive landscape, your maturity stage, and your business model/product. As always with 'hypes', PLG went from a) the coolest, most disruptive thing ever b) table stakes, everyone should have it, and is now settling into c) a powerful go-to-market/growth strategy that works for some, but not all. I love me a bit of nuance.
ProdCamp Turns SaaS User Feedback Into Revenue and Outcome | ProdCamp YouTube Podcast Host | Product Ambulance Community Founding Member | Fractional Sales Leader |
A few days ago, I had the privilege to chat about "Echo Chambers" and PLG with the Dr. Else van der Berg for ProdCamp. I have had the pleasure of following her content on LinkedIn for quite some time now - No jargon, just real talk. So, I was really happy when she accepted the interview. We touched on the Product-Led Growth thing. The (not so) new kid on the block in the SaaS world has been getting much love (and maybe even a bit too much hype) lately. Else, who's been around the block a few times, totally gets this. And she's all about context, balance, mixing and matching strategies. PLG's cool and all, but it's not the whole story. So, let's cut through the echo chamber noise. In the SaaS game, it's not just about jumping on the latest trend. It's about finding the right mix that works for your biz. 🔜 Heads up: I've got an article and the full lowdown from my chat with Else coming your way soon. Trust me, you don't want to miss out on her insights. She's got the kind of real-world wisdom that keeps you grounded. #ProductManagement #PLG #SaaS #B2B #RealTalk #Strategy #Marketing #Sales
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Transformative Catalyst | Blending Divine Wisdom with Strategic Innovation to Elevate Organizations and Leaders
Ever feel like your revenue teams are running in different directions? 🏃♂️🏃♀️ It’s frustrating, right? When sales, marketing, operations, and support just aren’t clicking. 😤 What if there’s a secret sauce to get them all vibing together? 🤔 Imagine a world where every team dances to the same powerful beat. A symphony of success! 🎶💃🕺 Enter the 4 Pillars of #RevOps: 1️⃣ Operations: The heartbeat of revenue. 💪💗 2️⃣ Enablement: Fuel the fire in all team members. ⛽️🔥 3️⃣ Insights: Decoding the DNA of your success. 🔍🔓 4️⃣ Tools: Crafting the ultimate playlist for growth. 🛠🎵 Seeking harmony in your revenue orchestra? Say goodbye to the chaos and let’s fine-tune your teams to create a symphony of success. Care enough to make the change? Let’s chat! 🎵✨ #RevenueOperations #UniteTheTeams #SuccessSymphony
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Picture this: your biz is just booming 🚀 all because you turned up the heat on one game changer - Lead Engagement. It's not just about speed dialing or spamming people with emails 📧. No way, it's a real craft 🎨, a patient and creative dance that really vibes with your crowd. It's not a quick fix, it's all about building trust, giving value, and making long-lasting connections with your future customers 🤝. Imagine this - your sales pipeline is lit 🔥, your squad is hyped, and your biz is reaching new heights 🌱. Sounds too good to be true? Nah, it can happen whether you're just starting out, have been in the game for years, or you're already a bigwig. Don't sleep on the power of strong lead engagement. It might just be your secret sauce 🔐. Team up with Superhuman. Slide into my DMs today 📧. Let's chat! www.superhuman.ai
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Sales & Business Development Manager | Product Marketing | Growth Marketing | €95k+ Monthly Sales | Inbound/Outbound Marketing | Seeking challenges in Sales, Marketing, Business Development
"Unlocking Business Growth: 3 Power Moves for Stellar First Impressions!" 🚀 In the realm of #BusinessDevelopment and #Sales on LinkedIn, mastering your approach strategy is vital. Boost your brand visibility with insights derived from industry juggernauts. Here's how: 🔍 1. Tailored Research: The Amazon Way Before scaling to an e-commerce titan, Amazon leveraged deep market research. In the #B2B world, this translates to understanding your prospect's industry, challenges, and company culture. Dive into #MarketResearch before your outreach. ✉️ 2. Personalized Outreach: The Tesla Touch Tesla’s no-ad policy is not about saving on marketing dollars. It's about precision and personalization. Engage your #LinkedInContacts with bespoke messages. Stand out by addressing their unique challenges, company goals, and leveraging #PersonalBranding. 🎥 3. Dynamic Presentations & Demos: Apple's Masterclass Steve Jobs turned product launches into a spectacle. In #LeadGeneration and #ClientEngagement, a live demo beats a thousand words. Showcase product benefits and functionalities, and let them witness the value in real-time. 📌 Engage Below Which approach strategy has worked best for you on LinkedIn? Share your success stories in the comments! Remember: A meticulous approach not only closes deals but also fosters lasting relationships. Keep it concise, engaging, and optimized. Let's grow together on LinkedIn! 🌱📈
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Cole Courson, Founding AE at Rattle 🦖, is most excited about drilling down on their ICP in 2024. The reality is, they aren't a household name yet. Companies aren't going to take meetings with them, unless they can prove their product solves a major paint point. So, their GTM efforts must be laser focused on who their product best serves. This leads to less churn and happier customers (referrals) Cole's full episode is out now. TO WATCH 👀 → Click the link in the comments TO LISTEN → Find "B2B Pipeline Pioneers" on Spotify and Apple #multithreading #b2bsales #pipelinegeneration
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It takes 24-36 months to establish our core competency. Based on this foundation, we then generate revenue from marketing or product services over the next 24-36 months. Following this initial phase, we focus on scaling by building a multi-sales force across different cities and locations, targeting $10M-$20M revenue in each business vertical. While our business may not grow at the rapid pace of some tech companies, we pride ourselves on building a business with a strong core competency
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