MobileFuse and LiveRamp's Authenticated Traffic Solution are transforming the game, increasing privacy-friendly monetization for some publishers by an impressive 303%! 📈 🔒 Privacy-First Approach: LiveRamp’s Authenticated Traffic Solution connects first-party data securely and privately. 📱 In-App Innovation: MobileFuse is pioneering the use of LiveRamp’s privacy-centric identifier, RampID, across its in-app network. 🤝 Stronger Connections: This collaboration allows publishers to share their authenticated inventory with over 450 premium advertisers, unlocking new revenue opportunities and significantly boosting fill rates. As third-party cookies become a thing of the past, this solution ensures ads reach the right audience effectively. MobileFuse publishers have seen up to a 317% increase in fill rates with RampID! Check out how you can benefit from this powerful partnership: https://lnkd.in/gGsDCGHq. #MobileFuse #LiveRamp #DigitalAdvertising #AdTech #Innovation
Ken Harlan
1mo
MobileFuse leads with alternative id's across the in-app ecosystem. My favorite part of this press release is that MobileFuse is not only the largest provider of RampID's across apps, but we also have the most diverse supply. Also, the results this brings to our app developer/publishers is AWESOME!
Here's to stronger connections and continued success for publishers and advertisers alike! 💪