Manoj Ramnani’s Post

Pipelines dried up in 2023, causing SaaS companies to have to rethink their GTM strategies. Neil W., Founder of revenue•x, advised his companies to focus on: 1) Creating a pipeline full of quality leads 2) Ensuring proper lead flow The result? Hitting revenue targets 🎯 Neil talks about new 2024 experiments - plus other insights on where he thinks the market is headed — with me during our recent conversation on B2B Pipeline Pioneers. You can watch his full SalesIntel.io episode now. TO WATCH 👀 → Click the link in the comments TO LISTEN → Find "B2B Pipeline Pioneers" on Spotify and Apple #b2bsales #qualityleads #leadflow

How important is it for B2B businesses to consider the end user throughout the digital transformation process? In the latest episode of CX Conversations, Managing Director, Matt Simpson and digital transformation expert, Leo Pickford discuss how businesses can keep their customers at the heart of their digital products. Watch the full interview on YouTube or listen on Spotify: https://lnkd.in/eA82ciZm

2023 taught Rattle 🦖 the importance using multithreading to build relationships with key stakeholders at accounts currently in their pipeline. Shock hit when team's pipelines started to dwindle 📉 Instead of focusing on the pipeline they had already created, teams turned their focus towards performing more outbound activities. When the % of companies looking to buy your solution gets cut in half, you have to treat every lead you get with care. Cole Courson, Founding AE at Rattle, reveals how Rattle responded in 2024 - plus other insights on where he thinks the market is headed — with me during our recent conversation on B2B Pipeline Pioneers. You can watch his full SalesIntel.io episode now. TO WATCH 👀 → Click the link in the comments TO LISTEN → Find "B2B Pipeline Pioneers" on Spotify and Apple #multithreading #b2bsales #pipelinegeneration

Learn about the importance of proper testing rigor, and the frustration that arises when decisions are made based on inadequate data. Give it a listen!

Just listened to the latest episode of Churn FM with Andrew Michael and it was a goldmine for anyone into customer success and retention! I found Gontovnikas's discussion on "anti-retention metrics" particularly fascinating. He explained how understanding which features, if used too early, can actually harm user retention. For example, implementing multifactor authentication too soon was a major churn factor at Auth0. This insight is a game-changer for designing smoother onboarding experiences. As someone deeply involved in post-sale processes, this reinforces the importance of guiding users thoughtfully through complex features. Definitely worth a listen! What are your thoughts on anti-retention metrics? Have you seen similar patterns in your own experiences? https://lnkd.in/eAD6-8SX

The Upollo team made a yearly wrap up for our customers breaking down their yearly growth, user base and the biggest factors for conversion and churn. Want one for yourself or just want to know who is ready to convert or going to churn? Sign up at to upollo.ai and I will personally send you one

If you like to get your groove on to the swingin' blues of Jazz 🎷 or Beyonce's infectious beats 🎵, then you're in for a pitch-perfect experience with Sherry Clark! Whether you're trying to prioritize sales efforts, reduce customer churn, improve programmatic results, or increase intelligence in Q1, Intent-powered insights can drive the results you're looking for 🚀 Our SDRs tune into diverse frequencies, so let our Spotify playlist experience match you with a playlist and SDR that will help you harmonize your marketing strategy with #Intentdata. 🎶 https://hubs.ly/Q02b2kNc0 #Beyonce #Jazz #B2Bmarketing #B2Bsales

🎙️ What went badly and what would you change if you were going to do it again? A top bit of advice from Tomas as we navigate through the challenges of preparing your business for your transformation. How many of us ask this question to our partners or our peers? This was a wicked episode, if you're already on your journey, thinking about starting your journey, or just interested in learning more about preparing your business to move towards composable architecture then make sure to add this to your playlist. Links to Youtube, Apple & and Spotify in the comments. #digitalcommerce #digitaltransformation #mach #b2b #b2c

Why do companies fear experimentation? Emily Wang shares her perspective, which is just spot-on 💯 In this conversation, we discussed: 🔹 What is the right time to introduce experimentation 🔹 Why killing features is an important norm to keep simplifying the product 🔹 Balancing Product and Design team priorities 🔹 When Product-Led Growth is NOT the right fit 🔹 How to treat Onboarding as "Everboarding" 📩 Subscribe and listen on Apple, Spotify, and YouTube (links inside): https://lnkd.in/eTvPjDiy —— I’m Kate Syuma, uncovering ways to grow your product through PLG, Activation, and better User Experience. Building Growthmates to connect with leaders from top companies and make these insights available for all. 🔔 Follow to get more insights like this #plg #b2b #saas #experimentation

Often, companies are more interested in customer acqisition than retention. Having lots of new customers visiting and buying things from your site often makes for good reading. But what is the real cost of customer acquisition? And should we really be spending more on customer retention? On this month's #thebiglift, Jason S., Vice President at MoEngage delves into their approach to weighing up all cost factors and making decisions on whether to reward new or existing customers. As well as exploring how the true cost of acqusition can be revealed so marketing aligns with all other areas of the business. Listen to the full episode now!👇 On Spotify - https://lnkd.in/eWxW8Xpv On Apple - https://lnkd.in/e5EXhrj8 On Google - https://lnkd.in/eNVKgTSB On Webtrends Optimize - https://lnkd.in/db5zjTr